Lenovo's Prankvertising Stunt Pulls Views From Shoppers
Media

Lenovo's Prankvertising Stunt Pulls Views From Shoppers

11y Emily Alford

Lenovo's Prankvertising Stunt Pulls Views From Sho...

Computer company Lenovo has partnered with comedy troupe Upright Citizens Brigade to prank unsuspecting mall shoppers in a new video that pokes lighth...

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2015 Trend to Watch — The Social Homecoming of Brands
Social

2015 Trend to Watch — The Social Homecoming of Brands

11y Roger Katz

2015 Trend to Watch — The Social Homecoming of Bra...

As competition on traditional social platforms grows fierce, many brands are realizing that they can create engaging social spaces for consumers on th...

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How Should SaaS Companies Measure Lead Source ROI?
Automation

How Should SaaS Companies Measure Lead Source ROI?

11y Christian Nahas

How Should SaaS Companies Measure Lead Source ROI?

Marketing automation systems can allow companies to see the full picture of how their leads are translating into return on investment. Read More...

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Research predicts UK's ad spend will be 50% digital in 2015
Headline News

Research predicts UK's ad spend will be 50% digital in 2015

11y Leighann Morris

Research predicts UK's ad spend will be 50% digita...

Research by Group M has predicted that in 2015, £1 of every £2 spent on advertising in the UK will go to digital and online media, which will make the...

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The Future of Agency SEO
Search

The Future of Agency SEO

11y Benjamin Spiegel

The Future of Agency SEO

As SEO continues to mature, new types of engagements and agencies will begin to evolve. Here is a look at four ways the future of SEO could develop. R...

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32 Ways to Better Use CRM for the Holidays (and Any Day)
Automation

32 Ways to Better Use CRM for the Holidays (and Any Day)

11y Ramon Ray

32 Ways to Better Use CRM for the Holidays (and An...

In order to get the most out of your sales this holiday season and beyond, make sure to leverage your customer relationship management system in the b...

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The 3 Stages of Holiday Email Love
Email

The 3 Stages of Holiday Email Love

11y Kara Trivunovic

The 3 Stages of Holiday Email Love

Here are three steps to take to bring subscribers on board for a successful email marketing campaign this holiday season. Read More...

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Digital Darwinism and Internet Thinking in China [Part 1]
Asia

Digital Darwinism and Internet Thinking in China [Part 1]

11y SY Lau

Digital Darwinism and Internet Thinking in China [...

In this first part of a two-part series, Tencent's SY Lau looks at how market disruption has accelerated in China, and what opportunities this creates...

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Undertone's Executive Director, Cameron Hulett @ Digital Marketing Show
Headline News

Undertone's Executive Director, Cameron Hulett @ Digital Marketing Show

11y Katy Menczer

Undertone's Executive Director, Cameron Hulett @ D...

Undertone's Cameron Hulett tells us why programmatic is so 2014, why brands are moving back to a focus on quality first and foremost, and why 2015 is ...

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Hot this week: #fails, smarter website communication and Hootsuite talks 2015
Headline News

Hot this week: #fails, smarter website communication and Hootsuite talks 20...

11y Leighann Morris

Hot this week: #fails, smarter website communicati...

This week .rising brings you a video of our chat with Dan Spicer, Hootsuite's Head of EMEA Community, big #fails by Twitter's CFO, an offer you can't ...

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Social media terms are harder to understand than Shakespeare, says report
Headline News

Social media terms are harder to understand than Shakespeare, says report

11y Leighann Morris

Social media terms are harder to understand than S...

A report by the Commons Science and Technology Select Committee says social network platforms like Facebook and Twitter's terms and conditions are far...

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Online retailers struggle on Black Friday weekend
Headline News

Online retailers struggle on Black Friday weekend

11y Leighann Morris

Online retailers struggle on Black Friday weekend

Cracks have appeared in online retailers including Argos, Tesco, Currys and Boots, because of such high demand from expectant Black Friday shoppers. R...

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Tarquin's gin launches first ever Apple FaceTime campaign
Acquisition

Tarquin's gin launches first ever Apple FaceTime campaign

11y Leighann Morris

Tarquin's gin launches first ever Apple FaceTime c...

Are you familiar with a FaceTime campaign? Us neither. Read More...

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What's viral? Paper Cat
Video

What's viral? Paper Cat

11y Leighann Morris

What's viral? Paper Cat

It's the weekend! Now we're a bit bored of LOLcats, watch a cat play with sheets of paper. Over a million of you already have. Read More...

