Device Fingerprinting Raises Privacy Fears
Marketing

Device Fingerprinting Raises Privacy Fears

15y Jack Marshall

Device Fingerprinting Raises Privacy Fears

Technology may become new focal point for concerns over consumer data privacy. Read More...

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'Be Smart': Get a Social Media Policy in Place
Asia

'Be Smart': Get a Social Media Policy in Place

15y Michael Zung

'Be Smart': Get a Social Media Policy in Place

Even in China, you need to play by the rules. Here's three case studies why. Read More...

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Burger King, CP+B Call It Quits
Marketing

Burger King, CP+B Call It Quits

15y Zachary Rodgers

Burger King, CP+B Call It Quits

Pairing produced some of the most celebrated interactive campaigns - among them "Whopper Sacrifice" and "Subservient Chicken." Read More...

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Verizon iPhone Builds Ad Share
Data insights

Verizon iPhone Builds Ad Share

15y Jack Marshall

Verizon iPhone Builds Ad Share

Verizon iPhones are building ad share, according to Millennial Media. Read More...

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Businesses Rally to Assist Victims in Japan
Asia

Businesses Rally to Assist Victims in Japan

15y Adaline Lau

Businesses Rally to Assist Victims in Japan

From Asia Pacific to North America, tech and interactive media companies activate disaster relief fund-raising efforts. Here's a snapshot of who's doi...

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Real-Time Analytics for Small-to-Medium-Sized Businesses
Analytics

Real-Time Analytics for Small-to-Medium-Sized Businesses

15y Jack Aaronson

Real-Time Analytics for Small-to-Medium-Sized Busi...

For SMBs looking to go beyond static analytics and view real-time data, there is a new player in town called Woopra. Read More...

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5 Reasons Why Sina Weibo Is Different From Twitter
Asia

5 Reasons Why Sina Weibo Is Different From Twitter

15y Rudi Leung

5 Reasons Why Sina Weibo Is Different From Twitter

In the world of microblogging, not all 140 characters are created equal. Read More...

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Gowalla on Geo-Social Marketing [SXSWi Video]
Social

Gowalla on Geo-Social Marketing [SXSWi Video]

15y Christopher Heine

Gowalla on Geo-Social Marketing [SXSWi Video]

Biz director talks about branding and sales via his firm’s geo-social platform. Read More...

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#HelpJapan: Do's and Don'ts for Brands
Marketing

#HelpJapan: Do's and Don'ts for Brands

15y Anna Maria Virzi

#HelpJapan: Do's and Don'ts for Brands

StrawberryFrog chief strategy officer explains how brands can promote humanitarian and relief efforts – but not themselves. Read More...

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More Republicans Than Dems Watched Political Web Video in 2010
Marketing

More Republicans Than Dems Watched Political Web Video in 2010

15y Kate Kaye

More Republicans Than Dems Watched Political Web V...

Pew finds higher percentage of GOP voters are "online political users." Read More...

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Funny or Die Ads: No Joke [SXSWi Video]
Media

Funny or Die Ads: No Joke [SXSWi Video]

15y Christopher Heine

Funny or Die Ads: No Joke [SXSWi Video]

Marketing VP Patrick Starzan talks about the evolution of his site as a branding vehicle. Read More...

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NYT Paywall Details: 20 Free Articles, Canada Launch Today
Media

NYT Paywall Details: 20 Free Articles, Canada Launch Today

15y Zachary Rodgers

NYT Paywall Details: 20 Free Articles, Canada Laun...

Overages will be tolerated for readers clicking search and social media links. Read More...

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Event Horizon: Getting Elemental
Analytics

Event Horizon: Getting Elemental

15y Jim Sterne

Event Horizon: Getting Elemental

What is the bare minimum of metrics? Where should you start measuring? Read More...

