A-B Swims with Social Net to Stem Tide of Hard Liquor
Media

A-B Swims with Social Net to Stem Tide of Hard Liquor

19y Zachary Rodgers

A-B Swims with Social Net to Stem Tide of Hard Liq...

Nightclub boozing is trending toward wine and liquor use. A new tie-in with Mingle Now is part of Anheuser-Busch's effort to change that. Read More...

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Fox Lets Affiliate Station Sites Feed at its Video Trough
Media

Fox Lets Affiliate Station Sites Feed at its Video Trough

19y Fred Aun

Fox Lets Affiliate Station Sites Feed at its Video...

Fox Interactive Media, Fox Broadcasting and Twentieth-Century Fox will allow 200 affiliate stations to offer paid downloads and ad-supported videos on...

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Online Tool Allows Media Planners to Manage Digital Billboards
Media

Online Tool Allows Media Planners to Manage Digital Billboards

19y Matthew G. Nelson

Online Tool Allows Media Planners to Manage Digita...

SeeSaw.com launched as free service to purchase advertisements on over 10,000 digital screens. Read More...

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Is User-Generated Video Poised to Flame Out?
Media

Is User-Generated Video Poised to Flame Out?

19y Dorian Sweet

Is User-Generated Video Poised to Flame Out?

Is the flood of user-generated content online hurting Internet advertising? Read More...

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Citysearch Acquires Insider Pages
Media

Citysearch Acquires Insider Pages

19y Kevin Newcomb

Citysearch Acquires Insider Pages

The IAC-owned local search property picks up its competitor, expanding its breadth of local content. Read More...

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MTVN Restructures TV Ad Sales, Silos Going Strong
Media

MTVN Restructures TV Ad Sales, Silos Going Strong

19y Zachary Rodgers

MTVN Restructures TV Ad Sales, Silos Going Strong

MTV Networks' digital media sales group will not be significantly affected by a new approach to selling the Viacom unit's various audience segments. H...

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Google Seeking a Flock of Boob Tube Sales Staffers
Media

Google Seeking a Flock of Boob Tube Sales Staffers

19y Zachary Rodgers

Google Seeking a Flock of Boob Tube Sales Staffers

When I read that Google is seeking a head of national TV sales, per AdAge , I swung by the company's job board to read the description Read More...

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DoubleClick Acquires U.K. Rich Media Firm
Media

DoubleClick Acquires U.K. Rich Media Firm

19y Zachary Rodgers

DoubleClick Acquires U.K. Rich Media Firm

DoubleClick has acquired U.K.-based self-service rich media firm Tangozebra Read More...

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New Yorker Cartoons Get Ads
Media

New Yorker Cartoons Get Ads

19y Matthew G. Nelson

New Yorker Cartoons Get Ads

RingTales, the company that's animating New Yorker cartoons for distribution over the Internet and podcasts, has signed on some support Read More...

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Google Shares More Click Fraud Data
Media

Google Shares More Click Fraud Data

19y Kevin Newcomb

Google Shares More Click Fraud Data

The amount of click fraud detected by Google remains in the single-digit percentages of total clicks, and the amount that slips through to advertisers...

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CNET Launches Site for Middle Management Pros
Media

CNET Launches Site for Middle Management Pros

19y Enid Burns

CNET Launches Site for Middle Management Pros

After two years in beta, CNET brings the BNET business management site into daylight. Read More...

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New Exchange Gives Advertisers Direct Access to Domains
Media

New Exchange Gives Advertisers Direct Access to Domains

19y Kate Kaye

New Exchange Gives Advertisers Direct Access to Do...

UPDATE Sendori is a third party marketplace allowing advertisers to bid on traffic to generic domains for as long as they want. Read More...

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Further Departures at Agency.com
Media

Further Departures at Agency.com

19y Matthew G. Nelson

Further Departures at Agency.com

Ad agency's CFO and Dallas managing partner to leave by the end of March. Read More...

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A Hot Bowl of Auto Advertising
Media

A Hot Bowl of Auto Advertising

19y Tessa Wegert

A Hot Bowl of Auto Advertising

Good news for automotive manufacturers: all that money you've been investing in your brand site is starting to pay off. Read More...

