AcmeCity, a new personal homepage community devoted to branded entertainmentfan pages, signed Johnson & Johnson, M&M Mars, Hasbro, Lockheed Ma...
View articleSometimes it's very difficult to explain Internet marketing as it relates to a client's objectives, especially if a client is new to the business. Pla...
View articleAd giant Young & Rubicam Inc. has acquired privately heldKnowledgeBase Marketing Inc. in a stock and cash deal valued at approximately$175 million. Re...
View articleSan Francisco-based CNET Inc. signed a number of customers for its1999 Merchant Program for computer hardware and software resellers. Read More...
View articleSeattle-based PublishingOnline.com, a publisher of digitally delivered booksand documents, retained Imagio Technology Advertising and PublicRelationst...
View articleSanta Monica, CA-based Pro Sports Xchange (PSX) has selected InterActive Agency Inc. (iagency) to launchan integrated advertising and public relations...
View articleChicago-based SRDS said that Internet versions of its Business PublicationAdvertising Source and Consumer Magazine Advertising Source will be availabl...
View articlePhoenix, AZ-based FutureOne Inc. completed its acquisitionof Ubiquity Design LLC, dba Rocket Science Creative, in an all-stock deal. Read More...
View articleSeattle-based auto site DealerNet is partnering with TVI Inc.,the parent company of Value Village and Savers thrift department stores, in aspring prom...
View articleWhat's the ideal background for an Internet advertising sales manager? Now there's a question Janet hears a lot. After all, this Internet business is ...
View articleLeo Sheiner isn't paranoid...and he's not one to support conspiracy theories, as a rule. But in his view, there's enough weird stuff happening to supp...
View articleSan Francisco-based incentive marketer MyPoints.com Inc. has closed on a $10million round of new financing lead by Technology Crossover Ventures, a ve...
View articleLinda McCutcheon, president of Time Warner's Time Inc. New Media, hasresigned to pursue other, unspecified online opportunities. Read More...
View articleOnline discussion site Deja News named Organic Media, New York, as its interactiveagency of record and assigned it the task of a repositioning. Read M...
View articlePalo Alto, CA-based Centraal Corp. said that its RealNames Webnaming service has been adopted by barnesandnoble.com, Beyond.com,Egghead.com, InsWeb, O...
View articleHot tip: Emily is going public. After watching CEOs and other Internet executives make millions through stock options-turned-gold, she's decided it's ...
View articleSan Diego-based InternationalBrands Inc. isdeveloping a campaign including heavy banner advertising to promote its soonto be launched virtual Internet...
View articleSan Francisco-based Balthaser Online launched a new Internetagency intended to be "the premier showcase for high-impact online brandpromotion and adve...
View articleWarminster, PA-based bidnow.com inc. said it plans a strategicadvertising campaign that will appear on Infoseek's GO Network GO Network beginning Apri...
View articleMicrosoft was the top advertiser for the Week ending March 28, ranked bybanner impressions from BannerTrack, Nielsen//NetRatings' syndicatedad researc...
View articleWSJ.com, the subscription-based interactiveedition of the Wall Street Journal, has added its own proprietary demographicslant for advertisers seeking ...
View articleBeyond Interactive's Darian Heyman has been named Team Leader of theProfessional Development Subcommittee for FAST (Future of Advertising Stakeholders...
View article1-800-U.S.SEARCH signed an advertising and promotion agreement worth anestimated $5 million to provide users of the Lycos Network with the ability toc...
View articleThe total number of digital subscriber lines (DSL) installed in the US will grow dramatically in the next five years, according to Computer Economics....
View articleFremont, CA-based online ad sales site Immerce, which formally launched last week,said it plans weekly auctions to make the purchase of low-priced Int...
View articleThe @dVENTURE Network, VentureDirect Worldwide's ad network,said it is now offering the capability of targeting ads to specific geographicareas. Read ...
View articleNew York City-based DoubleClick Inc. said that its DART adserver technology served 8 billion ads across 6,400 sites worldwide in March. Read More...
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