Web advertising management solution company AdKnowledge named Kimberly A. Finder as director of finance. Read More...
View articleSimultaneous use of PCs and television is on the rise, according to Media Metrix , which said that nearlyhalf of all Windows PC households (47 percent...
View articleSmartMoney, a joint venture of The Hearst Corp. and Dow Jones, signed anexclusive online advertising representation partnership for SmartMoney.com wit...
View articleExcite launched asweepstakes promotion for its Holiday Shoppe e-commerce area designed forgift-givers. Read More...
View articleCitron Inc. in New York and London said it plans to launch both a print and anInternet advertising campaign early in the new year to attract customers...
View articleZDTV , an affiliate of Ziff-Davis and Internet auction house ONSALE Inc. launched television advertisingthat features technology that lets live online...
View articleA newsletter called 'Check Box' is launching this month with the goal ofbecoming "the definitive source for news and reporting on the performance ofva...
View articleThe UK's Internet Advertising Bureau is planning its first ever NationalAudience Survey, designed to provide online advertisers with regular andobject...
View articleIDG's The Industry Standard , anewsmagazinefocused on the Internet economy, named Jonathan W. Chalon, formerly theinternational advertising director a...
View articleIn last week's column, I recommended that you fully enable your sales team to sell, and off-load everything else to less-specialized, less-expensive e...
View articleFrontline Communications Corp. selected G. S. Schwartz& Co. Inc. in New York City as its public relations and investor relationsfirm. Read More...
View articleWeb measurement firm NetRatings said Toys R Us took lead inholiday advertising with the No. 1 slot, reaching 11.15 percent of thehousehold Web audienc...
View articleTHINK New Ideas Inc. posted a net loss for its first quarter of fiscal 1999 ending Sept. 30 of $1.4million, or $0.17 per share, compared with net inco...
View articleInteractive Distributors Inc. (IDI),which uses television promotional spots to drive viewers to interest-specifice-commerce and content Web sites, con...
View articleCox Interactive Media (CIMedia), whichoperates a network of city sites, and search service LookSmart are launching a local searchengine network for th...
View articleTwelve Point Rule Ltd. , aninteractive design and development agency, partnered with eShare Technologies to bring clients real-time online customer se...
View articleThe Mining Co. Internet Guide network andonline travel booking service Lowestfare.com are teaming up topromote their travel-related services and infor...
View articleThe Washington, DC-based Associationfor Interactive Media (AIM), a subsidiary of the DirectMarketing Association (DMA), is acquiring Merch.Net , a con...
View articleEidos Interactive is planning amulti-million dollar integrated campaign for the launch of a computer game"Tomb Raider III: The Adventures of Lara Crof...
View articleAvenue A Media hired MaggieBoyer as director of media. Read More...
View articleThe newly formed Internet Direct Marketing Bureau(IDMB) has endorsed opt-in as the best practice for e-mail marketing. Read More...
View articleIsleuth.com signed to be repped by 24/7Media Inc. , including exclusiverepresentation for the sale of advertising on the Isleuth.com Web site. Read Mo...
View articleThe Unique Media Network signed a sales representation agreement with MessageZone.com. Read More...
View articleAd placement service WebConnect launched itsCustomView system, a tool designed to allow online advertisers to adapt theircampaigns for individual Inte...
View articleWeb 21 in Palo Alto, CA, host of 100hot.com , launched 100hot Surfboard , a new service for online advertisers that can install a company's logo and l...
View articleAdvertising executive and former Lowe Direct CEO Lynn Fantom has been namedpresident and CEO of K2 Design Inc. Read More...
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