24/7 Media Inc. and MapQuest.com signed Denny's to anexclusive marketing program designed to help Denny's drive in-store trafficby featuring restauran...
View articlePay-for-placement search site GoTo.com said that as of June 1999, 10,000advertisers actively participated in its online marketplace. Read More...
View articleSome consumers are reacting negatively to pop-up window advertising, andSolid Oak Software Inc., publisher of the Internetcontent management app CYBER...
View articleCommunity and guide site operation Suite101.com Inc. said that New York basedDoublespace will head up Suite101.com'sbrand and marketing campaign. Read...
View articleThe @dVENTURE Network, a division of VentureDirect Worldwide, signed touse DoubleClick's DART(Dynamic Advertising Reporting and Targeting) technology ...
View articleAd network Adsmart said it has added 13 new Web sitesto its NetFuerza division, which is dedicated exclusively to the U.S.Hispanic and Latin American ...
View articleLages & Associates, a high-tech publicrelations firm, has been selected by emaildirect Inc. as its publicrelations agency of record. Read More...
View articleLifeMinders.com Inc., a provider of freepersonal e-mail reminders and tips, signed a deal with insurance site InsWeb making the latter the exclusivead...
View articleBeyond Interactive was selected by NewsPage.com, a provider of personalizednews and information to business people on the Web, for an online campaignd...
View articleOpt-in e-mail marketing company NetCreations Inc. entered apartnership with MySoftware Co., a provider of Internetdirect marketing services, to make N...
View articleOnline furniture retailer Furniture.com, which just closed on $35million in third-round financing, launched a multimillion-dollar brandinginitiative a...
View articleNextCard Inc., which markets an InternetVisa card, launched a $10 million national print branding campaign posing thequestion "What's on your NextCard...
View articleSeeItFirst.com delivered a new, enhancedstreaming video technology that will be marketed to TV and radio stations,advertising agencies, Web portals an...
View articleCanada's ACD Systems Ltd. has signed an agreement with Conducent, Inc., a U.S.-based company thatintegrates advertising and Internet functionality in ...
View articleInternet guide network About.com signed a content alliance andadvertising agreement With HotJobs.com Ltd., a career site forexperienced professionals....
View articleCyberCash Inc. and NetGravity Inc. formed a partnershipthat makes it possible for merchants to complete a sale inside a banner adwith no additional cl...
View articleWalt Disney Co.'s Buena Vista Internet Group (BVIG) and Infoseek Corp., homeof the GO Network, said they will no longer accept orpurchase Internet-bas...
View articleMayDream SA, a U.S.-Euro based Internet company, launched AdForum.com, a searchable database ofadvertising agencies and their creative work. Read More...
View articleNewStar Publishing and Internet Services, a division of diversifiedentertainment company NewStar Media Inc., selected InterActive Agency Inc. (iAgency...
View articleThe Spam Recycling Center [SRC] inChicago, a new anti-spam consumer assistance site that allows consumers torecycle unwanted junk e-mail, said it has ...
View articleA Father's Day campaign by online gift service 911Gifts bumped Microsoft out of itslong-time No. 1 status as top advertiser on the Web, according to f...
View articleThe @dVENTURE Network, a division of VentureDirect Worldwide, has added 13new sites to its ad network. Read More...
View articleSo you've selected an independent sales organization to handle the revenue generation, but have you considered the financial implications? Faced with ...
View articlePermission e-mail marketing company YesMail.com launched two new tools formarketers, called eTarget and eTrack. Read More...
View articlePhiladelphia-based USABanc.com launched a $1 million series ofnational commercials to air on CNBC and MSNBC promoting its upcoming onlinebanking platf...
View articleAd network Flycast Communications Corp. rolled out anew division focused on providing comprehensive Web marketing solutions totraditional direct marke...
View articleSpeaking at the Cannes Advertising Festival, top ad agency exec Bob Schmetterer said he isconcerned that "the creativity of advertising and technology...
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