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Virtual Voices
Media

Virtual Voices

19y Matthew G. Nelson

Virtual Voices

The virtual world of Second Life is about to get a bit more real, with the addition of voice communication for online avatars Read More...

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Guerilla Marketing Trashed Again
Media

Guerilla Marketing Trashed Again

19y Matthew G. Nelson

Guerilla Marketing Trashed Again

Guerilla marketing may be all the rage in reaching out to some of the younger and cooler kids out there, but you also have to deal with the potential ...

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iVillage Partners with EA's Pogo for Co-Branded Online Game Channel
Media

iVillage Partners with EA's Pogo for Co-Branded Online Game Channel

19y Fred Aun

iVillage Partners with EA's Pogo for Co-Branded On...

NBC Universal's women's portal will offer a variety of ad products, including banners, interstitials and units offering tighter integration with game ...

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Scion Revels in Squareness, Launches Virtual Gaming World
Media

Scion Revels in Squareness, Launches Virtual Gaming World

19y Matthew G. Nelson

Scion Revels in Squareness, Launches Virtual Gamin...

Attik, working for Toyota, has created a world of games, movies, images, and very little promotion to woo its demographic. Read More...

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Third Screen Teases Like Van Halen
Media

Third Screen Teases Like Van Halen

19y Kate Kaye

Third Screen Teases Like Van Halen

So, "insiders" "familiar with the situation" say AOL is "in talks" with mobile ad platform outfit Third Screen Media, according to the Wall Street Jou...

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Execs & Accounts for February 28, 2007
Media

Execs & Accounts for February 28, 2007

19y Matthew G. Nelson

Execs & Accounts for February 28, 2007

CBS Interactive hires Keane from Google; AOL names CFO; Hardee's gets mobile with Cellfire. Read More...

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True Integration is Key to Agency Relevance, Says Forrester
Media

True Integration is Key to Agency Relevance, Says Forrester

19y Kate Kaye

True Integration is Key to Agency Relevance, Says ...

A new report shows marketers aren't thrilled with agency skills when it comes to emerging media, leading to more direct competition between traditiona...

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Ford Edges Into Mobile Campaigning
Media

Ford Edges Into Mobile Campaigning

19y Enid Burns

Ford Edges Into Mobile Campaigning

Ford's campaign for its Edge vehicle includes a mobile WAP site and surrounding mobile banner advertising. Read More...

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Hey, New Yorkers -- Rrrredrum Rrrreturns!
Media

Hey, New Yorkers -- Rrrredrum Rrrreturns!

19y Rebecca Lieb

Hey, New Yorkers -- Rrrredrum Rrrreturns!

Y'all have been asking for it, but it just didn't seem right to throw another Redrum Tuesday with co-foundress Dana Todd in Left Coast exile. Problem ...

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New Google Ads: Gmail Theater
Media

New Google Ads: Gmail Theater

19y Zachary Rodgers

New Google Ads: Gmail Theater

There's a unique video campaign for Gmail running on The Wall Street Journal (ClickZ first noticed it yesterday ) Read More...

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Jarvis Praises Hillary's Web Video, Pans McCain's
Media

Jarvis Praises Hillary's Web Video, Pans McCain's

19y Kate Kaye

Jarvis Praises Hillary's Web Video, Pans McCain's

It used to be the only place I'd hear media pundit Jeff Jarvis on the radio was when he'd call Howard Stern's show Read More...

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WPNI Bows Video Channels, Will Sell Them In-House
Media

WPNI Bows Video Channels, Will Sell Them In-House

19y Zachary Rodgers

WPNI Bows Video Channels, Will Sell Them In-House

It's a big week so far for new "video channels" from big media and entertainment firms Read More...

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NBA Partners with YouTube on Video Channel
Media

NBA Partners with YouTube on Video Channel

19y Matthew G. Nelson

NBA Partners with YouTube on Video Channel

The Association will also distribute content via Google's growing syndication network. Read More...

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