Study: Size May Not Matter, But Ranking Does
Media

Study: Size May Not Matter, But Ranking Does

22y Janis Mara

Study: Size May Not Matter, But Ranking Does

A study of search engine result ranking says there is a ten-times difference in potential traffic between the number one and number 10 paid search lis...

View article
Google Acquires Picasa
Media

Google Acquires Picasa

22y Janis Mara

Google Acquires Picasa

In a relationship-building move, Google acquires digital photography company Picasa. Read More...

View article
MessageCast Tests RSS for Delivery
Media

MessageCast Tests RSS for Delivery

22y Janis Mara

MessageCast Tests RSS for Delivery

A California firm is testing a version of its multi-channel message delivery service that incorporates RSS. Read More...

View article
Yahoo! Acquires Oddpost
Media

Yahoo! Acquires Oddpost

22y Janis Mara

Yahoo! Acquires Oddpost

The portal giant broadens its offerings by snapping up a service that combines e-mail and an RSS reader. Read More...

View article
Digital Impact Bolsters Search Moves With Acquisition
Media

Digital Impact Bolsters Search Moves With Acquisition

22y Pamela Parker

Digital Impact Bolsters Search Moves With Acquisit...

UPDATE: The purchase of Marketleap takes the firm one step closer to its diversification goals. Read More...

View article
Execs & Accounts for July 12, 2004
Media

Execs & Accounts for July 12, 2004

22y Zachary Rodgers

Execs & Accounts for July 12, 2004

Napster hires its first CMO; Agency.com adds 11 clients; Dotomi appoints top-level execs. Read More...

View article
Execs & Accounts for July 9, 2004
Media

Execs & Accounts for July 9, 2004

22y Zachary Rodgers

Execs & Accounts for July 9, 2004

Red Robot hires two; EmailLabs opens sales office in New York; Commission Junction names Unisys vet to VP of engineering post. Read More...

View article
Feedster Unveils New Look, Sponsored Links
Media

Feedster Unveils New Look, Sponsored Links

22y Janis Mara

Feedster Unveils New Look, Sponsored Links

Following in the footsteps of fellow RSS player Bloglines, San Francisco-based Feedster unveils a new version with sponsored links in its search resul...

View article
W3 Data Acquires 411.com
Media

W3 Data Acquires 411.com

22y Janis Mara

W3 Data Acquires 411.com

W3 Data, parent of WhitePages.com, acquires fellow online directory assistance search portal 411.com. Read More...

View article
Wireless Watch for July 9, 2004
Media

Wireless Watch for July 9, 2004

22y Zachary Rodgers

Wireless Watch for July 9, 2004

Warner Music to add short codes to packaging; T-Mobile offers 'King Arthur' content; SMS sensitive billboard douses passersby. Read More...

View article
Universal Unsubscribe In the Works for UK Mobile Users
Media

Universal Unsubscribe In the Works for UK Mobile Users

22y Janis Mara

Universal Unsubscribe In the Works for UK Mobile U...

Mobile users in the UK will soon be able to unsubscribe from commercial text message services by sending the keyword 'STOP' to the originators. Read M...

View article
Toyota Bows Web/Mobile Gaming Campaign for Scion
Media

Toyota Bows Web/Mobile Gaming Campaign for Scion

22y Zachary Rodgers

Toyota Bows Web/Mobile Gaming Campaign for Scion

The 'Gen Y'-oriented promotion uses a 'road trip' themed interactive game and SMS alerts to raise awareness for its new tC sports coupe. Read More...

View article
Ads on Blogs, Blogs as Ads, Part 3
Media

Ads on Blogs, Blogs as Ads, Part 3

22y Tessa Wegert

Ads on Blogs, Blogs as Ads, Part 3

Ready or not, blogs are officially an ad medium. In the last part of a three-part series, blogs as a media buy. Read More...

View article
Bloglines Bows Redesign, Ad Model as RSS Heats Up
Media

Bloglines Bows Redesign, Ad Model as RSS Heats Up

22y Zachary Rodgers

Bloglines Bows Redesign, Ad Model as RSS Heats Up

Bloglines announces new features and plans for an ad-based revenue model at a time of increased investment in the RSS space. Read More...

