Talking Goog on CNBC at 7:00 EST Tonight
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Talking Goog on CNBC at 7:00 EST Tonight

20y Rebecca Lieb

Talking Goog on CNBC at 7:00 EST Tonight

I'll be joining Variety's Michael Wolfe for a little debate on CNBC's "On the Money" tonight at 7:00 EST. The topic is Google's contextual video adver...

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Dirty E-mail Politics in the Big Easy
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Dirty E-mail Politics in the Big Easy

20y Kate Kaye

Dirty E-mail Politics in the Big Easy

If you're riveted by dirty politics, you'll dig this tale of e-mail intrigue reported by PoliticsLA.com (an affiliate of regional news network NewsHor...

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VitalStream Acquires Streaming Ad Firm Eonstreams
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VitalStream Acquires Streaming Ad Firm Eonstreams

20y Kate Kaye

VitalStream Acquires Streaming Ad Firm Eonstreams

The audio and video content delivery network will offer pre-roll, mid-roll and post-roll audio and video ads through the all-stock acquisition. Read M...

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Google Launches Contextual Video Ads
Media

Google Launches Contextual Video Ads

20y Kevin Newcomb

Google Launches Contextual Video Ads

Google will begin showing "click-to-play" video ads on partner sites in its content network, the company announced last night on its Inside AdWords bl...

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24/7 Adds Rich Media Tools
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24/7 Adds Rich Media Tools

20y Kevin Newcomb

24/7 Adds Rich Media Tools

Rich Media Foundry removes compatibility issues between vendors in the supply chain to simplify campaign management for publishers. Read More...

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Klipmart to Be Tacoda's Preferred In-Page Video Ad Provider
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Klipmart to Be Tacoda's Preferred In-Page Video Ad Provider

20y Kate Kaye

Klipmart to Be Tacoda's Preferred In-Page Video Ad...

Tacoda continues its foray into video advertising through the partnership. Read More...

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What Agencies Need to Know About Local
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What Agencies Need to Know About Local

20y Hollis Thomases

What Agencies Need to Know About Local

Local is a great opportunity, but have the tools and infrastructure developed enough? Read More...

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Another New Video News Distribution Play
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Another New Video News Distribution Play

20y Kate Kaye

Another New Video News Distribution Play

It looks like online news video footage has another distribution outlet in ClipSyndicate, a firm reported on by The New York Times today Read More...

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CNET Ups its Podcast Count
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CNET Ups its Podcast Count

20y Enid Burns

CNET Ups its Podcast Count

CNET has a number of regular podcasts on its new CNET Podcast Central site Read More...

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MySpace Hooks Up With Nylon Magazine
Media

MySpace Hooks Up With Nylon Magazine

20y Rebecca Lieb

MySpace Hooks Up With Nylon Magazine

Nylon Magazine 's seventh annual "Music Issue" hopes to enhance interaction with its readers by incorporating URLs for the MySpace profiles of the ban...

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Duct Tape Podcast: All Duct Tape, All the Time
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Duct Tape Podcast: All Duct Tape, All the Time

20y Rebecca Lieb

Duct Tape Podcast: All Duct Tape, All the Time

And you thought you knew duct tape. Henkel Consumer Adhesives is relaunching "Tape Talk," a podcast dedicated to all things duct tape Read More...

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Mercent Unveils Retail Analytics Tools
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Mercent Unveils Retail Analytics Tools

20y Kevin Newcomb

Mercent Unveils Retail Analytics Tools

The platform ties online ad spend on search, shopping portals, and transactional marketplaces to retail-specific business results. Read More...

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Voxant to Launch News Video Distribution Network
Media

Voxant to Launch News Video Distribution Network

20y Kate Kaye

Voxant to Launch News Video Distribution Network

The new Viral Syndication Network will allow blogs and other Web sites to feature ad-supported news video clips, articles, still images and video tran...

