Thomas Cook looks to Pinterest for Christmas campaign
Acquisition

Thomas Cook looks to Pinterest for Christmas campaign

11y Huw Jenkins

Thomas Cook looks to Pinterest for Christmas campa...

The multi-million pound campaign – Real Good Times – acknowledges that consumers are increasingly looking toward photo-sharing apps when deciding on w...

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Burberry launches last-minute personalised gift advice via Twitter
Acquisition

Burberry launches last-minute personalised gift advice via Twitter

11y Huw Jenkins

Burberry launches last-minute personalised gift ad...

In a bid to scoop up business from the less prepared consumer, Burberry followers can tweet for inspiration using the #BurberryGifts hashtag. Read Mo...

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What will James Bond be drinking next year?
Acquisition

What will James Bond be drinking next year?

11y Leighann Morris

What will James Bond be drinking next year?

James Bond is back on spirits in 'Spectre', upgrading to Belvedere Vodka from last year's Heineken in 'Skyfall'. Read More...

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Apple, The Song
Acquisition

Apple, The Song

11y Leighann Morris

Apple, The Song

The race really is on to make the most heart-wrenching advert in time for Christmas. New to the line-up is Apple, which sees a daughter and her grandm...

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IKEA builds beds in cinema for new campaign
Acquisition

IKEA builds beds in cinema for new campaign

11y Leighann Morris

IKEA builds beds in cinema for new campaign

As part of an integrated 'Wake Up Love' campaign, IKEA Russia has converted one of the cinema halls into a bedroom, completely replacing standard seat...

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Tesco launches “extravagant” social wine selling campaign
Acquisition

Tesco launches “extravagant” social wine selling campaign

11y Huw Jenkins

Tesco launches “extravagant” social wine selling c...

Marrying fine wine and social media, Tesco’s new word-of-mouth social selling campaign aims to showcase its fine grape credentials by tapping into the...

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New(er) Low-Cost Website Testing Tools
Acquisition

New(er) Low-Cost Website Testing Tools

11y Tim Ash

New(er) Low-Cost Website Testing Tools

Testing is extremely important to the success of any marketing campaign. Here is a selection of several tools to help you test your website effectivel...

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Pepsi AR 'Time Tunnel' trick stuns Londoners
Acquisition

Pepsi AR 'Time Tunnel' trick stuns Londoners

11y Huw Jenkins

Pepsi AR 'Time Tunnel' trick stuns Londoners

The latest in a string of augmented reality stunts pulled off by Pepsi: London Bridge commuters were subjected to projections of cyborgs and levitatin...

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McVitie’s launches “cutest ever Christmas ad”
Acquisition

McVitie’s launches “cutest ever Christmas ad”

11y Huw Jenkins

McVitie’s launches “cutest ever Christmas ad”

Stand aside Sainsbury’s and John Lewis, McVittie’s has launched its first Christmas offering in decades, complete with a flurry of cute animated anima...

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Watch: Chanel's hyped film Ft. Pharell and Cara Delevingne
Acquisition

Watch: Chanel's hyped film Ft. Pharell and Cara Delevingne

11y Huw Jenkins

Watch: Chanel's hyped film Ft. Pharell and Cara De...

Titled 'Reincarnation', the (slightly odd) film depicts Delevingne, a mischievous barmaid and Williams waltz the night away whilst the guests sleep. R...

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Arby's: We Have Pepsi
Acquisition

Arby's: We Have Pepsi

11y Leighann Morris

Arby's: We Have Pepsi

Arby's sandwiches has a deal with Pepsi: to feature the popular drink in its adverts twice a year. This year, Arby's forgot. Rather than quickly jam a...

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Starbucks and Asda push geotargetting campaigns to attract festive footfall
Acquisition

Starbucks and Asda push geotargetting campaigns to attract festive footfall

11y Huw Jenkins

Starbucks and Asda push geotargetting campaigns to...

The location-based campaign powered by xAd measures what it calls "store visitation lift", analysing whether more customers come through the doors. Re...

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Have you got 'The London Stare?'
Acquisition

Have you got 'The London Stare?'

11y Huw Jenkins

Have you got 'The London Stare?'

Londoners are being invited to a stare-off. In a drive to introduce Alcon’s contact lens brand DAILIES directly to UK consumers, Razorfish have launch...

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Tarquin's gin launches first ever Apple FaceTime campaign
Acquisition

Tarquin's gin launches first ever Apple FaceTime campaign

11y Leighann Morris

Tarquin's gin launches first ever Apple FaceTime c...

