Mobile Internet Population Grows
Data insights

Mobile Internet Population Grows

20y Enid Burns

Mobile Internet Population Grows

Mobile Internet users numbered 34.6 million in June, and 81 percent of those users had access to enhanced Internet browsing for more Web-like experien...

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Brazil, Russia, and U.S. Youth Favor Internet Over TV
Audience

Brazil, Russia, and U.S. Youth Favor Internet Over TV

20y Enid Burns

Brazil, Russia, and U.S. Youth Favor Internet Over...

Teens and young adults in Brazil, Russia, and the U.S. exhibit more positive associations with Internet than other media like TV and print. Read More...

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Top 50 Advertisers by Media Value in June, 2006
Ad Industry Metrics

Top 50 Advertisers by Media Value in June, 2006

20y rumo

Top 50 Advertisers by Media Value in June, 2006

Top 50 Advertisers by Media Value in June, 2006 Read More...

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Online Video Growth to Continue
Data insights

Online Video Growth to Continue

20y Enid Burns

Online Video Growth to Continue

Portals and online content aggregators build out video services as demand increases. Read More...

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Text Messaging Outpaces Voice in U.K.
Data insights

Text Messaging Outpaces Voice in U.K.

20y Enid Burns

Text Messaging Outpaces Voice in U.K.

Text overtakes voice calls among U.K. mobile users, while characteristics of six distinct groups emerge. Read More...

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Marketing Opportunities Emerge in Online Gaming Venues
Audience

Marketing Opportunities Emerge in Online Gaming Venues

20y Enid Burns

Marketing Opportunities Emerge in Online Gaming Ve...

Persistent worlds attract thousands of players and set the stage for marketers to engage with players. Read More...

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DVR Households: Heavy Media Users
Audience

DVR Households: Heavy Media Users

20y Enid Burns

DVR Households: Heavy Media Users

DVR and VoD usage continues to grow; current households tend to be more affluent and heavy media users. Read More...

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Top U.S. Parent Companies and Stickiest Brands on the Web, June 2006
Audience

Top U.S. Parent Companies and Stickiest Brands on the Web, June 2006

20y Enid Burns

Top U.S. Parent Companies and Stickiest Brands on ...

The top parent companies held their rankings from May to June, while the stickiest brands saw more movement. Read More...

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The Deadly Duo: Spam and Viruses, June 2006
Data insights

The Deadly Duo: Spam and Viruses, June 2006

20y Enid Burns

The Deadly Duo: Spam and Viruses, June 2006

Image spam continues to get noticed; Read More

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Funny, Multi-Channel Campaigns Reach College Students
Audience

Funny, Multi-Channel Campaigns Reach College Students

20y Enid Burns

Funny, Multi-Channel Campaigns Reach College Stude...

Students and recent grads are more likely to respond to entertaining and humorous campaigns that run on multiple media. Read More...

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Advertising Placements by Industry and Top Sponsored Links, June 2006
Ad Industry Metrics

Advertising Placements by Industry and Top Sponsored Links, June 2006

20y rumo

Advertising Placements by Industry and Top Sponsor...

The industry breakdown of ad placements and unit types and top 25 companies placing sponsored links. Read More...

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Slow Adoption for Mobile Video
Audience

Slow Adoption for Mobile Video

20y rumo

Slow Adoption for Mobile Video

Over half of mobile video equipped consumers don't bother to watch. Read More...

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MySpace Rules the Web
Audience

MySpace Rules the Web

20y Enid Burns

MySpace Rules the Web

Social networking site MySpace wins the most market share, not just among other sites of its category in the U.S., but the entire Web. Read More...

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Mobile Gaming Market Hot on Downloadable Titles
Data insights

Mobile Gaming Market Hot on Downloadable Titles

20y Enid Burns

Mobile Gaming Market Hot on Downloadable Titles

On-portal game downloads account for 71 percent of mobile game revenues. Read More...

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Top 50 Advertisers by Media Value in May, 2006
Ad Industry Metrics

Top 50 Advertisers by Media Value in May, 2006

20y rumo

Top 50 Advertisers by Media Value in May, 2006

Top 50 Advertisers by Media Value in May, 2006 Read More...

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Digital Opportunity Increases Worldwide
Audience

Digital Opportunity Increases Worldwide

20y Enid Burns

Digital Opportunity Increases Worldwide

Fixed and mobile Internet connections continue to increase worldwide, while security concerns linger. Read More...

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Top U.S. Parent Companies and Stickiest Brands on the Web, May 2006
Audience

Top U.S. Parent Companies and Stickiest Brands on the Web, May 2006

20y Enid Burns

Top U.S. Parent Companies and Stickiest Brands on ...

The most-visited corporations and brands on the Web. Read More...

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New Image-Based Spam: No Two Alike
Data insights

New Image-Based Spam: No Two Alike

20y Enid Burns

New Image-Based Spam: No Two Alike

Spammers now modify each image sent out to sneak through filters undetected, causing a higher percentage of messages to reach the inbox. Read More...

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Search Demonstrates Sales Growth
Ad Industry Metrics

Search Demonstrates Sales Growth

20y Enid Burns

Search Demonstrates Sales Growth

Keyword buys are driven by seasonality, and consumer search patterns evolve from general terms to branded queries. Read More...

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Advertising Placements by Industry and Top Sponsored Links, May 2006
Ad Industry Metrics

Advertising Placements by Industry and Top Sponsored Links, May 2006

20y rumo

Advertising Placements by Industry and Top Sponsor...

The industry breakdown of ad placements and unit types and top 25 companies placing sponsored links. Read More...

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Marketing Execs Excel -- To A Fault
Ad Industry Metrics

Marketing Execs Excel -- To A Fault

20y Enid Burns

Marketing Execs Excel -- To A Fault

Product marketing and management executives rely on Microsoft Excel spreadsheets -- and gut instinct -- to make business-changing decisions. Read More...

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The Deadly Duo: Spam and Viruses, May 2006
Data insights

The Deadly Duo: Spam and Viruses, May 2006

20y Enid Burns

The Deadly Duo: Spam and Viruses, May 2006

Employee spam management accounts for up to 12.5 percent of lost time on the job, while false positives pose problems in business and personal matters...

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Active Home Web Use by Country, May 2006
Audience

Active Home Web Use by Country, May 2006

20y Enid Burns

Active Home Web Use by Country, May 2006

The active home Web population grew by over 3 million users in April. Read More...

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Marketers Push Toward Integrated Marketing Campaigns
Ad Industry Metrics

Marketers Push Toward Integrated Marketing Campaigns

20y Enid Burns

Marketers Push Toward Integrated Marketing Campaig...

Many marketers prep campaigns to go out across all channels, but they aren't always satisfied with the end results. Read More...

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Family Plans Boost Mobile Growth
Data insights

Family Plans Boost Mobile Growth

20y Enid Burns

Family Plans Boost Mobile Growth

Over 80 percent of teens subscribe to mobile family plans, while many entry-level handsets are purchased online. Read More...

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Too Many Digital Video Delivery Options
Audience

Too Many Digital Video Delivery Options

20y Enid Burns

Too Many Digital Video Delivery Options

The rush of video to the Web brings more delivery options than consumers care to use, as new portable devices with video playback capabilities come to...

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Online Retail Revenues to Reach $200 Billion
Audience

Online Retail Revenues to Reach $200 Billion

20y Enid Burns

Online Retail Revenues to Reach $200 Billion

Revenues from online retail are expected to increase twofold from the $100 billion benchmark hit just three years ago. Read More...

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