Internet Profiles Corp. (I/PRO) reported it signed 30 new client sites during the first quarter of 1998 for its Web measurement and auditing services,...
View articlePerceptual Systems in New Yorkreleased ActiveAd Agent, a new application for managing online mediabuying. Read More...
View articleSeth Goldstein, the founder of SiteSpecific , is actively planning anew startup code-named "ROOT," according to electronic newsletter "The Silicon All...
View articleOffline Media in New York Citysaid it is expanding its Webmark co-op mail program to promote Web sites toinclude sites that specifically target colleg...
View articleEmaginet a Bethesda, MD-baseddeveloper of Internet marketing applications, named SandraKeeling-Wainwright as vice president of marketing. Read More...
View articleBabyCenter Inc. in San Francisco said it signed four new sponsorsfor its Web site BabyCenter.com . Read More...
View articleOnline coupon network H.O.T! Coupons in Garden Grove, CA saidit entered a partnership with The QuikPages that will result in value-added services for ...
View articleNew York City-based interactive agency K2Design Inc. said fourth quarter revenues rose 68.4% to a record $3.77million, from $2.24 million in the same ...
View articleCompass Interactive/NedStat BV in Holland, the developer of the Webmeasurement NedStat software, signed a contract with Area IP in Barcelona for distr...
View articleArizona-based Homefair.com launcheda new national advertising sales program and hired MapQuest's ad manager, Bill Sedgwick, asvice president of advert...
View articleAdweek's Interactive Quarterlyhas an interesting article that should be a must-read for smaller agenciesthat are starting to wonder why it's so tough ...
View articleOnline vehicle sales operation Auto-by-Tel named the Grey Interactive unit of GreyAdvertising to handle its integrated advertising and marketingcommun...
View articleLycos Inc. said it closed six newagreements in March totaling more than $30 million in advertising,sponsorship, and e-commerce fees. Read More...
View articleThe U.S. Navy assigned its integrated advertising account to BBDO New York , following a mandatoryreview which began in July 1997. Read More...
View articleParable Corp. , which providespromotional multimedia animations, said it closed a second round of financingwith CMG@Ventures, F.S.C. Corp., The Kraft ...
View articleAdKnowledge Inc. of Palo Alto, CA,said it closed a round of financing from existing investors Kleiner PerkinsCaufield & Byers and Mayfield Fund, and n...
View articleNetRatings Inc. in Milpitas, CA,launched a service that links Web site visits and banner advertising clickrates with detailed user demographic data. R...
View articleClick-Through Ad Network Signs Three Newspaper Chains Click-Through said it signed threenewspaper chains, Freedom Communications, Media News Group Inc...
View articleAd network 24/7 Media Inc. in NewYork City named Susan Storms as vice president of Northeastern regionalsales and Angela Beristain as director of busi...
View articleReal-time ad network Flycast Communications Corp. in SanFrancisco added two members to its executive team. Read More...
View articleCool Banners , an Ontario Web bannerad creation service, said a recent experiment shows that Java-based adbanners appear to generate higher response r...
View articleThe Andover, MA-based ClickZ Network said it acquired Who's Marketing Online , a Web-based magazinethat provides tips, reviews, and resource listings ...
View articleEarthLink Network Inc. said that it won a $2 million consent judgment in its suit against notoriousspammer Cyber Promotions Inc. andits founder, Sanfo...
View articleHybrid cost-per-transaction ad pricing models increasingly are showing up onthe Internet and some advertisers are requiring that ads lead directly tos...
View articleInfoSpace signed Clarke DirectoryPublications of California and Yellow-Page.Net of Arizona as strategic adsales partners. Read More...
View articleNew York City-based NetGrocer Inc., a nationwide online grocery shopping service, signed a two-year advertisingagreement with Excite Inc. to be theexc...
View articleZentropy Interactive in Los Angelesredesigned and updated two sites for Dreyer's Grand Ice Cream, Dreyers and Edys . Read More...
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