Google Ratings and Reviews - A Perfect 30?
Local

Google Ratings and Reviews - A Perfect 30?

14y Gregg Stewart

Google Ratings and Reviews - A Perfect 30?

Three tactics businesses should take into consideration with Google's new rating scale. Read More...

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Collaborate to Grow: Leveraging Social Space Connections to Build Brands
Asia

Collaborate to Grow: Leveraging Social Space Connections to Build Brands

14y MP Singh

Collaborate to Grow: Leveraging Social Space Conne...

Now that brands are forced to go social, they should find a way to collaborate with customers. Here's how. Read More...

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Citi, Visa, P&G to Sponsor Yahoo's Robust Olympics Coverage
Display Advertising

Citi, Visa, P&G to Sponsor Yahoo's Robust Olympics Coverage

14y Matt Kapko

Citi, Visa, P&G to Sponsor Yahoo's Robust Olympics...

Transamerica will also sponsor Yahoo's most massive Olympics coverage plan yet. Read More...

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Arby's Goes Way Back for Facebook Promotion
Social

Arby's Goes Way Back for Facebook Promotion

14y Susan Kuchinskas

Arby's Goes Way Back for Facebook Promotion

Facebook Timeline serves as key platform for coupon campaign. Read More...

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Tourism Ireland Video Tells Londoners to Ditch Olympics and Sup a Pint
Media

Tourism Ireland Video Tells Londoners to Ditch Olympics and Sup a Pint

14y Kate Kaye

Tourism Ireland Video Tells Londoners to Ditch Oly...

A tweet from Irish comedian Chris O'Dowd led to his narration of a humorous video aimed at residents of traffic-ridden London. Read More...

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Nike Rolls Out its First Social Loyalty Program via Facebook in Hong Kong
Asia

Nike Rolls Out its First Social Loyalty Program via Facebook in Hong Kong

14y Adaline Lau

Nike Rolls Out its First Social Loyalty Program vi...

Nike Hong Kong knows the way to get youths in the city to participate and engage with its Make It Count campaign is by taking the gamification approac...

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Uni-ball to Young Men: Our Pen is Mightier
Media

Uni-ball to Young Men: Our Pen is Mightier

14y Susan Kuchinskas

Uni-ball to Young Men: Our Pen is Mightier

Uni-ball targets aspiring men with Facebook video app and multi-channel effort. Read More...

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Can Marissa Find the Signal @ Yahoo?
Paid Search

Can Marissa Find the Signal @ Yahoo?

14y Kevin Lee

Can Marissa Find the Signal @ Yahoo?

Yahoo should be investing in the kinds of products and ad opportunities that rely on the strongest data signal that advertisers want. Read More...

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The Digital Olympics
Marketing

The Digital Olympics

14y Andrew Solmssen

The Digital Olympics

The dominance of social media and the overall rise of digital means everyone associated with the Olympics has had to get serious about digital. Read M...

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The Digital Magazine Maker's Mobile Marketing Checklist
Media

The Digital Magazine Maker's Mobile Marketing Checklist

14y Jeanniey Mullen

The Digital Magazine Maker's Mobile Marketing Chec...

Improving performance doesn't just mean improving sales, it means driving results in findability, sales, renewals, readership, and advocacy. Read More...

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Have You Checked Your Mobile Bill This Month?
Media

Have You Checked Your Mobile Bill This Month?

14y Hernán Gonzalez

Have You Checked Your Mobile Bill This Month?

Will new mobile games that involve play by both the parent and child help to reduce the negative consequences of young children playing solo? Read Mor...

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The Hipster Vintage Website Movement
Asia

The Hipster Vintage Website Movement

14y Brandon Cheung

The Hipster Vintage Website Movement

Is the Hipster Vintage Website effective? To guide this discussion, I've come up with a list. Read More...

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Twitter Enhances Promo Tweet Geo-targeting
Social

Twitter Enhances Promo Tweet Geo-targeting

14y Susan Kuchinskas

Twitter Enhances Promo Tweet Geo-targeting

Advertisers can geo-target without first sending a tweet to all followers. Read More...

