"Why Isn't My Online Advertising Working?"
Marketing

"Why Isn't My Online Advertising Working?"

27y Jason Burby

"Why Isn't My Online Advertising Working?"

If your online advertising efforts seem to be flagging, it's probably because your site design just doesn't invite visitors to take a load off and sta...

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Netcentives Acquires Panttaja Consulting Group
Media

Netcentives Acquires Panttaja Consulting Group

27y Team ClickZ

Netcentives Acquires Panttaja Consulting Group

Netcentives Inc. in San Francisco, a developer of promotional and directmarketing programs, is acquiring database and systems integrator PanttajaConsu...

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Juno Adds Advertising Patents
Media

Juno Adds Advertising Patents

27y John Day

Juno Adds Advertising Patents

Internet provider and free e-mail pioneer Juno Online Services L.P. said Monday it has been awarded twonew Internet patents for interactive ad schedul...

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Lycos Launches Network Services
Media

Lycos Launches Network Services

27y Andy Chen

Lycos Launches Network Services

Boston-based Lycos Inc. launched the Lycos Network ServicesProgram, designed to help Web sites build member loyalty and strengthen theironline presenc...

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Internet Helps Form Brand Opinions
Audience

Internet Helps Form Brand Opinions

27y Michael Pastore

Internet Helps Form Brand Opinions

More than a third (36 percent) of Internet users say that their opinions of one or more product brands has changed as a result of using the Internet, ...

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Email Publishing Sued for Alleged Patent Infringement
Media

Email Publishing Sued for Alleged Patent Infringement

27y Julie Batten

Email Publishing Sued for Alleged Patent Infringem...

E-mail publisher InfoBeat in Denver, CO reportedly has filed a patentinfringement suit against rival Email Publishing in Boulder, CO. Read More...

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DDB Needham Wins Juno Online Services Account
Media

DDB Needham Wins Juno Online Services Account

27y Rebecca Lieb

DDB Needham Wins Juno Online Services Account

After a three-month review, Juno Online Services has awarded its multi-million dollar integrated marketing assignment to DDB Needham . The account is ...

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ACTV Names Executive VP
Media

ACTV Names Executive VP

27y Team ClickZ

ACTV Names Executive VP

ACTV Inc. in New York City named David Ziskind as executive vice president ofACTV Net, the company's Internet division. Read More...

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Who's Calling The Shots?
Marketing

Who's Calling The Shots?

27y Chris Maher

Who's Calling The Shots?

The web is transforming customer relationships. The fact is that soon your customers will not relate to you on the same terms. Translation: In the not...

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RealTIME Media Delivers "Scratch and Win" Promo to Yahoo!
Media

RealTIME Media Delivers "Scratch and Win" Promo to Yahoo!

27y Zachary Rodgers

RealTIME Media Delivers "Scratch and Win" Promo to...

Yahoo! is running a 1998 Holiday Instant Winshopping promotion using technology from RealTIME Media. Read More...

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Keep It Simple Or, Don't Obfuscate Purported Outcomes
Marketing

Keep It Simple Or, Don't Obfuscate Purported Outcomes

27y Nick Usborne

Keep It Simple Or, Don't Obfuscate Purported O...

If you have a web site and wish to communicate clearly, Nick Usborne has some advice: Keep it simple. Don't say "amicable" when you mean "friendly." D...

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Webstakes, Net's Best Sign Promotion Pact
Media

Webstakes, Net's Best Sign Promotion Pact

27y Michael Pastore

Webstakes, Net's Best Sign Promotion Pact

The Net's Best, a provider of traditional off-line advertising aimed at online consumers, has signed a partnership deal Webstakes, a prize and savings...

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Capital One Banner Takes Top Spot
Display Advertising

Capital One Banner Takes Top Spot

27y Team ClickZ

Capital One Banner Takes Top Spot

NetRatings released the top 10 ad banners for the week of Nov. 29-Dec. 5. Read More...

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AT&T Sponsors "News of the Weird" toggled Show
Media

AT&T Sponsors "News of the Weird" toggled Show

27y Robyn Greenspan

AT&T Sponsors "News of the Weird" toggled Show

AT&T signed on to sponsor a new togglethis Web show, "Xippy Malone, Cub Reporter," the first interactive news reporter on the Internet. Read More...

