Save the Customer Attention Ecosystem
Marketing

Save the Customer Attention Ecosystem

23y Hans-Peter Brøndmo

Save the Customer Attention Ecosystem

Customer attention is a finite resource. Relevance can redeem a fragile, threatened, polluted ecosystem. Read More...

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Execs and Accounts for July 14, 2003
Media

Execs and Accounts for July 14, 2003

23y Zachary Rodgers

Execs and Accounts for July 14, 2003

Boede&partners beefs up its interactive department; W3 Data chooses an ad management player to target campaigns on its WhitePages.com Network; Ide...

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Going Underground: E-Mail Consumers
Marketing

Going Underground: E-Mail Consumers

23y Sean Carton

Going Underground: E-Mail Consumers

Only brands that establish credibility will reach tomorrow's underground consumer. Read More...

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Yahoo! to Buy Overture
Media

Yahoo! to Buy Overture

23y Brian Morrissey

Yahoo! to Buy Overture

UPDATE: The deal marks Yahoo!'s boldest move in search, scooping up paid search pioneer Overture for $1.6 billion. Read More...

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Web Server Statistics Page
Audience

Web Server Statistics Page

23y rumo

Web Server Statistics Page

internet.com's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...

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DoubleClick Takes Wraps Off Rich Media Product
Media

DoubleClick Takes Wraps Off Rich Media Product

23y Brian Morrissey

DoubleClick Takes Wraps Off Rich Media Product

DART Motif, designed in collaboration with Macromedia, aims to strip the complexity and high costs from deploying rich media. Read More...

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Prioritize and Rationalize Search Engine Marketing
Analytics

Prioritize and Rationalize Search Engine Marketing

23y Bryan Eisenberg

Prioritize and Rationalize Search Engine Marketing

Organic listings are trusted. The four influencers and three questions that create better, higher rankings. Read More...

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WirelessWatch for July 11, 2003
Media

WirelessWatch for July 11, 2003

23y Zachary Rodgers

WirelessWatch for July 11, 2003

M-Qube Expands Offering, Launches Campaigns; Miss Florida USA to Go Wireless; Pure Mobile Content Plays in Trouble; A Ringtone to Beat the Skeeters Re...

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Jumping Into the Stream
Media

Jumping Into the Stream

23y Rob Graham

Jumping Into the Stream

We've got broadband now. What else do we need for video ads to take off? Read More...

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DoubleClick, MaxWorldwide Threaten Lawsuits
Media

DoubleClick, MaxWorldwide Threaten Lawsuits

23y Brian Morrissey

DoubleClick, MaxWorldwide Threaten Lawsuits

UPDATE: A regulatory filing reveals that the companies plan litigation over the sale of DoubleClick's media business a year ago. Read More...

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Execs and Accounts for July 11, 2003
Media

Execs and Accounts for July 11, 2003

23y Zachary Rodgers

Execs and Accounts for July 11, 2003

Enterprise anti-spam player Commtouch taps a new VP of sales; Searchfeed.com launches a new site; RedSheriff redesigns its New Zealand Web site. Read ...

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Hotspot Market Heats Up
Data insights

Hotspot Market Heats Up

23y Mark Berniker

Hotspot Market Heats Up

The number of access points are expected to multiply, but more than one-third of Internet households have not yet heard of the wireless broadband serv...

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Chrysler Deploys Interactive for Crossfire
Media

Chrysler Deploys Interactive for Crossfire

23y Pamela Parker

Chrysler Deploys Interactive for Crossfire

To promote its new sports coupe, Chrysler seeks out a tech-savvy audience. Read More...

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The RIAA Breaks Up the Brand
Marketing

The RIAA Breaks Up the Brand

23y Rebecca Lieb

The RIAA Breaks Up the Brand

Fear, intimidation, blackmail, threats, and legal action: online branding, RIAA-style. Read More...

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The SEM Content Conundrum
Paid Search

The SEM Content Conundrum

23y Kevin Lee

The SEM Content Conundrum

If you use Overture or Google, the content-based floodgates will soon be open. Do you want that traffic? Read More...

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MicroWorld’s Anti-Virus Solutions for Small Businesses
Email

MicroWorld’s Anti-Virus Solutions for Small Businesses

23y Karen Gedney

MicroWorld’s Anti-Virus Solutions for Small Busine...

Anti-virus solutions on the desktop are fairly mature. However, many small businesses are learning how to build another layer of defense into e-mail s...

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Cruising to E-Mail Results
Email

Cruising to E-Mail Results

23y Heidi Anderson

Cruising to E-Mail Results

How Holland America Line used e-mail to boost its share of the Caribbean market. Read More...

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Warning Goes Out on New Spam Attacks
Email

Warning Goes Out on New Spam Attacks

23y Karen Gedney

Warning Goes Out on New Spam Attacks

IT managers are warned to be on the lookout to protect their company’s reputation, as well as their users, from a new wave of spam aimed at stealing p...

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MSN, eBay Ink Search Ad Pact
Media

MSN, eBay Ink Search Ad Pact

23y Brian Morrissey

MSN, eBay Ink Search Ad Pact

MSN searchers will receive direct links to eBay auction listings for some queries, in addition to eBay ads across the network. Read More...

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House Democrats Attack Tauzin Anti-Spam Bill
Media

House Democrats Attack Tauzin Anti-Spam Bill

23y Roy Mark

House Democrats Attack Tauzin Anti-Spam Bill

Critics say bill too narrowly defines spam and would create new legal category of unsolicited commercial mesages. Read More...

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Chip Recovery Coming at the End of 2003
Audience

Chip Recovery Coming at the End of 2003

23y Janis Mara

Chip Recovery Coming at the End of 2003

Three different research reports point to better sales and spending in the areas of semiconductor manufacturing and production. Read More...

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Tips to Avoid AdWords Hassles
Media

Tips to Avoid AdWords Hassles

23y Tessa Wegert

Tips to Avoid AdWords Hassles

Launching a Google AdWords campaign isn't as simple or straightforward as it may seem. Read More...

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Crafting a Personalized Subject Line
Analytics

Crafting a Personalized Subject Line

23y Jack Aaronson

Crafting a Personalized Subject Line

Creating subject lines that get e-mail opened. Read More...

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Buyers Bewildered By Techno-Speak
Audience

Buyers Bewildered By Techno-Speak

23y Robyn Greenspan

Buyers Bewildered By Techno-Speak

New technology purchase delays are likely to be caused by confusing terminology and consumers' perceived complexity of products. Read More...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

23y Brian Morrissey

IAR Bits and Bytes

Monster taps Deutsch; AIM and anti-spammers summit; WebSideStory adds HitBox tools. Read More...

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AOL Moves to Thwart New Forms of Spam
Media

AOL Moves to Thwart New Forms of Spam

23y Erin Joyce

AOL Moves to Thwart New Forms of Spam

The ISP updates anti-spam policy to include unwanted messages fromsoftware bots and telemarketers. New 9.0 version to feature 'spim'-catcher. Read Mor...

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Morph Your Newsletter
Email

Morph Your Newsletter

23y Kathleen Goodwin

Morph Your Newsletter

Your e-newsletter can play a bigger role -- if you let it. Read More

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