Mobile Ad Spending Boom on the Horizon, says Myers
Media

Mobile Ad Spending Boom on the Horizon, says Myers

19y Fred Aun

Mobile Ad Spending Boom on the Horizon, says Myers

Forecaster sees triple-digit growth rate for mobile ad spending in coming years. Read More...

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Passionate Faces in the Conversational Crowd
Marketing

Passionate Faces in the Conversational Crowd

19y Pete Blackshaw

Passionate Faces in the Conversational Crowd

Mapping the word-of-mouth landscape. Read More

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The Rise of Online Video Ads
Media

The Rise of Online Video Ads

19y Harry Gold

The Rise of Online Video Ads

Advertisers and traditional ad agencies find it's easy to migrate television ads to the Web, but there's more to learn. Read More...

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Internet Yellow Pages Continues to Grow User Base
Media

Internet Yellow Pages Continues to Grow User Base

19y Enid Burns

Internet Yellow Pages Continues to Grow User Base

The Internet Yellow Pages saw a 27 percent year-over-year increase in usage between 2005 and 2006. Read More...

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SpiralFrog Crawls Out from Under its Lily Pad
Media

SpiralFrog Crawls Out from Under its Lily Pad

19y Matthew G. Nelson

SpiralFrog Crawls Out from Under its Lily Pad

SpiralFrog, an ad supported music downloading site, officially launched today with approximately 800,000 songs and 3,500 music videos available to dow...

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Rovion Puts NBC's Chuck Avatar on Sites...Whoops.
Media

Rovion Puts NBC's Chuck Avatar on Sites...Whoops.

19y Matthew G. Nelson

Rovion Puts NBC's Chuck Avatar on Sites...Whoops.

I admit it Read More

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IAB Touts Audit Progress, Unveils Research Advisory Board
Media

IAB Touts Audit Progress, Unveils Research Advisory Board

19y Kate Kaye

IAB Touts Audit Progress, Unveils Research Advisor...

Since ClickZ last reported on their audit status , not much has transpired with comScore and Nielsen/NetRatings Read More...

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InfoSpace Buy to Reduce Idearc's Need for Traffic from Google and Yahoo
Media

InfoSpace Buy to Reduce Idearc's Need for Traffic from Google and Yahoo

19y Kate Kaye

InfoSpace Buy to Reduce Idearc's Need for Traffic ...

Idearc said the $225 million purchase of InfoSpace's directories will add more organic Web traffic, limiting the need to rely on traffic from search e...

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Microsoft Taps StormPost for E-Mail Marketing
Media

Microsoft Taps StormPost for E-Mail Marketing

19y Enid Burns

Microsoft Taps StormPost for E-Mail Marketing

Microsoft will use StormPost to manage its e-mail marketing and newsletters globally. Read More...

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Coremetrics Adds Lifecycle Behavioral Tracking
Media

Coremetrics Adds Lifecycle Behavioral Tracking

19y Matthew G. Nelson

Coremetrics Adds Lifecycle Behavioral Tracking

Rather than provide historical on isolated actions, Coremetrics 2008 will track customer behaviors over time. Read More...

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Advertising Placements by Industry and Top Sponsored Links, August 2007
Media

Advertising Placements by Industry and Top Sponsored Links, August 2007

19y Enid Burns

Advertising Placements by Industry and Top Sponsor...

The industry breakdown of ad placements and unit types and top 25 companies placing sponsored links. Read More...

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Execs & Accounts for September 17, 2007
Media

Execs & Accounts for September 17, 2007

19y Matthew G. Nelson

Execs & Accounts for September 17, 2007

Google's Bosworth departs; Creative Concepts produces online videos for Bigelow Tea. Read More...

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Support E-Mail Marketing Through Facebook
Email

Support E-Mail Marketing Through Facebook

19y Jeanniey Mullen

Support E-Mail Marketing Through Facebook

How a social network uses e-mail to impact core branding and marketing efforts. Read More...

