In the real world, talent is usually paid by the hour or by the piece. A fixed price is set for each unit or hour of labor, and if the business does w...
View articleBanner exchange HyperBanner Ltd. reportedly plans toraise money by selling shares in the U.S. next year to extend itsinternational reach as it develop...
View articleSF Interactive was selected as theinteractive agency of record for BravoGifts.com, an e-commerce enterprisespecializing in the business gift market. B...
View articleNewsPage.com Inc., which deliverspersonalized news and information to business people over the Web, selected TheJelly PR as its public relationsagency...
View articleMichael Dell's a chicken. So is Ted Wiatt of Gateway, Lewis Platt of H-P and whoever is running Compaq for Ben Rosen these days. All these men are afr...
View articleMsgTo.com released a beta version of itsWeb-based e-mail application for consumers that the company said effectivelyblocks unsolicited commercial e-ma...
View articleIf you've worked through your ad sales channel decision with help from Janet and Kathy over the past weeks, you should be breathing a sigh of relief, ...
View articleThe most clicked-upon ad banner for the week ending July 25 was ProvidianFinancial's Aria credit card ad, which had a 9.9 percent CTR, according tomea...
View articleE-mail marketing company Digital Impact raised $10.6 millionin its latest round of financing, including participation from past investorsInstitutional...
View articleAfrican-American technology firm DME Interactive Holdings Inc. has acquiredkathodeRay Media Inc., an eight-personcompany that provides back-end design...
View articleAdsmart said the official Web sites of theWorld Wrestling Federation signed on with thenetwork of 3000-plus brand Web sites. Read More...
View articleInteractive agency K2 Design Inc. named P. Scott Munro ofSavoir Technology Group Inc. and David Sklaver of Artustry Partnership to itsboard of directo...
View articleOpt-in e-mail marketing firm NetCreations Inc. filed to raise asmuch as $57.5million in an initial public offering. Read More...
View articleBrightStreet.com, an enabler ofWeb-based promotion solutions, formed a partnership with e-commerce incentivesite FreeShop.com to distribute promotiona...
View articleQ. What do you call a newspaper that doesn't print on dead-tree products? A. www.ucjournal.com. Read More...
View articleSearch engines don't find that much. Not only do most of the popular search engines index less than 10% of the web, but the engines are biased because...
View articleNetGravity said the CNN Web sites haverenewed and strengthened their relationship with NetGravity, adding additional software licenses to manage adver...
View articleDoubleClick Inc. said it signed over 25new clients to its DART (Dynamic Advertising Reporting and Targeting) forAdvertisers (DFA) product in the secon...
View articleBritish Internet advertising has entered the mainstream marketing mix and is set to overtake cinema ad spending within the next two years, according t...
View articleSHOWTIME will launch a new $1 million advertising campaign in August for thenetwork's weekly online science fiction series WhirlGirl, which premiered ...
View articleIn this high-velocity age, some people refer to work as a "campaign-based career," others will say that "You are your projects." There's a performance...
View articleDriven by increased ad spending by financial services and Internet companies,the Interpublic Group of Companies Inc. posted second-quarter profits up ...
View articleOnline advertising is at a critical point. Banner ad effectiveness is at an all-time low. New online marketers experience poor ROI. We need to educate...
View articleDigiCash, the company that invented e-cash, has gone bankrupt. And true electronic cash has died along with it. An Electronic Payments panel discussio...
View articleDeerbrook Publishing Group's Artup.com signed an exclusive deal with Go2Net's Metacrawler search engine that includespremium placement throughout art ...
View articleA new industry study predicts that online ad spending will reach $32 billionin 2005, surpassing even many of the most bullish forecasts made to date. ...
View articleDiscount software store 999software.com Inc. launched a campaignvia emaildirect Inc.'s Value-mail opt-inservice. Read More...
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