Lexus focuses on safety in an interactive outdoor installation in three markets. Read More...
View articleWhat we may be forgetting in the race to perfect video advertising. Read More...
View articleOnline taxes, privacy, data security, spyware and net neutrality are on the agenda for the first IAB Public Policy Council meeting today in D.C. Read ...
View articleIggys House, the company that owns BuySide Realty , just launched a site that allows sellers to list their property free on the MLS (Multiple Listing ...
View articleReggie Davis, who has served as an attorney for Yahoo for the past seven years, has been named the company's new VP of marketplace quality. Read More...
View articleSome fear the Copyright Royalty Board's decision to increase rates could deter advertisers from exploring the medium at all. Read More...
View articleThe CEO of IAC/InterActiveCorp Media and Advertising also announced that later this month Citysearch will begin using video advertising from Turnhere....
View articleA study of more than 300 online video ad campaigns finds video is significantly more powerful than most other display formats. Read More...
View articleMedia may be fragmenting, but the result needn't be fragmented media campaigns. Read More...
View articleThrough ease of use, CSCs help increase consumer response to advertising and marketing promotions. Read More...
View articleA case study for moving more of B2B marketing to e-mail. Read More...
View articleNow you can buy stuff through Twitter , sort of Read More...
View articleThis week I am speaking with a handful of mobile service companies in advance of CTIA Wireless Read More...
View articleAgency.com Group Creative Director Tom Ajello is moving on after nearly three years with the firm. He joined the agency's itraffic subsidiary in 2004 ...
View articleA blog ad buy supports the 205-year-old company's online video effort. Read More...
View articleAgency.com's Ajello Departs; Tribal DDB wins Lipton Tea digital duties; Zillow hires a head of ad sales. Read More...
View articleHopStop.com, the go-to site for mass transit and walking directions, will let small businesses run local ads with targeting at the neighborhood level....
View articlePre-roll advertising is still bringing in revenue for publishers, despite creative agencies' arguments against it. Read More...
View articleI'm down here visiting the Kelsey Group's “ Drilling Down on Local '07 ” event, and a few minutes ago Safa Rashtchy, sr Read More...
View articleCoors is trying to make 4:53 the new happy hour – or at least the new Coors moment Read More...
View articleMicrosoft has a big report out, covered yesterday in the NY Times, that analyzes the sources of what it calls Web spam Read More...
View articleThe nascent mobile content space is still determining what shape to take, but many in the industry agree content can't be ported from the Web, but mus...
View articleWatch out Commission Junction. Here comes Google. Read More...
View articleAfter more than a month of speculation, Google confirmed the buy of in-game advertising technology company Adscape Media. Read More...
View articleThe local search service provider is among many vying for the attention of small and medium businesses. Read More...
View articleThe targeted text ads will be served on search results for major carriers as well as off-deck mobile sites in its network. Read More...
View articleSharp Analytics presents campaign data from search, TV, Web display, radio and print channels. Read More...
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