Bits and Bytes for September 17, 2004
Media

Bits and Bytes for September 17, 2004

22y Pamela Parker

Bits and Bytes for September 17, 2004

Amazon kicks off viral promotion for A9; and inGamePartners launches ad server. Read More...

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MSN Grows Research Division
Media

MSN Grows Research Division

22y Rebecca Lieb

MSN Grows Research Division

The company hopes focusing on research will help spur online ad adoption. Read More...

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Execs & Accounts for September 17, 2004
Media

Execs & Accounts for September 17, 2004

22y Zachary Rodgers

Execs & Accounts for September 17, 2004

UV fills three new executive posts; Mindjet hires Brightmail's former marketing head; FreeLotto.com taps Interep. Read More...

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Global Broadband Tops 123M
Data insights

Global Broadband Tops 123M

22y Robyn Greenspan

Global Broadband Tops 123M

High-speed subscriptions are up 55 percent in one year; the UK hits a milestone; and San Diego is still the most wired U.S. region. Read More...

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Bounty for Spammers? FTC Issues Mixed Report
Media

Bounty for Spammers? FTC Issues Mixed Report

22y Zachary Rodgers

Bounty for Spammers? FTC Issues Mixed Report

The FTC is lukewarm on the efficacy of a bounty system as a means of CAN-SPAM enforcement. Read More...

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Search Leads Travelers to Destinations
Media

Search Leads Travelers to Destinations

22y Robyn Greenspan

Search Leads Travelers to Destinations

Search plays a prominent travel planning role, but a dip in usagecould signal opportunity for vertical engines. Read More...

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FindWhat Inks Local Search Distribution Deal
Media

FindWhat Inks Local Search Distribution Deal

22y Kevin Newcomb

FindWhat Inks Local Search Distribution Deal

FindWhat will provide locally targeted pay-per-click and pay-per-call advertising on Bizjournals.com's 41 business news sites. Read More...

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AOL Pumps Up Football Offering
Media

AOL Pumps Up Football Offering

22y Kevin Newcomb

AOL Pumps Up Football Offering

New interactive features highlight this year's NFL on AOL package for the ISP's broadband subscribers. Read More...

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TV Cozies Up to Online
Media

TV Cozies Up to Online

22y Tessa Wegert

TV Cozies Up to Online

The once testy relationship between television and the Internet is moving toward a truce that benefits marketers and content providers alike. Read Mor...

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Feds Call for Summit, ESPs Push On With Authentication
Media

Feds Call for Summit, ESPs Push On With Authentication

22y Pamela Parker

Feds Call for Summit, ESPs Push On With Authentica...

Efforts to implement e-mail authentication are on a bumpy road, but moving forward. Read More...

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Execs & Accounts for September 15, 2004
Media

Execs & Accounts for September 15, 2004

22y Zachary Rodgers

Execs & Accounts for September 15, 2004

FindWhat.com adds Espotting co-founder to board; The Body Shop taps AKQA to redesign Web site; Avenue A/Razorfish launch a microsite for Ann Taylor. R...

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Amazon Takes A9 Out of Beta
Media

Amazon Takes A9 Out of Beta

22y Kevin Newcomb

Amazon Takes A9 Out of Beta

UPDATE: The e-commerce company raises questions about its search ambitions with a site that boasts several new features. Read More...

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Bits & Bytes for September 15, 2004
Media

Bits & Bytes for September 15, 2004

22y Zachary Rodgers

Bits & Bytes for September 15, 2004

Yahoo! Finance debuts weekend edition; Google upgrades local search functions; EFFIE's to award Web campaigns; eXact acquires Rawhide. Read More...

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Fourth-Quarter Tune-Up: Five Keys to End the Year Strong
Media

Fourth-Quarter Tune-Up: Five Keys to End the Year Strong

22y James Hering

Fourth-Quarter Tune-Up: Five Keys to End the Year ...

Don't let the rest of this year's campaigns slip through the cracks as you look to 2005. Five ways to meet -- or exceed -- expectations. Read More...

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ThomasB2B Launches Paid Search
Media

ThomasB2B Launches Paid Search

22y Kevin Newcomb

ThomasB2B Launches Paid Search

The global online advertising network features bid-for-position and pay-per-click pricing for advertisers wishing to reach business-to-business buyers...

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FindWhat Launches Online/Offline Performance-Based Ads
Media

FindWhat Launches Online/Offline Performance-Based Ads

22y Kevin Newcomb

FindWhat Launches Online/Offline Performance-Based...

Findwhat.com's pay-per-call lead generation service allows offline companies to take advantage of online paid search. Read More...

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Yahoo! Snaps Up Musicmatch
Media

Yahoo! Snaps Up Musicmatch

22y Zachary Rodgers

Yahoo! Snaps Up Musicmatch

UPDATE: The $160 million deal comes in the wake of MSN's new digital music launch two weeks ago. Read More...

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DoubleClick Unveils Upgraded Tools, New Group
Media

DoubleClick Unveils Upgraded Tools, New Group

22y Robyn Greenspan

DoubleClick Unveils Upgraded Tools, New Group

After acquiring a marketing applications firm, the company forms anenterprise solutions group. Read More...

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Execs & Accounts for September 13, 2004
Media

Execs & Accounts for September 13, 2004

22y Zachary Rodgers

Execs & Accounts for September 13, 2004

ValueClick shares first brand marketing clients; Goodmail Systems adds Brondmo to advisory board; Agency.com hires two execs. Read More...

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Tacoda Proposes Behavioral Targeting Standards
Media

Tacoda Proposes Behavioral Targeting Standards

22y Kevin Newcomb

Tacoda Proposes Behavioral Targeting Standards

Tacoda's basic set of standardized audience segments are intended as building blocks for comparability, quality assurance and scale in behavioral targ...

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America Online Jumps Into Shopping Search
Media

America Online Jumps Into Shopping Search

22y Pamela Parker

America Online Jumps Into Shopping Search

AOL gets set to debut its catch-up entry into the crowded e-commerce search field. Read More...

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American Airlines Boasts of Understanding Customers in Online Brand Effort
Media

American Airlines Boasts of Understanding Customers in Online Brand Effort

22y Kevin Newcomb

American Airlines Boasts of Understanding Customer...

The multi-channel campaign focuses on service and an understanding of customer needs, with the tagline, 'We know why you fly.' Read More...

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Keynote to Acquire Vividence
Media

Keynote to Acquire Vividence

22y Kevin Newcomb

Keynote to Acquire Vividence

Web monitoring and management services provider Keynote Systems plans to acquire Web-based customer research firm Vividence for $20 million. Read More...

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Execs and Accounts for September 10, 2004
Media

Execs and Accounts for September 10, 2004

22y Zachary Rodgers

Execs and Accounts for September 10, 2004

24/7 Real Media hires a VP of tech solutions; Streaming Media Inc. chooses delivery firm for new audio/video portal; Martitz taps Oneupweb. Read More...

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Internet Strong for Fashion Branding
Media

Internet Strong for Fashion Branding

22y Robyn Greenspan

Internet Strong for Fashion Branding

Apparel companies with a solid Web presence get big brand benefits, especially if their sites convey strong values. Read More...

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Compassion Marketing
Media

Compassion Marketing

22y Tessa Wegert

Compassion Marketing

A few national advertisers are doing the right thing by customers in hurricane-stricken Florida. Read More...

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Relevant Banners Reduce User Ire
Media

Relevant Banners Reduce User Ire

22y Kevin Newcomb

Relevant Banners Reduce User Ire

Most people would find banner ads less annoying if they were more relevant to their interests or needs, according to a study released today by the Pon...

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