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Infoseek Says Nix Nix Nix to XXX Ads
Media

Infoseek Says Nix Nix Nix to XXX Ads

27y Brian Morrissey

Infoseek Says Nix Nix Nix to XXX Ads

Infoseek reportedly is nolonger accepting ads for adult sites. The move comes just prior to the launchof the Go Network, a joint venture between Infos...

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Welcome To My World!
Email

Welcome To My World!

27y Nick Usborne

Welcome To My World!

How good are we at welcoming newcomers to the internet? Yes, we have those "First Time Visitors" buttons on our sites. But we could do a whole lot bet...

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Psst! Wanna Buy A Furby?
Media

Psst! Wanna Buy A Furby?

27y Amy Strycula

Psst! Wanna Buy A Furby?

Whatsa matter, Moms and Dads and all you other investors out there? Driving all over town to score a Furby... but SOL? Well, hang up your keys. Amy St...

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The Slow-Dance Of Publishers And Brand Advertisers
Marketing

The Slow-Dance Of Publishers And Brand Advertisers

27y Bobbie Halfin

The Slow-Dance Of Publishers And Brand Advertisers

Most web publishers acknowledge that developing a site that attracts branded advertisers must be a key objective. But, surprisingly very few of these ...

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Vantage One Buys Interactive Group of Meyer & Johnson
Media

Vantage One Buys Interactive Group of Meyer & Johnson

27y Beth Cox

Vantage One Buys Interactive Group of Meyer & John...

Web development and e-commerce firm Vantage One Communications Group inCleveland has purchased the interactive group of Dallas-based Meyer & Johnson f...

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Lot21 Gets $1.5 Million in Venture Capital
Media

Lot21 Gets $1.5 Million in Venture Capital

27y Jack Marshall

Lot21 Gets $1.5 Million in Venture Capital

Lot21 reportedly has closed on $1.5 million in venture capital financing fromThe Walden Group of International Venture Funds and some existing private...

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LendingTree Signs Agreement with Yahoo!
Media

LendingTree Signs Agreement with Yahoo!

27y Jack Aaronson

LendingTree Signs Agreement with Yahoo!

Online loan service LendingTree signed anadvertising agreement with Yahoo! to expand visibility for its loan offeringswithin targeted areas of Yahoo!'...

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Few Purchase Supplies via Net
Audience

Few Purchase Supplies via Net

27y Michael Pastore

Few Purchase Supplies via Net

Half of the businesses that do not purchase supplies online cannot do it because they lack access to the Internet, a recent survey found. Read More...

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Insurance Data: Men Shop, Women Buy
Marketing

Insurance Data: Men Shop, Women Buy

27y Michael Pastore

Insurance Data: Men Shop, Women Buy

A recent analysis of consumers who have accessed the RightQuote Internet site found that men do most of the visiting, but it's women who actually subm...

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Prime Companies to Acquire Pixel Factory
Media

Prime Companies to Acquire Pixel Factory

27y Zachary Rodgers

Prime Companies to Acquire Pixel Factory

Prime Companies Inc. in San Francisco signed a letter of intent to acquire The Pixel Factory Inc. in a transactionvalued in excess of $1 million. Read...

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The Little Things That Make A Difference
Media

The Little Things That Make A Difference

27y Rob McEwen

The Little Things That Make A Difference

Brands that win your heart -- that make you feel all groovy about them -- have a huge advantage in the marketplace. What's that advantage? A growing a...

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RIP: The floppy Is Dead
Marketing

RIP: The floppy Is Dead

27y Peter Quinn

RIP: The floppy Is Dead

Let's talk data storage. If we need extra storage capabilities in the future, we'll have access to our "satellite" drives. No extra hardware. No huge ...

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Northstar Interactive Launches "SiteScore"
Media

Northstar Interactive Launches "SiteScore"

27y Tessa Wegert

Northstar Interactive Launches "SiteScore"

Northstar Interactive , an Internet researchfirm and business unit of Arbitron NewMedia,delivered SiteScore, an online survey methodology for measurin...

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