The Power of the Handwritten Note
Marketing

The Power of the Handwritten Note

15y Anna Papadopoulos

The Power of the Handwritten Note

Four reasons why cards and notes can be a good investment for your career. Read More...

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This Is Personal!
Email

This Is Personal!

15y Matthew Hayes

This Is Personal!

The inbox is an important part of your customer's life. Here are three suggestions on how to add value to your email communications. Read More...

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Who Owns Social?
Asia

Who Owns Social?

15y Pushkar Sane

Who Owns Social?

Here's how organisations can navigate the highly fragmented marketing sector offering social propositions. Read More...

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Quaker Oats Enlists QR Codes, Facebook – and Nick Jonas
Data insights

Quaker Oats Enlists QR Codes, Facebook – and Nick Jonas

15y Christopher Heine

Quaker Oats Enlists QR Codes, Facebook – and Nick ...

Interactive campaign takes digital inside stores. Read More...

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Kidz Bop Launches Social Brand Pages With HarperCollins
Marketing

Kidz Bop Launches Social Brand Pages With HarperCollins

15y Kate Kaye

Kidz Bop Launches Social Brand Pages With HarperCo...

Kids music powerhouse has integrated with brands like Macy's and ConAgra's Kid Cuisine. Read More...

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Walmart Buys Ad Targeting Firm OneRiot
Ecommerce

Walmart Buys Ad Targeting Firm OneRiot

15y Christopher Heine

Walmart Buys Ad Targeting Firm OneRiot

Big box retailer's @WalmartLabs unit invests in digital marketing. Read More...

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Microsoft, AOL, and Yahoo to Cooperate on Display Ad Sales
Display Advertising

Microsoft, AOL, and Yahoo to Cooperate on Display Ad Sales

15y Zachary Rodgers

Microsoft, AOL, and Yahoo to Cooperate on Display ...

Alliance aims to lift CPMs, but data ownership could undermine plan. Read More...

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Have You Hugged Your Data Today?
Analytics

Have You Hugged Your Data Today?

15y John Lovett

Have You Hugged Your Data Today?

Humanizing your data is a surefire way to connect with peers and give life to your data. Read More...

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5 Instagram Tactics for Brands
Social

5 Instagram Tactics for Brands

15y Rudi Leung

5 Instagram Tactics for Brands

Starbucks is using Instagram to engage with fans. Here's how your brand can do the same. Read More...

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Holiday Preparedness
Email

Holiday Preparedness

15y Rick Buck

Holiday Preparedness

Four ways to ensure your messages actually make it to consumers' inboxes this holiday season. Read More...

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Twitter Lets Brands Serve Ads to Non-Followers
Data insights

Twitter Lets Brands Serve Ads to Non-Followers

15y Zachary Rodgers

Twitter Lets Brands Serve Ads to Non-Followers

More reach for advertisers, more money for Twitter. Read More...

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Gowalla CEO: We Never Aimed to Be Like Foursquare
Data insights

Gowalla CEO: We Never Aimed to Be Like Foursquare

15y Christopher Heine

Gowalla CEO: We Never Aimed to Be Like Foursquare

Geo-social app reboots to get back to its original vision. Read More...

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Bachmann Ads Pounce on Perry's Vaccine Controversy
Marketing

Bachmann Ads Pounce on Perry's Vaccine Controversy

15y Kate Kaye

Bachmann Ads Pounce on Perry's Vaccine Controversy

Michelle Bachmann's digital team hopes anti-Perry rhetoric scores email sign ups. Read More...

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Whole Foods Won't Beat Amazon's LivingSocial Deal
Social

Whole Foods Won't Beat Amazon's LivingSocial Deal

15y Christopher Heine

Whole Foods Won't Beat Amazon's LivingSocial Deal

Supermarket caps vouchers at 1 million, as flood of traffic creates site outages. Read More...