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Google Reports Mobile Ad Growth
Agency Spotlight

Google Reports Mobile Ad Growth

14y Kate Kaye

Google Reports Mobile Ad Growth

Firm said revenues rose 21 percent in Q2. Read More

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LinkedIn, Instagram Join Disruptive Campaign for Social B2B Brand
Social

LinkedIn, Instagram Join Disruptive Campaign for Social B2B Brand

14y Joan Voight

LinkedIn, Instagram Join Disruptive Campaign for S...

Jive Software, which sells collaborative, social technology, is positioning itself as a leader in the social business movement. Read More...

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Facebook Drives 130% Purchase Lift for Euro Retailer ASOS
Social

Facebook Drives 130% Purchase Lift for Euro Retailer ASOS

14y Daniel Mickens

Facebook Drives 130% Purchase Lift for Euro Retail...

Data from comScore and Facebook said friends of fans were more likely to visit retailer's site. Read More...

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Comedian Jamie Kennedy Talks Branded Content
Media

Comedian Jamie Kennedy Talks Branded Content

14y Matt Kapko

Comedian Jamie Kennedy Talks Branded Content

Jamie Kennedy Experiment star puts comedy skills to work for Ask.com. Read More...

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Digital + Traditional = Unified Marketing
Marketing

Digital + Traditional = Unified Marketing

14y Augustine Fou

Digital + Traditional = Unified Marketing

How do we rationally shift dollars between traditional and digital marketing tactics? Read More...

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Innovation in Online Promotion - Worth the Risk
Media

Innovation in Online Promotion - Worth the Risk

14y Tessa Wegert

Innovation in Online Promotion - Worth the Risk

Are you offering an alternate site for those clients unable or unwilling to follow the trend? Read More...

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The 7 Habits of Highly Successful Community Managers
Community Management

The 7 Habits of Highly Successful Community Managers

14y Michael Della Penna

The 7 Habits of Highly Successful Community Manage...

What separates the superstars from the duds in community management? Read More...

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When Data Becomes a Verb
Analytics

When Data Becomes a Verb

14y Jim Sterne

When Data Becomes a Verb

What word describes a more interactive relationship with data? Read More...

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Japan's Platform Conundrum
Asia

Japan's Platform Conundrum

14y Jeff Lippold

Japan's Platform Conundrum

Japanese consumers are relatively savvy and willing to adopt new technologies, but the businesses that control the distribution of content are less wi...

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60% of Consumers Say They Expect Social Brand Response
Community Management

60% of Consumers Say They Expect Social Brand Response

14y Daniel Mickens

60% of Consumers Say They Expect Social Brand Resp...

Arnold Worldwide report shows social media is critical for CRM. Read More...

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Foursquare Local Updates Competes with Google, Twitter
Local

Foursquare Local Updates Competes with Google, Twitter

14y Susan Kuchinskas

Foursquare Local Updates Competes with Google, Twi...

Automatic updating service lets businesses target repeat customers. Read More...

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Wunderman's Shulman to Replace CEO Scarfi at Organic
Agency Spotlight

Wunderman's Shulman to Replace CEO Scarfi at Organic

14y Kate Kaye

Wunderman's Shulman to Replace CEO Scarfi at Organ...

Shulman has held stints at Wunderman, Digitas, and Ford. Read More...

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Facebook Mobile Ad CPM Rates Near $10
Ad Industry Metrics

Facebook Mobile Ad CPM Rates Near $10

14y Matt Kapko

Facebook Mobile Ad CPM Rates Near $10

Facebook mobile ads drove 4 times as many CTRs as Twitter ads, said TBG Digital. Read More...

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The Best Product for Marissa Mayer to Fix
Email

The Best Product for Marissa Mayer to Fix

14y Dave Hendricks

The Best Product for Marissa Mayer to Fix

Yahoo's most important and visible product is email. As in @yahoo.com. Read More...

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