Global Fortune 100 companies were mentioned over 10 million times online during a month-long period, with most happening on Twitter. Read More...
View articleGoogle just launched truer congressional district targeting, which could help it keep an edge over Facebook and other ad networks in 2012 for U.S. Hou...
View articleAlso news from PubMatic, Shiny Ads and Promodity. Read More...
View articleHow NBC has failed miserably in its execution of live-streaming the Olympics on its site. Read More...
View articlePersonal time in the public sphere with few other things to occupy a person's attention add up to an interesting advertising opportunity - with a majo...
View articleBA campaign gives life to mood of fans by measuring how British supporters respond to the games. Read More...
View articleZlango is planning to let brands buy keyword-targeted text images. Read More...
View articleAlmost 5% of users own "duplicate accounts" on Facebook. Read More...
View articleLondon-based shop with Poland presence will be part of Possible Worldwide. Read More...
View articleExclusive sponsorship lets users shop for official U.S. Olympic Team clothing. Read More...
View articleInfographics have fast become one of the most popular ways of conveying facts and figures into fun and entertaining ways to relate your data to the pe...
View articleExtending brand voice and messaging with emerging communications technology. Read More...
View articleRegardless of what kind of contest you undertake, there are a few things you can do to enhance your campaign. Read More...
View articleIf you come up with an audience segmentation strategy, you will be shocked at how much life it breathes back into your email campaigns. Read More...
View articleConsider the responsive design approach for your mobile email communications. Read More...
View articleKen Hong, GM of Sina Weibo Marketing Strategies shares tips and advice on how brands could leverage Weibo for social branding, social commerce, and so...
View articleAlmost 37% of mobile users accessed a social site or blog on their handset in Q2. Read More...
View articleProposed COPPA rule change by FTC would not apply to contextual ads. Read More...
View articleSix ways to make people like you as it applies to online. Read More...
View articleSix lessons on how and why giants can fade from view when we're not paying attention. Read More...
View articleStart with your business objective, invest in research, know what success looks like, and look at the big picture. Read More...
View articleWhere or when do you start counting clicks? Read More...
View articleAd exchange is nothing new but it's not well known to everyone in China. Here's why. Read More...
View articleRedPlum Social Savings lets users print, download, and share coupon offers without leaving Facebook. Read More...
View articleHashtag generated 400 tweets since Game 1. Read More...
View articleGoogle purchased Facebook-centric social campaign management firm Wildfire. Read More...
View articleE-commerce store hosting firm alleges 80% Facebook ad clicks from bots. Read More...
View article