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SheSpeaks, Women Consumers Listen
Media

SheSpeaks, Women Consumers Listen

15y Tessa Wegert

SheSpeaks, Women Consumers Listen

With the "launching pad" SheSpeaks, brands can come away with invaluable insight into their products and an entire community of advocates at their dis...

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Should You Use an E-mail Service Provider for Your Mobile Strategy?
Email

Should You Use an E-mail Service Provider for Your Mobile Strategy?

15y Derek Harding

Should You Use an E-mail Service Provider for Your...

Pros and cons of using a single vendor for e-mail and mobile marketing. Read More...

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Jameson Zigs, Guinness Zags on St. Patty's Day
Marketing

Jameson Zigs, Guinness Zags on St. Patty's Day

15y Lisa Lacy

Jameson Zigs, Guinness Zags on St. Patty's Day

Two iconic Irish brands take non-traditional approaches. Read More...

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Faux Social
Asia

Faux Social

15y Vijay Sankaran

Faux Social

Learn from the best and worst social marketing practices in India listed here. Read More...

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Democrats Milk Wisconsin Union Issue to Build Base
Marketing

Democrats Milk Wisconsin Union Issue to Build Base

15y Kate Kaye

Democrats Milk Wisconsin Union Issue to Build Base

Even as news coverage wanes, political groups target ads to build their supporter databases. Read More...

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Gannett Names New Chief to Front Digital Push
Media

Gannett Names New Chief to Front Digital Push

15y Jack Marshall

Gannett Names New Chief to Front Digital Push

ShortTail media founder and former CNN.com VP David Payne joins as chief digital officer. Read More...

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Kerry and McCain Work on Privacy Bill as FTC Conducts More Cases
Data insights

Kerry and McCain Work on Privacy Bill as FTC Conducts More Cases

15y Kate Kaye

Kerry and McCain Work on Privacy Bill as FTC Condu...

FTC conducts "multiple investigations" into online and mobile privacy, plans more cases against advertisers. Read More...

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Why Keep Ads? AdKeeper Keen on Coupons
Display Advertising

Why Keep Ads? AdKeeper Keen on Coupons

15y Jack Marshall

Why Keep Ads? AdKeeper Keen on Coupons

Brands experiment for free with new ad collection product. Read More...

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SXSWi Ends: Geo-Social Maturity, Celeb Influencers, Big Crowds
Media

SXSWi Ends: Geo-Social Maturity, Celeb Influencers, Big Crowds

15y Christopher Heine

SXSWi Ends: Geo-Social Maturity, Celeb Influencers...

Mobile marketing and celebrities take center stage. Who was this year's wunderkind? Read More...

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Geo-Social Networks - A Local Business' Best Friend
Social

Geo-Social Networks - A Local Business' Best Friend

15y Liana Evans

Geo-Social Networks - A Local Business' Best Frien...

Six quick tips on how your local, small business can capitalize on utilizing geo-social networks like Foursquare, Facebook Places, and Yelp. Read More...

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The How, What, and Why of Testing for Agile Marketers
Marketing

The How, What, and Why of Testing for Agile Marketers

15y Brian Massey

The How, What, and Why of Testing for Agile Market...

Testing is the single most important skill you'll develop as an agile marketer, and the act of setting up a simple test requires you to increase your ...

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Canada's Anti-Spam Law
Email

Canada's Anti-Spam Law

15y Dennis Dayman

Canada's Anti-Spam Law

A look at the new law, Canada's Online Protection Legislation (COPL), and how businesses need to change their practices to comply with it. Read More...

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Trending the Trends
Data insights

Trending the Trends

15y Amy Manus

Trending the Trends

This year, brands are looking toward trends, measurement, analytics, attribution modeling, benchmarks, and retargeting. Read More...

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3 Chic Ways to Market the Post-80s Online
Asia

3 Chic Ways to Market the Post-80s Online

15y Francis Kwok

3 Chic Ways to Market the Post-80s Online

Even if you're a marketer from traditional sectors, here are three ways to grow your youth segment online. Read More...

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