Yahoo! Reports Strong Q2
Media

Yahoo! Reports Strong Q2

21y Rebecca Lieb

Yahoo! Reports Strong Q2

Increased demand for online advertising helped boost Yahoo's Q2 profits into 'full speed ahead' mode, according to CEO Semel. Read More...

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LinkedIn Adds Group Features
Media

LinkedIn Adds Group Features

21y Kevin Newcomb

LinkedIn Adds Group Features

A new premium program from the social networking service lets groups promote themselves and their events. Read More...

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Hispanic Online Users Adopt Broadband
Audience

Hispanic Online Users Adopt Broadband

21y Enid Burns

Hispanic Online Users Adopt Broadband

Half of Hispanic online users have home broadband, 14 percent installed it in the past six months. Read More...

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Comparing Media Planning Tools
Media

Comparing Media Planning Tools

21y Hollis Thomases

Comparing Media Planning Tools

How three media planning tools stack up. Read More

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ContextWeb Adds Image Ads
Media

ContextWeb Adds Image Ads

21y Kevin Newcomb

ContextWeb Adds Image Ads

Advertisers can now target graphical ads to content pages that fit a specific category. Read More...

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Questions for Trevor Hughes
Media

Questions for Trevor Hughes

21y Zachary Rodgers

Questions for Trevor Hughes

Hughes tells ClickZ how he inherited the Internet privacy throne, and what must be done to fix consumer distrust of advertising. Read More...

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TiVo Ads Get Custom Calls-to-Action
Media

TiVo Ads Get Custom Calls-to-Action

21y Enid Burns

TiVo Ads Get Custom Calls-to-Action

TiVo rolled out some enhancements to its interactive advertising technology. Read More...

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AOL Taps Three Agencies for AOL.com Relaunch
Media

AOL Taps Three Agencies for AOL.com Relaunch

21y Ken Magill

AOL Taps Three Agencies for AOL.com Relaunch

Carat Interactive, Atmosphere BBDO, and The Martin Agency will handle the three-pronged launch campaign. Read More...

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Execs & Accounts for July 18, 2005
Media

Execs & Accounts for July 18, 2005

21y Zachary Rodgers

Execs & Accounts for July 18, 2005

Avenue A/Razorfish builds a site for Mercedes-AMG; MIVA taps Seippel as CFO. Read More...

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News Corp. To Acquire Intermix
Media

News Corp. To Acquire Intermix

21y Ken Magill

News Corp. To Acquire Intermix

UPDATE: Rupert Murdoch's News Corp. demonstrates the seriousness of its commitment to digital media. Read More...

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.mobi TLD to Make Mobile Web Browsable
Media

.mobi TLD to Make Mobile Web Browsable

21y Enid Burns

.mobi TLD to Make Mobile Web Browsable

This week ICANN ( define ) approved the TLD ( define ) .mobi for use on mobile devices Read More...

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Please Convey Can-Spam Sentiments
Media

Please Convey Can-Spam Sentiments

21y Rebecca Lieb

Please Convey Can-Spam Sentiments

I'd really love to hear from e-mail marketers ASAP because this time, it really matters Read More...

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Dennis Digital Names Marketing Director
Media

Dennis Digital Names Marketing Director

21y Ken Magill

Dennis Digital Names Marketing Director

Dennis taps Rob Wilk to create sponsorship packages for its online lad mags. Read More...

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Video Ads: In-Stream or In-Page?
Media

Video Ads: In-Stream or In-Page?

21y Ian Schafer

Video Ads: In-Stream or In-Page?

The advantages (and disadvantages) of both. Read More

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Yahoo! Expands Behavioral Targeting
Media

Yahoo! Expands Behavioral Targeting

21y Zachary Rodgers

Yahoo! Expands Behavioral Targeting

The portal's Impulse program, which serves display ads based on a user's search behavior, now allows targeting for a period of two days following a se...

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E-Mailers Lobby FTC for Opt-Out Sunset Provision
Media

E-Mailers Lobby FTC for Opt-Out Sunset Provision

21y Ken Magill

E-Mailers Lobby FTC for Opt-Out Sunset Provision

Industry wants a statute of limitations on e-mail opt-out validity. Read More...

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PSA Campaign to Save Energy Makes a Viral Try
Media

PSA Campaign to Save Energy Makes a Viral Try

21y Enid Burns

PSA Campaign to Save Energy Makes a Viral Try

The Alliance to Save Energy builds a micro-site to support an already launched PSA campaign. Read More...

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Habeas Will Check Your Rep
Media

Habeas Will Check Your Rep

21y Kevin Newcomb

Habeas Will Check Your Rep

Habeas offers high-volume e-mail senders a reputation-checking service to ensure they’re not mislabeled as spammers. Read More...

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New Utah Law Puts State Back In Marketing Spotlight
Media

New Utah Law Puts State Back In Marketing Spotlight

21y rumo

New Utah Law Puts State Back In Marketing Spotligh...

Legal action underway in Utah could have serious consequences for marketers, even those outside the state. Read More...

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Online Event Marketing: Engage Your Audience
Media

Online Event Marketing: Engage Your Audience

21y Tessa Wegert

Online Event Marketing: Engage Your Audience

If you think of a crowded conference hall when you hear "event marketing," you haven't spent enough time online lately. Read More...

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Wireless Users Want Local Content
Data insights

Wireless Users Want Local Content

21y Enid Burns

Wireless Users Want Local Content

Wireless users prefer local alerts to next generation wireless service. Read More...

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WebSourced, Beal Part Ways
Media

WebSourced, Beal Part Ways

21y Kevin Newcomb

WebSourced, Beal Part Ways

The SEM company loses its very public VP of marketing Andy Beal over differing visions for the future. Read More...

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A Move to Simplify Network Behavioral Buys
Media

A Move to Simplify Network Behavioral Buys

21y Zachary Rodgers

A Move to Simplify Network Behavioral Buys

A Revenue Science pilot program lets advertisers place a consolidated buy across its network for a flat fee. Read More...

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AOL, Chrysler Launch Rogue Mobile Phone Promo
Media

AOL, Chrysler Launch Rogue Mobile Phone Promo

21y Ken Magill

AOL, Chrysler Launch Rogue Mobile Phone Promo

Movie trailers include a mobile call-to-action. Read More...

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Born Again Stealth Marketing
Media

Born Again Stealth Marketing

21y Rebecca Lieb

Born Again Stealth Marketing

So I'm on my way into Black Rock yesterday for the CBS confab when a young woman presses a Quaker Oats granola bar attached to a card into my hand. Re...

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Is Anything Legal In Utah?
Media

Is Anything Legal In Utah?

21y Rebecca Lieb

Is Anything Legal In Utah?

Sometimes you have to wonder if Utah is still legal in Utah Read More...

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What is Spyware?
Media

What is Spyware?

21y Rebecca Lieb

What is Spyware?

If your marketing plan involves anything that looks or acts in any way like spyware, even if you think it's not, you'll want to head over to the Anti-...

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