Net Neutrality Event Tomorrow
Media

Net Neutrality Event Tomorrow

20y Kate Kaye

Net Neutrality Event Tomorrow

If you're in D.C Read More

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Omniture Improves Flash Application Measurement Tools
Media

Omniture Improves Flash Application Measurement Tools

20y Kevin Newcomb

Omniture Improves Flash Application Measurement To...

ActionSource eliminates JavaScript to improve performance, accuracy, and ease of implementation. Read More...

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Marketing Through Common Short Codes
Media

Marketing Through Common Short Codes

20y Laura Marriott

Marketing Through Common Short Codes

Through ease of use, CSCs help increase consumer response to advertising and marketing promotions. Read More...

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AOL Tries to Revive Netscape.com with Digg-Like Content
Media

AOL Tries to Revive Netscape.com with Digg-Like Content

20y Pamela Parker

AOL Tries to Revive Netscape.com with Digg-Like Co...

The company hopes to take collaborative news mainstream. Read More...

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Lost in Translation
Media

Lost in Translation

20y Tessa Wegert

Lost in Translation

Sales reps' industry terms aren't always consistent with buyers' terms. Bridging the communication gap. Read More...

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Volvo On the Online Hunt With New Contest
Media

Volvo On the Online Hunt With New Contest

20y Pamela Parker

Volvo On the Online Hunt With New Contest

In partnership with Disney's upcoming "Pirates of the Caribbean: Dead Man's Chest," Volvo Cars is unveiling an online treasure hunt for an actual real...

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SEMPO, Fair Isaac to Study Click Fraud
Media

SEMPO, Fair Isaac to Study Click Fraud

20y Pamela Parker

SEMPO, Fair Isaac to Study Click Fraud

The Search Engine Marketing Professional Organization (SEMPO) and credit fraud specialists Fair Isaac have teamed up for a research study on click fra...

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Digital Branding is on Acid
Media

Digital Branding is on Acid

20y Zachary Rodgers

Digital Branding is on Acid

Ornament and psychedelia are major themes in contemporary digital animation Read More...

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MSN to Stream Dixie Chicks Concert
Media

MSN to Stream Dixie Chicks Concert

20y Zachary Rodgers

MSN to Stream Dixie Chicks Concert

This one was announced last month, but Microsoft just issued a news release about it with some new information... MSN will stream a June 15 London per...

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Report: Use of Behavioral Targeting to Double
Media

Report: Use of Behavioral Targeting to Double

20y Enid Burns

Report: Use of Behavioral Targeting to Double

The number of advertisers targeting on behavior will sharply rise by next year as the practice moves beyond early adopters, says JupiterResearch. Read...

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Execs & Accounts for June 14, 2006
Media

Execs & Accounts for June 14, 2006

20y Zachary Rodgers

Execs & Accounts for June 14, 2006

Starlink promotes IP's Saville; Fallon hires Swedish brothers; Silverpop hires up in production. Read More...

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EarthLink Enlists Podcast Listeners for Ad Ideas
Media

EarthLink Enlists Podcast Listeners for Ad Ideas

20y Kevin Newcomb

EarthLink Enlists Podcast Listeners for Ad Ideas

The new "Make Advertising Better Challenge" invites PodShow Network's audience to create advertising jingles, spots, or endorsements for EarthLink. Re...

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Baynote Launches 'Content Guidance' Service
Media

Baynote Launches 'Content Guidance' Service

20y Kevin Newcomb

Baynote Launches 'Content Guidance' Service

The hosted service taps visitor behavior to improve site search results and navigation. Read More...

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Razorfish Bond Lives on in New Consultancy
Media

Razorfish Bond Lives on in New Consultancy

20y Kate Kaye

Razorfish Bond Lives on in New Consultancy

UPDATE: Vets from the consulting firm's early days are back, and betting the market is ready for their brand of digital design. Read More...

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Honda Test Drives the Ultramercial
Media

Honda Test Drives the Ultramercial

20y Zachary Rodgers

Honda Test Drives the Ultramercial

The three-year-old ad format lets Honda create an "exchange basis" relationship with consumers. Plus it gives good engagement. Read More...

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Fortune 500 Execs Unsteady with Online Advertising
Media

Fortune 500 Execs Unsteady with Online Advertising

20y Enid Burns

Fortune 500 Execs Unsteady with Online Advertising

Ad spending forecasts tell of a shift of budgets to the online channel pumping up growth in online expenditures Read More...

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LowerMyBills.com: Stop Stealing Our Ad Creative!
Media

LowerMyBills.com: Stop Stealing Our Ad Creative!

20y Pamela Parker

LowerMyBills.com: Stop Stealing Our Ad Creative!

When you're one of the Web's top advertisers , people want to follow in your footsteps Read More...

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Click-Fraud Bot Network Shut Down
Media

Click-Fraud Bot Network Shut Down

20y Pamela Parker

Click-Fraud Bot Network Shut Down

A network of 50,000 remote-controlled zombie computers, which were programmed to automatically click ads, has been shut down, brag Panda Software and ...

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Ben Edelman Calls Out "Banner Farms," Pins Hula Direct to the Mat
Media

Ben Edelman Calls Out "Banner Farms," Pins Hula Direct to the Mat

20y Zachary Rodgers

Ben Edelman Calls Out "Banner Farms," Pins Hula Di...

Ben Edelman's latest report is yet another valuable analysis of how spyware applications defraud both Internet users and advertisers Read More...

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Green Screening the Web: Snickers and Travelers
Media

Green Screening the Web: Snickers and Travelers

20y Zachary Rodgers

Green Screening the Web: Snickers and Travelers

Looking at a few new video experiences this morning Read More...

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BlueLithium Launches Behaviorally-Targeted Video
Media

BlueLithium Launches Behaviorally-Targeted Video

20y Kevin Newcomb

BlueLithium Launches Behaviorally-Targeted Video

AdRoll brings behavioral remarketing techniques to in-stream and in-banner video. Read More...

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Datran Acquires Skylist
Media

Datran Acquires Skylist

20y Kevin Newcomb

Datran Acquires Skylist

The latest acquisition of an e-mail service provider by a database marketer. Read More...

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Netflix Intros Banners; Sony Buys In
Media

Netflix Intros Banners; Sony Buys In

20y Enid Burns

Netflix Intros Banners; Sony Buys In

Netflix will run studio and movie-related banner ads on its site. Read More...

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Family Plans Boost Mobile Growth
Data insights

Family Plans Boost Mobile Growth

20y Enid Burns

Family Plans Boost Mobile Growth

Over 80 percent of teens subscribe to mobile family plans, while many entry-level handsets are purchased online. Read More...

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Participating in the Conversation
Media

Participating in the Conversation

20y Pete Lerma

Participating in the Conversation

A marketer's guide to promoting your company to content creators. Read More...

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TNS Ups Internet Ad Spend Forecast
Media

TNS Ups Internet Ad Spend Forecast

20y Enid Burns

TNS Ups Internet Ad Spend Forecast

Ad spending on the Internet was upgraded while the overall spend expectations came down slightly in a full-year forecast. Read More...

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MySpace Adds SimplyHired to Friends List
Media

MySpace Adds SimplyHired to Friends List

20y Kate Kaye

MySpace Adds SimplyHired to Friends List

Indicating the increasing importance of Web communities in the world of job recruitment, MySpace has launched a Careers section powered by the job cla...

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