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Sony, iVillage Partnership Deemed Success for Online Courses
Media

Sony, iVillage Partnership Deemed Success for Online Courses

20y Pamela Parker

Sony, iVillage Partnership Deemed Success for Onli...

Educational efforts aren't solely for B2B marketers. Read More...

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Execs & Accounts for May 22, 2006
Media

Execs & Accounts for May 22, 2006

20y Rebecca Lieb

Execs & Accounts for May 22, 2006

Johar jumps to MRM from Tribal DDB, dng lures Aragones from VW, and PinPoint Interactive launches mobile division. Read More...

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About Unveils New Video Ad Units and Player
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About Unveils New Video Ad Units and Player

20y Kate Kaye

About Unveils New Video Ad Units and Player

The publisher plans to add hundreds of new originally-produced video clips using a new system from Brightcove. Read More...

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Oodle Rumored to Soon Power UK's Sun Classifieds
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Oodle Rumored to Soon Power UK's Sun Classifieds

20y Kate Kaye

Oodle Rumored to Soon Power UK's Sun Classifieds

Classifeds aggregator Oodle announced its UK launch earlier this week, and UK marketing site mad.co.uk has reported that, "The Sun is tying up with Oo...

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Hachette Launches "Shock"
Media

Hachette Launches "Shock"

20y Rebecca Lieb

Hachette Launches "Shock"

Hachette will launch "Shock" on May 30, with mobile content available in late June Read More...

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The Case for Online Video Ratings, Revisited
Media

The Case for Online Video Ratings, Revisited

20y Ian Schafer

The Case for Online Video Ratings, Revisited

The same advertisers buy both TV and online video. Ultimately, they'll want to compare performance and impact. How do we do that when measurement meth...

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Winstar's Video Network to Launch Ads Soon
Media

Winstar's Video Network to Launch Ads Soon

20y Kate Kaye

Winstar's Video Network to Launch Ads Soon

Focusing first on site-specific ad sales representation, the Interactive Video Network will launch pre-roll spots for Warner Bros. on CGM site Vmix st...

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Pepsi Smashes it up with Video Ringtones
Media

Pepsi Smashes it up with Video Ringtones

20y Enid Burns

Pepsi Smashes it up with Video Ringtones

Mobile ringtones evolve to video with a promotion created jointly by Yahoo, Pepsi and Motorola. Read More...

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Cars.com Drives Ad Campaign to Web
Media

Cars.com Drives Ad Campaign to Web

20y Enid Burns

Cars.com Drives Ad Campaign to Web

A mix of display and rich media ads will carry the Cars.com message that began offline in March. Read More...

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Execs & Accounts for May 19, 2006
Media

Execs & Accounts for May 19, 2006

20y Rebecca Lieb

Execs & Accounts for May 19, 2006

Sims to oversee Zenith interactive, AKQA lands Johnnie Walker. Read More...

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Google Breaks Out the Movie Promos
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Google Breaks Out the Movie Promos

20y Enid Burns

Google Breaks Out the Movie Promos

The Jennifer Aniston, Vince Vaughn vehicle "The Break-Up" is catching a break on Google Read More...

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ZenithOptimedia Gets Serious about Interactive
Media

ZenithOptimedia Gets Serious about Interactive

20y Kate Kaye

ZenithOptimedia Gets Serious about Interactive

Interactive media just gained more clout at ZenithOptimedia Read More...

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E-Mail Senders: Get Personal
Media

E-Mail Senders: Get Personal

20y Enid Burns

E-Mail Senders: Get Personal

Phishing accounts for 1 percent of e-mail traffic according to security firm IronPort, and can be detrimental to the brand it pretends to be Read More...

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AOL Acquires Lightningcast for Video Ads
Media

AOL Acquires Lightningcast for Video Ads

20y Kevin Newcomb

AOL Acquires Lightningcast for Video Ads

The video ad serving platform will be integrated with AOL's Advertising.com division. Read More...

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