Staffing Your Online Publishing Company
Marketing

Staffing Your Online Publishing Company

26y Andy Bourland

Staffing Your Online Publishing Company

For the first two years of ClickZ's history, it was just Ann and Andy, along with two or three others who managed to do it all: get the articles, get ...

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Web-Development Specifications: Part 1
Media

Web-Development Specifications: Part 1

26y Richard Hoy

Web-Development Specifications: Part 1

If you were reading Richard last week, you'd know that we're in the process of buying web-development services. So far, we have a goal for our site; w...

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Cheesy Web Sites a Big Viral Hit
Media

Cheesy Web Sites a Big Viral Hit

26y Josh Schonwald

Cheesy Web Sites a Big Viral Hit

Two recently-launched "personal homepages" aren't exactly what theyseem. Read More...

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L90, Adidas Get Ready for School
Media

L90, Adidas Get Ready for School

26y Josh Schonwald

L90, Adidas Get Ready for School

L90 launches "back-to-school" promotion for Adidas. Read More...

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Top E-Tailers of July2000
Audience

Top E-Tailers of July2000

26y Michael Pastore

Top E-Tailers of July2000

The Top 20 e-tailers of July 2000, according to PC Data Online. Read More...

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That Sneaking Impression: Part 2
Media

That Sneaking Impression: Part 2

26y Tig Tillinghast

That Sneaking Impression: Part 2

Continuing the sordid technical details in the life of an impression, Tig sorts out such implications as: Are clients being cheated? Is the data good ...

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Understanding Web Site Statistics
Marketing

Understanding Web Site Statistics

26y Oliver Thylmann

Understanding Web Site Statistics

Did you know you can get a lot of statistics about your web site visitors? This data can be vital in helping you market your products and services. Ol...

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I-Media: Hiring at the Management Level
Media

I-Media: Hiring at the Management Level

26y Tom Hespos

I-Media: Hiring at the Management Level

Finding experienced online media planners can be a chore. Six years after the commercial explosion of the web, there's a lot online media management n...

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The Wonders of Just-in-Time Training
Media

The Wonders of Just-in-Time Training

26y Trude Diamond

The Wonders of Just-in-Time Training

People subconsciously resist formal training because it poses the risk of failure. Employees only grudgingly accept training when it's required for ce...

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Internet Advertising Bureau Forms Privacy Council
Media

Internet Advertising Bureau Forms Privacy Council

26y Josh Schonwald

Internet Advertising Bureau Forms Privacy Council

Internet Advertising Bureau makes a move to win points fromconsumer privacy advocates. Read More...

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3Com Launches $100 Million Ad Campaign
Media

3Com Launches $100 Million Ad Campaign

26y Josh Schonwald

3Com Launches $100 Million Ad Campaign

3Com's latest branding campaign will support its new"radically simple" focus. Read More...

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Targeting Is Everything
Email

Targeting Is Everything

26y Heidi Anderson

Targeting Is Everything

Email marketers know that targeting is key. TechTarget put its energy into creating highly targeted email campaigns resulting in excellent click-throu...

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Pouring Ketchup on the Hand That Feeds Me
Media

Pouring Ketchup on the Hand That Feeds Me

26y Chris Maher

Pouring Ketchup on the Hand That Feeds Me

Chris doesn't like ad agencies. Especially big ad agencies with powerful brand names. Why slam ad agencies from within their ranks? Because something'...

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Rich Media: Doing It for the Right Reason
Media

Rich Media: Doing It for the Right Reason

26y Bill McCloskey

Rich Media: Doing It for the Right Reason

Rich Media is undergoing a bit of transmogrification. People are backing away from the term. Newer players have latched on to it. New technologies pic...

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E-Mail Marketer Wants Wireless Market
Media

E-Mail Marketer Wants Wireless Market

26y Josh Schonwald

E-Mail Marketer Wants Wireless Market

A leading e-mail marketer moves into a new space. Read More...

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Dear Web: Get a Life
Media

Dear Web: Get a Life

26y Dana Blankenhorn

Dear Web: Get a Life

The start-up life is associated with youth, obscene hours, and a total commitment to the company. There will be times in a creative business, whether ...

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Engage Unveils Agriculture Ad Category
Media

Engage Unveils Agriculture Ad Category

26y Josh Schonwald

Engage Unveils Agriculture Ad Category

Engage Business Media wants to be the Internet ad vendor formarketers targeting farmers. Read More...

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Direct Marketers Earning Profits Online, Survey Says
Media

Direct Marketers Earning Profits Online, Survey Says

26y Josh Schonwald

Direct Marketers Earning Profits Online, Survey Sa...

A Direct Marketing Association survey shows nearly 70 percent direct marketers are profiting online. Read More...

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M-Branding
Marketing

M-Branding

26y Martin Lindstrom

M-Branding

How can you build a brand on a canvas smaller than a matchbox? What if you could use only one color (say black on a green background), you had no scop...

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Direct Marketers Earning Profits Online, Survey Says
Media

Direct Marketers Earning Profits Online, Survey Says

26y Josh Schonwald

Direct Marketers Earning Profits Online, Survey Sa...

A Direct Marketing Association survey shows nearly 70 percentdirect marketers are profiting online. Read More...

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ASP Market to Reach $25.3 Billion by 2004
Marketing

ASP Market to Reach $25.3 Billion by 2004

26y Michael Pastore

ASP Market to Reach $25.3 Billion by 2004

The worldwide market for the ASP industry is forecast to grow from $1 billion in 1999 to $3.6 billion in 2000, to more than $25.3 billion by 2004, acc...

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MAPS Wins First-Round in Spam Case
Media

MAPS Wins First-Round in Spam Case

26y Josh Schonwald

MAPS Wins First-Round in Spam Case

Judge rules that anti-spam organization can continue to blockHarris Interactive's e-mail. Read More...

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What Builds the Best Buzz?
Marketing

What Builds the Best Buzz?

26y Sean Carton

What Builds the Best Buzz?

Today, buzz can travel around the globe in a matter of days as networks of consumers email each other, chat, and post their opinions online. More than...

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AltaVista, DoubleClick Restructure Contract
Media

AltaVista, DoubleClick Restructure Contract

26y Josh Schonwald

AltaVista, DoubleClick Restructure Contract

DoubleClick and AltaVista restructure and extend theirrelationship. Read More...

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The Directory Listing Advantage
Search

The Directory Listing Advantage

26y Paul J. Bruemmer

The Directory Listing Advantage

Internet directories have become very popular search tools. There's an advantage to being listed in a directory versus a search engine because directo...

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July Internet Ad Spending Exceeds 1.5 Billion
Media

July Internet Ad Spending Exceeds 1.5 Billion

26y Josh Schonwald

July Internet Ad Spending Exceeds 1.5 Billion

Internet ad spending rises significantly in July. Read More...

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WebADTV.com, CDXC Ink Deal
Media

WebADTV.com, CDXC Ink Deal

26y Josh Schonwald

WebADTV.com, CDXC Ink Deal

WebADTV adds print and audio archiving capabilities to itsdigital management system. Read More...

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