John Hancock Signs $7.5 Million Ad Pact With MSN
Media

John Hancock Signs $7.5 Million Ad Pact With MSN

27y Jack Marshall

John Hancock Signs $7.5 Million Ad Pact With MSN

John Hancock Mutual Life Insurance signeda two-year, $7.5 million deal with Microsoft to become the premier lifeinsurance sponsor on the MSN Network ....

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The Four Best Gifts To Give Your Site
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The Four Best Gifts To Give Your Site

27y Deborah Kania

The Four Best Gifts To Give Your Site

What's the best way to increase online sales in the New Year? Give your site these four gifts...gifts, points out Deborah Kania, that will indeed keep...

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Sigma6 Interactive Launches Commerce Site for Harmony House
Media

Sigma6 Interactive Launches Commerce Site for Harmony House

27y Kate Kaye

Sigma6 Interactive Launches Commerce Site for Harm...

Sigma6 Interactive Media Inc. in Detroitlaunched an e-commerce Web site for Harmony House that goes live Dec. 7, and isbilled as "Michigan's first mus...

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Virginia Proposes Sending Spammers to Jail
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Virginia Proposes Sending Spammers to Jail

27y Zachary Rodgers

Virginia Proposes Sending Spammers to Jail

A Virginia commission on Internet use has endorsed proposed legislation thatwould make spamming illegal and subject people who send unsolicited, bulk ...

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E*Trade Selects Neale-May & Partners for PR Efforts
Media

E*Trade Selects Neale-May & Partners for PR Efforts

27y Zachary Rodgers

E*Trade Selects Neale-May & Partners for PR Effort...

Online brokerage E*Trade Group Inc. signed Silicon Valleystrategic communications firm Neale-May & Partners as its new public relationsagency of recor...

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MorseMcFadden Communications Becomes Rolling Thunder
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MorseMcFadden Communications Becomes Rolling Thunder

27y ClickZ Stats Staff

MorseMcFadden Communications Becomes Rolling Thund...

Kirkland, WA-based high-tech PR agency MorseMcFadden Communications haschanged its name Rolling Thunder Marketing . Read More...

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CBS Sells Multimillion-Dollar Advertising Package
Media

CBS Sells Multimillion-Dollar Advertising Package

27y Robyn Greenspan

CBS Sells Multimillion-Dollar Advertising Package

CBS Corp. said it sold an integrated, multimillion-dollar advertising packageto Taylor Made Golf Taylor Made Golf,the media company's second major "cr...

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iPrint.com and Excite Team Up for E-Mail Promotion
Media

iPrint.com and Excite Team Up for E-Mail Promotion

27y Beth Cox

iPrint.com and Excite Team Up for E-Mail Promotion

Online print shop iPrint.com and Excite Inc. are teaming up for a specialpromotion that gives Excite e-mail users the opportunity to design and order1...

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Lycos and AdOne Create Online Classifieds Alliance
Media

Lycos and AdOne Create Online Classifieds Alliance

27y Christopher Saunders

Lycos and AdOne Create Online Classifieds Alliance

Lycos Inc. and AdOne ClassifiedNetwork formed an alliance to bring AdOne's ClassifiedWarehouse.com classified listings to Lycos.com. Read More...

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General Interactive Named E-Mail AOR for cK one Campaign
Media

General Interactive Named E-Mail AOR for cK one Campaign

27y Christopher Saunders

General Interactive Named E-Mail AOR for cK one Ca...

General Interactive Inc. in Cambridge,MA was appointed by Calvin Klein Cosmetics to be the company's e-mail agencyof record for the new cK one adverti...

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U S WEST Dex to Provide YP Services to Palm VII Organizer
Media

U S WEST Dex to Provide YP Services to Palm VII Organizer

27y Kate Kaye

U S WEST Dex to Provide YP Services to Palm VII Or...

U S WEST Dex Internet Yellow Pages, a regionalprovider of nationwide business listings information, said it will deliver itsInternet yellow pages cont...

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ExperTelligence Launches Query-based Banner Exchange
Media

ExperTelligence Launches Query-based Banner Exchange

27y Michael Pastore

ExperTelligence Launches Query-based Banner Exchan...

ExperTelligence Inc., a Web database server technologycompany, launched WebData , a database-only portal site, andthe WebData Network , a service feat...

