Nielsen has announced it is acquiring South Korean Web measurement firm KoreanClick for an undisclosed sum Read More...
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View articleIn comments to FCC, Federal Trade Commission seeks collaboration on matters related to online advertising and privacy. Read More...
View articleAfter lightning-fast review process, winning agency aims to show a more relevant AOL. Read More...
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View articleiCrossing promotes Mayfield; ExactTarget launches in London; Bauer's Edwards finds Future. Read More...
View articleThe next time you're tempted to drop just one more e-mail, realize you could be pulling the pin on the hand grenade that can blast your list to smithe...
View articleQ&A: Michael Katz, president of InterCLICK, discusses his ad network that offers transparency in a marketplace dominated by blind networks. Read More...
View articleExamples of effective link bait from a Church of the Flying Spaghetti Monster manifesto, Whole Foods CEO John Mackey's blog post, to a WordPress plug ...
View articleApple's iPhone continues to dominate mobile ad display. Read More...
View articleNew look is sleeker and more modern, with a renewed emphasis on community. Read More...
View articleTwo in three marketers say they allocate less than 10 cents of every marketing dollar to test promotions and other online media. Read More...
View articleThe online mens clothing retailer takes a skillful approach to engaging -- and sometimes apologizing to -- its loyal customers, without the help of an...
View articleAOL hires author of Yahoo's "peanut butter manifesto"; Centro nabs Bryce Emo. Read More...
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