As mailbox providers get ready to implement e-mail authentication, marketers converge for a brain dump on deliverability. Read More...
View articleWorldNow taps Revenue Science for behavioral targeting; icrossing adds board members. Read More...
View articleAs mailbox providers get ready to implement e-mail authentication, marketers converge for a brain dump on deliverability. Read More...
View articleAOL, XM Satellite Radio, and AEG create a joint venture to bring live entertainment to new platforms. Read More...
View articleCrispin Porter & Bogusky built a strip poker site for Victoria's Secret. Read More...
View articleUPDATE: Acquisition talks are off, according to Microsoft sources. Read More...
View articleAd serving on client sites was down over portions of the weekend, apparently due to a domain registration error. Read More...
View articleFood Network is pushing the second season of Iron Chef America almost entirely online. Read More...
View articleWe have sophisticated tracking and optimization systems for online campaigns. Yet do we look beyond what happens at the advertising level? Read More...
View articleFood Network is pushing the second season of Iron Chef America almost entirely online. Read More...
View articleRedesigned site is at the center of a network that will eventually offer video, display ads and RSS feeds across all CBS properties. Read More...
View articleCrispin Porter & Bogusky built a strip poker site for Victoria's Secret. Read More...
View articleA new CJ Performer program aims to bring top affiliates to advertisers' attention. Read More...
View articleValueClick's Mediaplex division has integrated online media planning and buying capabilities into MOJO Adserver. Read More...
View articleA simplified process aims to help its clients utilize local search. Read More...
View articleValueClick rehires Hirsch; Ford and Adobe tap Web analytics providers; Ripple Interactive hires in several divisions. Read More...
View articleOnline-only campaign for new SUV bolstered by environmentalist group endorsement. Read More...
View articleAudi launched a microsite featuring the A3 and the three films at audiusa.com/A3. Read More...
View articleThe regionally targeted portal buy is part of a broad effort to boost digital marketing for its concerts, the company said. Read More...
View articleThe two e-mail infrastructure players vow to integrate their offerings to help clean up e-mail marketing. Read More...
View articleBeauty is more than skin deep. Provide rich media ad viewers with beauty and substance in all three layers of the experience. Read More...
View articleNew VP/GM for AOL Black Voices; Marvel taps Icon for online ad representation; Yahoo! hires another TV head. Read More...
View articleHigh-speed Internet subscriptions increased to 37.9 million in 2004. Read More...
View articleBalancing local execution of a global strategy requires agencies be flexible. Read More...
View articleVerizon Wireless and Honda place ads on the online accompaniment to the new Mark Burnett reality show. Read More...
View articleOnce, the lazy days of summer meant ad campaigns were languid or absent. Now, when the heat is on there are ad opportunities to be had. Read More...
View articleAdvertiser interest is high for the new channel, though interactivity is somewhat lacking. Sister site VH1 also launched a new broadband channel. Read...
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