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MatchLogic Debuts Ad Technologies for Interactive TV
Media

MatchLogic Debuts Ad Technologies for Interactive TV

27y Sean Carton

MatchLogic Debuts Ad Technologies for Interactive ...

Excite's MatchLogic division unveiled targetingand measurement technologies for interactive advertising in the world of cabletelevision and broadband....

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Unique Media Adds HyDencity's WinShareware.com
Media

Unique Media Adds HyDencity's WinShareware.com

27y Kevin Newcomb

Unique Media Adds HyDencity's WinShareware.com

Unique Media Services in Columbia, SC, which operates the Unique Media Network , signed a salesrepresentation agreement with WinShareware.com. Read Mo...

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Modem Media . Poppe Tyson Files for IPO
Media

Modem Media . Poppe Tyson Files for IPO

27y Beth Cox

Modem Media . Poppe Tyson Files for IPO

Modem Media . Poppe Tyson Inc. filed for an initial stock offering that could raise as much as$45 million. Read More...

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WebConnect Launches Index to Track Cost of Online Ads
Media

WebConnect Launches Index to Track Cost of Online Ads

27y Beth Cox

WebConnect Launches Index to Track Cost of Online ...

WebConnect launched its Site Price Index (SPI), which provides the quantifiable data on the cost of placing banner advertisements on various Internet ...

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THINK Selected To Build NFL Players Network
Media

THINK Selected To Build NFL Players Network

27y Beth Cox

THINK Selected To Build NFL Players Network

THINK New Ideas Inc. said that the companyhas been selected by National Football League Players Inc. ,the licensing and marketing unit of the NFL Play...

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CareerMosaic Expands Pact With Yahoo!
Media

CareerMosaic Expands Pact With Yahoo!

27y Beth Cox

CareerMosaic Expands Pact With Yahoo!

Employment site CareerMosaic is extending itsadvertising and promotion program with Yahoo!, which began in November 1997. Read More...

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Hong Kong IAB Chapter Forms
Media

Hong Kong IAB Chapter Forms

27y ClickZ Stats Staff

Hong Kong IAB Chapter Forms

The Hong Kong chapter of the Internet Advertising Bureau was formally launched on Nov. 20 at the Asia Internet Advertising Forum in Hong Kong with the...

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The Thing That Goes Bump In The Night
Media

The Thing That Goes Bump In The Night

27y Sean Carton

The Thing That Goes Bump In The Night

With the mall parking lots resembling lifeboat queues on the Titanic, stores jammed with Furby-crazed parents, and a labor-strapped economy making goo...

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WorldPages/WebYP Partners with StockMaster
Media

WorldPages/WebYP Partners with StockMaster

27y Beth Cox

WorldPages/WebYP Partners with StockMaster

San Francisco-based WorldPages/WebYP Inc. , an Internet white and yellow pages directory provider, formed an alliance with investment site StockMaster...

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AdForce Signs New Customers
Media

AdForce Signs New Customers

27y Beth Cox

AdForce Signs New Customers

AdForce of Cupertino, Calif., providerof acentralized online ad management service, has added AtWeb, Broderbund/TheLearning Company, ChannelSEEK, Cybe...

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Yesterday's Big Idea
Media

Yesterday's Big Idea

27y Tom Hespos

Yesterday's Big Idea

Ever come up with a great idea and start to execute on it...only to find the identical plan suddenly announced with great fanfare in the morning newsp...

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Webstakes Launches iDialog Promotions Service
Media

Webstakes Launches iDialog Promotions Service

27y Beth Cox

Webstakes Launches iDialog Promotions Service

Webstakes , a prizeand savings club, recently launched iDialog, an e-commerce promotionsservice designed to help companies build long-term relationshi...

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GeoCities Launches Brand Identity Campaign
Media

GeoCities Launches Brand Identity Campaign

27y Beth Cox

GeoCities Launches Brand Identity Campaign

Web community GeoCities launched itsfirst major integrated communications program featuring a new brandidentity, designed both as a corporate mark and...

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Web Advertising Doesn't Work
Media

Web Advertising Doesn't Work

27y Michael Fischler

Web Advertising Doesn't Work

To be still facing the question of how to make advertising work after four years and billions of dollars might just mean it's time to entertain a pain...

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Commerce Q&A
Media

Commerce Q&A

27y Jim Medalia

Commerce Q&A

We'll say it outright: If you are thinking about starting a business online, read this Q&A. Jim Medalia is a straight shooter, with speech free of jar...

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