Will advertisers wanting to reach the famously elusive younger male demographic find them online? Read More...
View articleBuzz from Microsoft's Professional Developers Conference about a newgraphics and animation toolset for 'Longhorn' says it could challengeMacromedia's ...
View articleiProspect taps a search celeb to manage its European business; ExactTarget hires a VP of technology; Grolsch launches a digital campaign with virtual ...
View articleLocal search is white-hot, but Joe's Pizza doesn't have a Web strategy. Read More...
View articleNetRatings will combine information on Internet use and offline shopping behavior to understand how -- or whether -- online ads can sell shampoo and t...
View articleAs Yahoo! pins its hopes more firmly on search, that direction isreflected on its home page. Read More...
View articleAfter a long, tepid spell, the conference is again on a roll. Can it support a third annual event in Chicago? Read More...
View articleAsk.com offers shoppers' aid, the latest in its SmartSearch series. Read More...
View articleThis year, online's competitive edge may finally emerge. Read More...
View articleLycos sues Overture, saying it believes that the paid search service has already leaked trade secrets to its new owner. Overture plays innocent. Read ...
View articleThe Calif. company will start the new year with a new leader, the latest change in the fast-moving search sector. Read More...
View articleThe publisher of the Wall Street Journal mingles online and offline subs, offering advertisers new ways to target and integrate campaigns. Read More...
View articleThe next phase of the rich media tool for advertisers adds multi-event reporting and analytics to compare rich media and standard campaigns. Read More...
View articleClickTracks upgrades; Poindexter enhances PassBack and DigitalGrit offers optimization. Read More...
View articleAs the critical holiday shopping season approaches, Amazon turns to celebrities to draw attention to its site. Read More...
View articleWith a wink to advertisers keen on globetrotters, USAToday.com revamps its travel site; eUniverse CEO and chairman steps down; Forbes.com launches new...
View articleI/PRO offers digital-subscriber auditing; the metrics for PointRoll's FatBoys get fatter. Read More...
View articleA new urban-focused wireless channel is in the works; voice still rules; and two wireless marketing players merge. Read More...
View articleAs expected, the portal replaces the European paid-search provider with its brand new toy. Read More...
View articleThe Federal Trade Commission weighs in before a House committee, asking for laws to help it fight spam. Read More...
View articleThe auto industry is beginning to realize the impact of the Internet, and its marketers are adjusting their marketing efforts accordingly. Read More...
View articleThe e-tailer tries to allay fears about its full-text book search feature. Read More...
View articleKanoodle.com has a new president; Universal McCann San Francisco brings on a group media director; and Zentropy Partners New York adds a managing dire...
View articleNielsen//NetRatings reports married surfers are more apt to spend online than their single counterparts. Read More...
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