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Digital Marketing Show: Hootsuite's Head of EMEA Community, Dan Spicer (Video)
Headline News

Digital Marketing Show: Hootsuite's Head of EMEA Community, Dan Spicer (Vid...

11y Katy Menczer

Digital Marketing Show: Hootsuite's Head of EMEA C...

Dan Spicer from social relationship experts, Hootsuite, gives us the lowdown on how some exciting acquisitions made by the company in 2014 are going ...

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New York Times announces boost in digital efforts
Headline News

New York Times announces boost in digital efforts

11y Leighann Morris

New York Times announces boost in digital efforts

The New York Times has revealed plans to boost its mobile efforts and develop new digital products this week, after hiring Kinsey Wilson, formerly of ...

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Twitter defends data collection for tailored content
Headline News

Twitter defends data collection for tailored content

11y Leighann Morris

Twitter defends data collection for tailored conte...

Twitter has defended itself following reports that the platform has been collecting user data from its smartphone apps to provide ‘tailored content’. ...

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Happy Thanksgiving From the ClickZ Team
Marketing

Happy Thanksgiving From the ClickZ Team

11y ClickZ News Staff

Happy Thanksgiving From the ClickZ Team

Happy Thanksgiving from all of us here at ClickZ! Read More...

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FAIL: Twitter CFO sends mistake Tweet
Headline News

FAIL: Twitter CFO sends mistake Tweet

11y Leighann Morris

FAIL: Twitter CFO sends mistake Tweet

Chief Financial Officer Anthony Noto made a bit of a blunder this week when he publicly tweeted about a plan he has to buy a company, instead of DMing...

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Tumblr Expands Sponsored Capabilities With Mobile App Install Ads
Media

Tumblr Expands Sponsored Capabilities With Mobile App Install Ads

11y Yuyu Chen

Tumblr Expands Sponsored Capabilities With Mobile ...

The social blogging platform has added an "install app" button to its sponsored posts. What other ad formats can we expect from Tumblr in the future? ...

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What Can DDoS Attacks Mean for Black Friday and Cyber Monday?
Ecommerce

What Can DDoS Attacks Mean for Black Friday and Cyber Monday?

11y Mike O'Brien

What Can DDoS Attacks Mean for Black Friday and Cy...

This weekend's huge number of online shoppers could result in an influx of cyber crime. Two experts discuss how DDoS attacks can affect retailers and ...

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UNICEF #IMAGINEs a Better World for Children
Media

UNICEF #IMAGINEs a Better World for Children

11y Emily Alford

UNICEF #IMAGINEs a Better World for Children

UNICEF has created an interactive holiday campaign that allows fans to edit themselves into a video of celebrities singing John Lennon's classic anthe...

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Nikon Gives Cameras to Consumers With #IAmGenerationImage
Marketing

Nikon Gives Cameras to Consumers With #IAmGenerationImage

11y Mike O'Brien

Nikon Gives Cameras to Consumers With #IAmGenerati...

Nikon gave several people one of its cameras to document their passions. Executed by McCann Erickson, the campaign also allows consumers to contribute...

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Digital Marketing Show: Chango's Regional VP Europe, Martyn Bentley (Video)
Headline News

Digital Marketing Show: Chango's Regional VP Europe, Martyn Bentley (Video)

11y Katy Menczer

Digital Marketing Show: Chango's Regional VP Europ...

Chango's Martyn Bentley explain why programmatic is here to stay and how it's going to be helping brands in more powerful ways in 2015, and why he thi...

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Twitter CFO Hints at Acquisition With Accidental Public Tweet
Social

Twitter CFO Hints at Acquisition With Accidental Public Tweet

11y Dave Neal

Twitter CFO Hints at Acquisition With Accidental P...

Direct message accidentally posted to public timeline by Twitter's CFO, may involve Snapchat. Read More...

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Developments in digital make apprentices more valuable
Headline News

Developments in digital make apprentices more valuable

11y Ben Rowland

Developments in digital make apprentices more valu...

In his latest .rising leaders post, Ben Rowland of Arch Apprentices explores how, as companies move to keep their hiring practices up-to-date with dig...

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Old Spice, #SmellcomeToManhood
Acquisition

Old Spice, #SmellcomeToManhood

11y Leighann Morris

Old Spice, #SmellcomeToManhood

Old Spice always tap into alternative humour, and with this campaign, they've outdone themselves. Introducing: #SmellcomeToManhood. Read More...

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