View article
Execs & Accounts for July 7, 2004
Media

Execs & Accounts for July 7, 2004

22y Zachary Rodgers

Execs & Accounts for July 7, 2004

Yahoo!'s Moloshok transitions to new role; three publishers sign up to support DoubleClick's Motif; WeatherBug opens sales offices in New York and San...

View article
Technology Veteran Named to Head DMA
Media

Technology Veteran Named to Head DMA

22y Zachary Rodgers

Technology Veteran Named to Head DMA

Outgoing DMA head Bob Wientzen is replaced by John Greco, a technology veteran who built an interactive strategy for the Yellow Pages industry. Read M...

View article
"Hooked on Phonics" Firm Settles FTC Privacy Charges
Media

"Hooked on Phonics" Firm Settles FTC Privacy Charges

22y Pamela Parker

"Hooked on Phonics" Firm Settles FTC Privacy Charg...

The agency accused the company of failing to disclose to people on its list that it had changed its privacy policy. Read More...

View article
Marketing Drives Strong Second Quarter for Yahoo!
Media

Marketing Drives Strong Second Quarter for Yahoo!

22y Pamela Parker

Marketing Drives Strong Second Quarter for Yahoo!

The company saw growth in both search and brand advertising. Read More...

View article
Documentaries With Differing Views on America Duel Online
Media

Documentaries With Differing Views on America Duel Online

22y Janis Mara

Documentaries With Differing Views on America Duel...

'Fahrenheit 9/11,' a film critical of President Bush, and the patriotic 'America's Heart & Soul' compete onscreen and online. Read More...

View article
Execs & Accounts for July 6, 2004
Media

Execs & Accounts for July 6, 2004

22y Zachary Rodgers

Execs & Accounts for July 6, 2004

SageMetrics picks up five clients; Food Lion taps Bigfoot; Kliplinger.com chooses Burst! for ad management and representation. Read More...

View article
Global Mobile Population Growing
Data insights

Global Mobile Population Growing

22y Robyn Greenspan

Global Mobile Population Growing

The worldwide wireless market is expected to reach 2 billion users by 2007. Read More...

View article
Search: A Brand Campaign Tool?
Media

Search: A Brand Campaign Tool?

22y James Hering

Search: A Brand Campaign Tool?

Search should be an ongoing effort to support a site or marketing strategy. Should it be a branding tactic, too? Read More...

View article
Yahoo! Testing New Search Look
Media

Yahoo! Testing New Search Look

22y Pamela Parker

Yahoo! Testing New Search Look

Yahoo! joins the search redesign bandwagon. Read More

View article
Questions for Gawker Media Publisher Nick Denton
Media

Questions for Gawker Media Publisher Nick Denton

22y Zachary Rodgers

Questions for Gawker Media Publisher Nick Denton

In an exchange with ClickZ, the blog maven discusses his custom publishing effort for Nike, the problem with ad-supported blogs and where he buys his ...

View article
Blinkx Plans Ad Model for Desktop/Web Search Tool
Media

Blinkx Plans Ad Model for Desktop/Web Search Tool

22y Pamela Parker

Blinkx Plans Ad Model for Desktop/Web Search Tool

A 10-employee San Francisco-based search company is raising eyebrows with a tool that does what the big boys are still only planning: combining deskto...

View article
Bits & Bytes for July 2, 2004
Media

Bits & Bytes for July 2, 2004

22y Zachary Rodgers

Bits & Bytes for July 2, 2004

Gawker may bow travel and gaming blogs; SmartBargains files for IPO. Read More...

View article
Execs & Accounts for July 2, 2004
Media

Execs & Accounts for July 2, 2004

22y Zachary Rodgers

Execs & Accounts for July 2, 2004

Eyeblaster's Kadin departs; Web traffic auditor I/PRO names a chief executive. Read More...

View article
1 540 541 542 543 544 924