A little while back, our Kevin Newcomb chronicled advertisers' thoughts on the difficulty of measuring that much-talked-about format, the podcast Read...
View articleA new CEO surfaces at Lycos; the company plans to refocus the portal-turned-social-networking site -- again. Read More...
View articleIn a bid to build up its user-generated local content, Yahoo! is giving away. Read More...
View articleThe movie ticket seller taps the eBay community in a partnership that links related sections of the sites. Read More...
View articleFive questions to help prepare for a consumer-centric ad campaign. Read More...
View articleAdvertisers will be able to reach kids and adults, music lovers and news junkies, and other targeted viewers. Read More...
View articleThough consumers ranked plan aggregator sites highly for customer experience, most have never heard of the aggregator sites. Read More...
View articleThe blog's up at last! A little background on why we finally decided to blog is here . Thanks very much for taking a look Read More...
View articleOnline advertising saw double-digit growth, while print ads grew slightly. Read More...
View articleBluestreak hires Infospace exec; Accipiter Inks Clear Channel; ePrizewins accounts; AutoTrader sponsors Monday Night Football. Read More...
View articleThe "Click. Stretch. Win." online game highlights the airline's premium seating with more legroom. Read More...
View articleGoogle got back to me today with a little more detail and a lot more screenshots of the "commercial" organic search results we covered today in ClickZ...
View articleEarlier this year, Glamour magazine ran a film promotion with Moxie Pictures titled "Reel Moments Video." The contest called for written accounts of i...
View articleHeekin to helm Grey Worldwide; Amazon offers retail clients SEM services from Efficient Frontier. Read More...
View articleA branded application lets iPod owners browse recipes using the device's scroll wheel and look up ingredients while at the grocery store. Read More...
View articleUtilizing speed to deliver a marketing message is a dimension of the rich online experience we've only begun to explore. Read More...
View articleGoogle is testing interspersing alternate listings that appear to be commercial in nature into organic search results. Read More...
View articleAgencies and clients: I'm interested in hearing from those of you who have extended campaigns into 3D video game environments, or are considering doin...
View articleMamma.com resumes stalled talks to acquire the desktop search provider. Read More...
View articleAn AdSense blog comes at the start of what's expected to be a great contextual ad rivalry between Google and the Yahoo! Publisher Network. Read More...
View articleWhy Internet media buyers should get excited about a new season of TV programming. Read More...
View articleThe Yahoo! Music Unlimited campaign featuring 'Minipops' kicks off at MTV's Video Music Awards. Read More...
View articleGoogle's comparison shopping site, Froogle, a mobile edition so consumers can compare prices online while at the store Read More...
View articleAKQA hires Xbox creative; ComScore ups Pearson. Read More
View articleYahoo! has updated its local search product, broadening search results beyond business listings to include user-generated content. Read More...
View articleMedia buyers disagree on the value of the Feedster 500 as a consideration tool for ad placements in Weblogs. Read More...
View articleWould you please turn down that smell on the TV? I'm trying to make dinner! "The Japanese Communications Ministry is to establish a research group tha...
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