Are you familiar with a FaceTime campaign? Us neither. Read More...

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Old Spice, #SmellcomeToManhood
Acquisition

Old Spice, #SmellcomeToManhood

11y Leighann Morris

Old Spice, #SmellcomeToManhood

Old Spice always tap into alternative humour, and with this campaign, they've outdone themselves. Introducing: #SmellcomeToManhood. Read More...

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United Colours of Benetton partners with UN Women for campaign (Video)
Acquisition

United Colours of Benetton partners with UN Women for campaign (Video)

11y Leighann Morris

United Colours of Benetton partners with UN Women ...

United Colours of Benetton has partnered with UN Women to create a campaign in an effort to end abuse against women. Read More...

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Tesco Clubcard Scan-ta scheme finds perfect presents using Twitter
Acquisition

Tesco Clubcard Scan-ta scheme finds perfect presents using Twitter

11y Huw Jenkins

Tesco Clubcard Scan-ta scheme finds perfect presen...

Tesco Clubcard has twinned with We Are Social to become your helpful Christmas elf, through a Twitter campaign to find the perfect presents for friend...

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Lumia loop-the-loop stunt with Danny MacAskill to celebrate Cortana
Acquisition

Lumia loop-the-loop stunt with Danny MacAskill to celebrate Cortana

11y Huw Jenkins

Lumia loop-the-loop stunt with Danny MacAskill to ...

Microsoft have pulled off an ambitious stunt to celebrate the launch of Cortana - Siri's new personal assistant rival - with a loop-the-loop showcase ...

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Argos ‘Gift Finder’ app mimics Tinder-swipe design
Acquisition

Argos ‘Gift Finder’ app mimics Tinder-swipe design

11y Huw Jenkins

Argos ‘Gift Finder’ app mimics Tinder-swipe design

Argos has mimicked the infamous swipe function popularly assimilated with the date-hungry Tinder app, to help indecisive customers narrow down gift id...

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Social media followers serve as currency in pop-up shop
Acquisition

Social media followers serve as currency in pop-up shop

11y Leighann Morris

Social media followers serve as currency in pop-up...

Scroll through your Facebook friends and followers on Instagram. Do you know them all? Of course you don't. But keep building that following- it's cur...

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Watch: Interactive ASOS ad lets users swap colours
Acquisition

Watch: Interactive ASOS ad lets users swap colours

11y Huw Jenkins

Watch: Interactive ASOS ad lets users swap colours...

ASOS has released an interactive YouTube video that lets users control the colours of different scenes, decorated with a pop track from Juce! Read Mor...

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McVitie's Penguin swims on social wave of John Lewis’ crimbo ad
Acquisition

McVitie's Penguin swims on social wave of John Lewis’ crimbo ad

11y Huw Jenkins

McVitie's Penguin swims on social wave of John Lew...

As John Lewis’ #MontyThePenguin ad nears 12.7m views on YouTube (in just 6 days) it only seems sensible that any penguin-related brand gets in on the ...

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Project Vend: Stunt to end all stunts
Acquisition

Project Vend: Stunt to end all stunts

11y Huw Jenkins

Project Vend: Stunt to end all stunts

Vending machine stunts have become as trendy as a hashtag, with many using the innocuously convenient bringer-of-food to shock and entertain curious o...

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3 Steps to Improving Your Lead Generation Landing Pages
Acquisition

3 Steps to Improving Your Lead Generation Landing Pages

11y Tim Ash

3 Steps to Improving Your Lead Generation Landing ...

Less is more when it comes to effective lead generation pages. Here are three steps to increase conversions from your landing pages. Read More...

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What's your favourite Christmas 2014 ad? (Poll)
Acquisition

What's your favourite Christmas 2014 ad? (Poll)

11y Huw Jenkins

What's your favourite Christmas 2014 ad? (Poll)

Now that the main players have released their Christmas creations we want you to vote for your favourite. Will the penguin win the poll? You decide! R...

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Fancy a free pint on Fuller's?
Acquisition

Fancy a free pint on Fuller's?

11y Huw Jenkins

Fancy a free pint on Fuller's?

Thought so. In a bid to expand its social audience, famous London brewer Fuller’s is offering punters a free pint in exchange for a follow on Twitter....

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Christmas ad war 2014: The battle begins
Acquisition

Christmas ad war 2014: The battle begins

11y Huw Jenkins

Christmas ad war 2014: The battle begins

Christmas is here...whether you like it or not. Ahead of the pine needles and baubles, the turkey and tinsel, brands' Christmas campaigns are beginnin...

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