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Sweet & Sour SEO
Search

Sweet & Sour SEO

19y Mike Grehan

Sweet & Sour SEO

With so much user-generated content uploaded to the Web, reputation management becomes increasingly more important to online marketers. Read More...

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Ubiquitous Wi-Fi, Media, and Advertising
Marketing

Ubiquitous Wi-Fi, Media, and Advertising

19y Sean Carton

Ubiquitous Wi-Fi, Media, and Advertising

How Apple's new iPod Touch may just change the world -- and the online ad industry. Read More...

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British Airways Links Ads to Exceptional Media Content
Media

British Airways Links Ads to Exceptional Media Content

19y Matthew G. Nelson

British Airways Links Ads to Exceptional Media Con...

New campaign will run ads alongside stock, company, and news information that match exceeding expectations mantra. Read More...

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Old Dudes Dig Fred
Media

Old Dudes Dig Fred

19y Kate Kaye

Old Dudes Dig Fred

On top of what we've been providing on a regular basis , we've got some more interesting tidbits on traffic to presidential candidate sites from Hitwi...

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ClickTracks and Lyris ListManager Come Closer Together
Media

ClickTracks and Lyris ListManager Come Closer Together

19y Enid Burns

ClickTracks and Lyris ListManager Come Closer Toge...

A year following the J.L Read More

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Facebook 'Flyer' Ads Go CPC, Layer on Profile Data Targeting
Media

Facebook 'Flyer' Ads Go CPC, Layer on Profile Data Targeting

19y Zachary Rodgers

Facebook 'Flyer' Ads Go CPC, Layer on Profile Data...

A self-service auction for performance-based campaigns is aimed at small business advertisers, but may provoke spending from a broader set. Read More...

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ARF Research Council Sets Goals to Improve Web Research Studies
Media

ARF Research Council Sets Goals to Improve Web Research Studies

19y Kate Kaye

ARF Research Council Sets Goals to Improve Web Res...

The group's Online Research Quality Council met this week to organize working committees and set out a timeframe for planned projects. Read More...

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ForeSee Results Acquires Usability Firm Red Spade
Media

ForeSee Results Acquires Usability Firm Red Spade

19y Fred Aun

ForeSee Results Acquires Usability Firm Red Spade

Red Spade offers site improvement recommendations informed by reviews of "hundreds and hundreds of sites." Read More...

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Execs & Accounts for September 14, 2007
Media

Execs & Accounts for September 14, 2007

19y Matthew G. Nelson

Execs & Accounts for September 14, 2007

Jason Root named to head Nickelodeon digital properties; SEMDirector hires Risicato; WebAdvantage.net saves the whales; Shop.org adds Bazaarvoice chie...

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Best Practices for Consumer-Generated Contests
Marketing

Best Practices for Consumer-Generated Contests

19y Anna Maria Virzi

Best Practices for Consumer-Generated Contests

Running a successful contest takes more than throwing big prize money around. Read More...

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Building Better Category Pages
Analytics

Building Better Category Pages

19y Bryan Eisenberg

Building Better Category Pages

Shoppers abandon category pages, not product pages. Read More

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PPC Search and the View-Through Conversion
Paid Search

PPC Search and the View-Through Conversion

19y Kevin Lee

PPC Search and the View-Through Conversion

A must-read for marketers using view-through conversions in conjunction with search marketing. Read More...

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Old-Mind Advertising
Media

Old-Mind Advertising

19y Dorian Sweet

Old-Mind Advertising

How can video advertising evolve past the ham-fisted advertising tactics of old? Read More...

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Top 10 Search Terms in 10 Categories, August 2007
Media

Top 10 Search Terms in 10 Categories, August 2007

19y Enid Burns

Top 10 Search Terms in 10 Categories, August 2007

A look at the month's top search terms in 10 categories. Read More...

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