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Designers, Sponsors Bring Fashion Week to the Masses
Data insights

Designers, Sponsors Bring Fashion Week to the Masses

15y Lisa Lacy

Designers, Sponsors Bring Fashion Week to the Mass...

Event is far less exclusive than in years past, thanks to online photo sharing and live streams. Read More...

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Why Retailers' 'Ho Ho Ho' May Be an "Oh, No!" Without Mobile SEO
Search

Why Retailers' 'Ho Ho Ho' May Be an "Oh, No!" Without Mobile SEO

15y Chris Copeland

Why Retailers' 'Ho Ho Ho' May Be an "Oh, No!" With...

For marketers to make the most of the holiday season, it is important to produce a compelling response via an optimized mobile experience. Read More...

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Can Shopping Cart Abandonment Predict Online Buying Behavior?
Marketing

Can Shopping Cart Abandonment Predict Online Buying Behavior?

15y Charles Nicholls

Can Shopping Cart Abandonment Predict Online Buyin...

Study shows 48 percent of "serial abandoners" return to make a purchase under certain circumstances. Read More...

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Dell Defines Social Media ROI: An Interview With Rishi Dave
Media

Dell Defines Social Media ROI: An Interview With Rishi Dave

15y Harry Gold

Dell Defines Social Media ROI: An Interview With R...

Specific examples of how a successful company is using social media to its advantage. Part two in a two-part series. Read More...

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The Rise of F-Commerce
Social

The Rise of F-Commerce

15y Vincent Teo

The Rise of F-Commerce

Businesses are beginning to get their fans to buy directly from them on Facebook, but is F-commerce suitable for you as a brand marketer? Read More...

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Retailers Should Author Facebook Posts on Wednesday
Data insights

Retailers Should Author Facebook Posts on Wednesday

15y Christopher Heine

Retailers Should Author Facebook Posts on Wednesda...

Study contradicts research from earlier this year that said Sunday was best. Read More...

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Yahoo Algorithm Change to Take Effect in India
Asia

Yahoo Algorithm Change to Take Effect in India

15y Adaline Lau

Yahoo Algorithm Change to Take Effect in India

Google eyes expansion in Southeast Asia; Yahoo-Nielsen, Synovate report Internet usage stats for Philippines and Malaysia. Read More...

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Why Brands Need to Stay 'On' in a Digital World
Asia

Why Brands Need to Stay 'On' in a Digital World

15y Daniel Lee

Why Brands Need to Stay 'On' in a Digital World

How do you influence and reach potential customers especially when your official campaign may not be running? Consider these three factors. Read More...

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Video and Travel Apps Drive Mobile Ads
Data insights

Video and Travel Apps Drive Mobile Ads

15y Susan Kuchinskas

Video and Travel Apps Drive Mobile Ads

Millennial Media finds growth in apps that are often used as travel booking tools. Read More...

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Nielsen: Social Media More Powerful Than God, er, Google
Social

Nielsen: Social Media More Powerful Than God, er, Google

15y Susan Kuchinskas

Nielsen: Social Media More Powerful Than God, er, ...

Facebook and other social platforms account for nearly a quarter of all time spent on the Internet. Read More...

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Few Facebook Users Share Brand Experiences
Data insights

Few Facebook Users Share Brand Experiences

15y Christopher Heine

Few Facebook Users Share Brand Experiences

Just 17 percent of respondents to a recent study said they share brand experiences on Facebook. Read More...

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Display Spending Rose 13% in First Half of 2011
Marketing

Display Spending Rose 13% in First Half of 2011

15y Kate Kaye

Display Spending Rose 13% in First Half of 2011

Kantar Media broke out display and search ad data for the first time. Read More...

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iCrossing Buys Hispanic Agency Wallaby Group
Marketing

iCrossing Buys Hispanic Agency Wallaby Group

15y Zachary Rodgers

iCrossing Buys Hispanic Agency Wallaby Group

Wallaby has roots in search and offices in five countries, including Spain. Read More...

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