Taking Inventory
Media

Taking Inventory

26y Richard Hoy

Taking Inventory

The first step in buying professional web development services is to take inventory of your present site. That is, define what you're trying to do and...

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Dutch Company Unveils Geo-Targeting Tool
Media

Dutch Company Unveils Geo-Targeting Tool

26y Josh Schonwald

Dutch Company Unveils Geo-Targeting Tool

Do you want your product offers in pesos, pounds, or dollars? Read More...

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@ccessibility
Marketing

@ccessibility

26y Greg Sherwin and Emily Avila

@ccessibility

On the tenth anniversary of the Americans with Disabilities Act, Greg and Emily give you tips and resources for making your site accessible. We alread...

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Keeping Your Affiliates Loyal
Marketing

Keeping Your Affiliates Loyal

26y Shawn Collins

Keeping Your Affiliates Loyal

We love numbers. Big, round, sexy, impossible numbers, like having a roster of affiliates that number in the six digits. Tons of affiliates may look g...

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Developing a Culture of Excellence
Marketing

Developing a Culture of Excellence

26y Andy Bourland

Developing a Culture of Excellence

Andy got email from a frustrated reader: "Like I said, I don't expect to hear back from you, but I'm so frustrated... that I thought I'd feel better b...

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Webmaster Portal, 24/7 Media Strike Advertising Deal
Media

Webmaster Portal, 24/7 Media Strike Advertising Deal

26y Josh Schonwald

Webmaster Portal, 24/7 Media Strike Advertising De...

24/7 Media's ad network grows with the addition of a new site. Read More...

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3D: Closer to Web Reality
Media

3D: Closer to Web Reality

26y Bill McCloskey

3D: Closer to Web Reality

The use of 3D on the web remains compelling, but there have always been a number of issues holding back widespread adoption. Like lack of a widely dis...

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The Joy of Responsible Email Marketing
Email

The Joy of Responsible Email Marketing

26y Heidi Anderson

The Joy of Responsible Email Marketing

What would you do if you had a database of thousands of email addresses, but no explicit permission to contact the people behind the addresses? If you...

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I-Media: Hiring at the Entry Level
Media

I-Media: Hiring at the Entry Level

26y Tom Hespos

I-Media: Hiring at the Entry Level

Winning a big account is very rewarding, but it can require staffing up in the interactive media department. Some media directors would rather submit ...

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Saving Webvan
Media

Saving Webvan

26y Dana Blankenhorn

Saving Webvan

While many of the "me-too" e-tailers of the web boom are going under, the truly innovative ideas are also under threat. And we're not talking about Am...

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Leading E-Commerce Companies Spending More on Marketing
Media

Leading E-Commerce Companies Spending More on Marketing

26y Josh Schonwald

Leading E-Commerce Companies Spending More on Mark...

Internet commerce giants are actually spending a smaller percentageof their total budget on advertising and marketing -- but that still equalsa big le...

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Teen Web Site Launches First TV Ad Campaign
Media

Teen Web Site Launches First TV Ad Campaign

26y Josh Schonwald

Teen Web Site Launches First TV Ad Campaign

Bolt.com puts its members on camera. Read More

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Give Site Visitors a Learning Experience
Media

Give Site Visitors a Learning Experience

26y Trude Diamond

Give Site Visitors a Learning Experience

If you're wondering why you should care about providing a learning experience for your site visitors, here's why: People increasingly feel that they c...

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Anti-Spam Organization Vows to Fight Lawsuit
Media

Anti-Spam Organization Vows to Fight Lawsuit

26y Team ClickZ

Anti-Spam Organization Vows to Fight Lawsuit

The struggle over spam and how to stop it just took an interestingturn. Read More...

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E-Commerce Companies Spending More on Marketing
Media

E-Commerce Companies Spending More on Marketing

26y Josh Schonwald

E-Commerce Companies Spending More on Marketing

Internet commerce giants are actually spending a smaller percentageof their total budget on advertising and marketing -- but that still equalsa big le...

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Advertising.Com Receives Major Investment
Media

Advertising.Com Receives Major Investment

26y Josh Schonwald

Advertising.Com Receives Major Investment

A group of big-name investors sinks $57 million into online ad firmAdvertising.com. Read More...

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The Deal with Online Returns
Audience

The Deal with Online Returns

26y Michael Pastore

The Deal with Online Returns

A survey by PricewaterhouseCoopers has found that few shoppers actually return items purchased from online sites, and those that do are not so dissati...

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Internet Ad Character "Baby Bob" Goes Hollywood
Media

Internet Ad Character "Baby Bob" Goes Hollywood

26y Josh Schonwald

Internet Ad Character "Baby Bob" Goes Hollywood

The "spokesbaby" star of freeinternet.com's ad campaign isgetting a prime-time role. Read More...

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Brand Crisis Management
Marketing

Brand Crisis Management

26y Martin Lindstrom

Brand Crisis Management

Last week Yahoo! got some negative publicity over its online auction site in France offering Nazi paraphernalia for sale, which is against French law....

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MUYO: The New Beyond the Banner
Marketing

MUYO: The New Beyond the Banner

26y Stefanie Nelson

MUYO: The New Beyond the Banner

Beyond the banner has never been exclusive to rich media and interstitials, and yet we often forget that there are other options. Advertisers simply a...

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Dot-Com Compensation More than Options
Audience

Dot-Com Compensation More than Options

26y Michael Pastore

Dot-Com Compensation More than Options

Dot-com compensation used to mean lower pay with the promise of a payoff in stock options. But with a shortage of high-tech and business professionals...

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ISP Lets Small Businesses Buy Ads Online
Media

ISP Lets Small Businesses Buy Ads Online

26y Pamela Parker

ISP Lets Small Businesses Buy Ads Online

One of the largest free ISPs is targeting the lucrative small business market. Read More...

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L90 Launches Low-Cost Ad Network
Media

L90 Launches Low-Cost Ad Network

26y Pamela Parker

L90 Launches Low-Cost Ad Network

Firm follows a get-them-when-they're-young philosophy. Read More...

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The Last TV Campaign
Media

The Last TV Campaign

26y Dana Blankenhorn

The Last TV Campaign

Political commentators have looked at the empty TV booths, the full house of Internet-based Brokaw wannabes, and declared these "the first Internet co...

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Wireless Web: Beyond the Hype
Marketing

Wireless Web: Beyond the Hype

26y Sean Carton

Wireless Web: Beyond the Hype

If you've read Sean's columns before, you know he's a big booster of the wireless web. A new way of communicating with people any time, anywhere. And ...

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Search Engine Models of the Future
Search

Search Engine Models of the Future

26y Paul J. Bruemmer

Search Engine Models of the Future

As the Internet becomes increasingly significant in our lives, the power and importance of search engines is enormous. Yet search technology has not k...

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Despite Service Concerns, Free ISP Market to Triple
Audience

Despite Service Concerns, Free ISP Market to Triple

26y Michael Pastore

Despite Service Concerns, Free ISP Market to Tripl...

Most Internet users are better off paying for an ISP than using a free one, according to report by IDC, but the Strategis Group predicts the free ISP ...

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