AOL Time Warner Q2 Profit Jumps
Media

AOL Time Warner Q2 Profit Jumps

23y Erin Joyce

AOL Time Warner Q2 Profit Jumps

UPDATE: Assets sales, hit movies, Microsoft settlement and continued cost cutting in its online unit boost net income as AOL manages subscriber churn....

View article
Ask Jeeves Grabs More Search Share
Media

Ask Jeeves Grabs More Search Share

23y Brian Morrissey

Ask Jeeves Grabs More Search Share

The middle-tier search player reports more searchers and more success at making money off them. Read More...

View article
Execs and Accounts for July 23, 2003
Media

Execs and Accounts for July 23, 2003

23y Zachary Rodgers

Execs and Accounts for July 23, 2003

Atlas DMT promotes newbie Karasa; i-Frontier launches a consumer-facing portal for eMedicine; America Online and the Latin Recording Academy team up f...

View article
Microsoft Builds Itself a Search Engine
Search

Microsoft Builds Itself a Search Engine

23y Danny Sullivan

Microsoft Builds Itself a Search Engine

Meanwhile, back in Redmond... Read More

View article
Overture Sees Continued Search Growth
Media

Overture Sees Continued Search Growth

23y Brian Morrissey

Overture Sees Continued Search Growth

With Yahoo!'s acquisition pending, the search firm shows continued growth in paid clicks and price per click. Read More...

View article
DoubleClick Hit with Deceptive Ad Suit
Media

DoubleClick Hit with Deceptive Ad Suit

23y Brian Morrissey

DoubleClick Hit with Deceptive Ad Suit

The class action accuses the ad server of abetting a deceptive advertising scheme that used fake computer error messages to lure site visitors. Read M...

View article
DoubleClick Sees Ad Recovery Materializing
Media

DoubleClick Sees Ad Recovery Materializing

23y Brian Morrissey

DoubleClick Sees Ad Recovery Materializing

The ad technology company meets revenue and profit expectations, saying customers are feeling more confident. Read More...

View article
Plan in Reverse for Rich Media Success
Media

Plan in Reverse for Rich Media Success

23y James Hering

Plan in Reverse for Rich Media Success

A post report may be the best way to begin your next rich media campaign. Read More...

View article
Creating a Brand Personality
Marketing

Creating a Brand Personality

23y Martin Lindstrom

Creating a Brand Personality

YellowPages.com: a case study in brand personality. Read More

View article
Canadians Concerned About Credit, Debit Data
Marketing

Canadians Concerned About Credit, Debit Data

23y Robyn Greenspan

Canadians Concerned About Credit, Debit Data

Research reveals that roughly one-half had worries about transactional interceptions, and more than one-third have suffered an online privacy breach. ...

View article
No Joke: FBI Calls Spoofing Hottest New Web Scam
Media

No Joke: FBI Calls Spoofing Hottest New Web Scam

23y Roy Mark

No Joke: FBI Calls Spoofing Hottest New Web Scam

Agency's Internet Fraud Complaint Center says ploy leading to rise in ID theft and credit card fraud. Read More...

View article
DMA Urges Schumer to Drop Do-Not-E-mail List Clause
Media

DMA Urges Schumer to Drop Do-Not-E-mail List Clause

23y Brian Morrissey

DMA Urges Schumer to Drop Do-Not-E-mail List Claus...

The marketing association urges members to write the New York senator to remove the provision for a do-not-e-mail registry from his anti-spam bill. Re...

View article
Expecting More from AOL Time Warner
Media

Expecting More from AOL Time Warner

23y Erin Joyce

Expecting More from AOL Time Warner

Improving advertising buys in its networks, and better than expectedcost cutting at AOL contribute to another rosy report from Deutsche Bank. Analysts...

View article
What's Your E-Mail Policy?
Email

What's Your E-Mail Policy?

23y Ben Isaacson

What's Your E-Mail Policy?

Four reasons marketers and Webmasters must adopt a new kind of e-mail policy. Read More...

View article
What’s Your E-Mail Policy?
Email

What’s Your E-Mail Policy?

23y Ben Isaacson

What’s Your E-Mail Policy?

Four reasons marketers and Webmasters must adopt a new kind of e-mail policy. Read More...

View article
Yahoo!, ACNielsen Team for ROI Measure
Media

Yahoo!, ACNielsen Team for ROI Measure

23y Brian Morrissey

Yahoo!, ACNielsen Team for ROI Measure

UPDATE: Consumer Direct aims to give consumer packaged goods manufacturers a better idea of how their online advertising translates into sales. Read M...

View article
The Importance of QA
Marketing

The Importance of QA

23y Jeremy Lockhorn

The Importance of QA

Don't take QA lightly. Miss something, and the public will find it. Read More...

View article
NetRatings Expands into European Online Ad Market
Media

NetRatings Expands into European Online Ad Market

23y Mark Berniker

NetRatings Expands into European Online Ad Market

Internet audience measurement company buys LemonAd ad monitoring service. Read More...

View article
Brightmail Updates Anti-Spam Software
Media

Brightmail Updates Anti-Spam Software

23y Brian Morrissey

Brightmail Updates Anti-Spam Software

The new version includes more customization options, along with tools to combat spammers' latest techniques. Read More...

View article
Yahoo! Adds Site-Building Tool
Media

Yahoo! Adds Site-Building Tool

23y Brian Morrissey

Yahoo! Adds Site-Building Tool

The portal offers SiteBuilder as part of its Web hosting service, in a bid to appeal to small-and medium-sized businesses. Read More...

View article
Execs and Accounts for July 21, 2003
Media

Execs and Accounts for July 21, 2003

23y Zachary Rodgers

Execs and Accounts for July 21, 2003

GlobalWorks Group launches a division for marketing to Hispanics; MindShare Design taps a new vice president of marketing; Tacoda Systems' roster of m...

View article
FindWhat Has Solid Q2
Media

FindWhat Has Solid Q2

23y Brian Morrissey

FindWhat Has Solid Q2

Revenues and profits rise as the company sees robust growth in paid click-throughs, despite a decline in advertisers. Read More...

View article
Whose Rebound Is This Anyway?
Marketing

Whose Rebound Is This Anyway?

23y Gary Stein

Whose Rebound Is This Anyway?

Yahoo!'s news was great, just not great enough. Read More

View article
E-mail Marketers, ISPs Vow More Communication
Media

E-mail Marketers, ISPs Vow More Communication

23y Brian Morrissey

E-mail Marketers, ISPs Vow More Communication

E-mail marketers and Internet service providers agree on steps to cut down on the collateral damage in the spam war. Read More...

View article
PC Market Brightens in Second Quarter
Audience

PC Market Brightens in Second Quarter

23y Jeanne Jennings

PC Market Brightens in Second Quarter

Analysts say worldwide PC shipments reach growth in the second quarter that hasn't been seen since the end of 2000. Read More...

View article
Amazon Sued for Patent Infringement over Personalization
Media

Amazon Sued for Patent Infringement over Personalization

23y Mark Berniker

Amazon Sued for Patent Infringement over Personali...

UPDATE: Although the company is known to vigorously defend its own intellectual property, Amazon winds up on the receiving end this time. Read More...

View article
Google, Switchboard Ink Content-Ad Deal
Media

Google, Switchboard Ink Content-Ad Deal

23y Brian Morrissey

Google, Switchboard Ink Content-Ad Deal

The search leader's new contextual advertising program adds an online yellow pages service. Read More...

View article
1 1,194 1,195 1,196 1,197 1,198 1,702