Motricity Pockets Wireless Marketing Outfit
Media

Motricity Pockets Wireless Marketing Outfit

20y Kate Kaye

Motricity Pockets Wireless Marketing Outfit

The acquisition of GoldPocket Wireless expands Motricity's customer base and off-deck content capabilities. Read More...

View article
Yahoo's New Behavior
Data insights

Yahoo's New Behavior

20y Anna Papadopoulos

Yahoo's New Behavior

Still think of Yahoo's behavioral targeting solutions in terms of Fusion and Impulse? Time you set up a meeting with your Yahoo rep. Read More...

View article
"E-Marketing" Drops the "E"
Marketing

"E-Marketing" Drops the "E"

20y Dave Evans

"E-Marketing" Drops the "E"

User-driven media and a more integrated approach to commercial communication are on the rise. Read More...

View article
Yahoo to Delay Ad Platform Upgrade
Media

Yahoo to Delay Ad Platform Upgrade

20y Pamela Parker

Yahoo to Delay Ad Platform Upgrade

The company announced the delay as it reported second quarter earnings of $164 million. Read More...

View article
ClickZ Server Change
Media

ClickZ Server Change

20y Rebecca Lieb

ClickZ Server Change

About a year ago, Incisive Media acquired The ClickZ Network from Jupitermedia Read More...

View article
The Lines Blur Further with HomeDepot.com Plan
Media

The Lines Blur Further with HomeDepot.com Plan

20y Pamela Parker

The Lines Blur Further with HomeDepot.com Plan

Rebecca Lieb has commented in the past on how e-commerce sites are becoming agencies Read More...

View article
Wal-Mart Organics Campaign Has Digital Legs
Media

Wal-Mart Organics Campaign Has Digital Legs

20y Zachary Rodgers

Wal-Mart Organics Campaign Has Digital Legs

Wal-Mart's begun the marketing push for its expansion into organic foods, and the campaign includes online components courtesy of Avenue A/Razorfish R...

View article
DJO Promotes Quinn Again, Plus Four Others
Media

DJO Promotes Quinn Again, Plus Four Others

20y Zachary Rodgers

DJO Promotes Quinn Again, Plus Four Others

Dow Jones Online came out with some key sales promotions yesterday Read More...

View article
Online Leads Growth at NY Times
Media

Online Leads Growth at NY Times

20y Kevin Newcomb

Online Leads Growth at NY Times

A 35 percent growth in online revenue was led by strong online advertising gains. Read More...

View article
Google, the Media Network, Part 1
Media

Google, the Media Network, Part 1

20y Hollis Thomases

Google, the Media Network, Part 1

Google's a search engine? Think again! A step-by-step guide to wrapping your mind around Google as a media network. Part one of a series. Read More...

View article
Happily, I Was More Right Than Wrong
Marketing

Happily, I Was More Right Than Wrong

20y Mark Kingdon

Happily, I Was More Right Than Wrong

A midyear look at where the industry's been in the last six months. Read More...

View article
Scion Offers Virtual Car Loans at Whyville
Media

Scion Offers Virtual Car Loans at Whyville

20y Kevin Newcomb

Scion Offers Virtual Car Loans at Whyville

Tween users can now drive a virtual Scion while learning about loans and credit. Read More...

View article
Reuters Retools Mobile Site, HP is Launch Sponsor
Media

Reuters Retools Mobile Site, HP is Launch Sponsor

20y Zachary Rodgers

Reuters Retools Mobile Site, HP is Launch Sponsor

The publisher's mobile content business in the U.S. is now entirely ad-supported. Read More...

View article
ClickZ Undergoes Technical Tweaks
Media

ClickZ Undergoes Technical Tweaks

20y Rebecca Lieb

ClickZ Undergoes Technical Tweaks

Fasten your seatbelts (hopefully, you won't need them). We're moving this blog to a new server in the wee hours of Tuesday morning Read More...

View article
NYC Reminder: Let's Have A Drink Tomorrow
Media

NYC Reminder: Let's Have A Drink Tomorrow

20y Rebecca Lieb

NYC Reminder: Let's Have A Drink Tomorrow

Because...why shouldn't we? The fabulous Dana Todd (of SEMPO and SiteLab fame) and I were chatting about how New Yorkers in this industry never see on...

View article
Business Blog Directory
Media

Business Blog Directory

20y Rebecca Lieb

Business Blog Directory

Minneapolis-based agency TMA E-Marketing has launched the iBlog Business Directory of business and corporate blogs. The human-edited directory is divi...

View article
Feedburner Buys Blogbeat
Media

Feedburner Buys Blogbeat

20y Pamela Parker

Feedburner Buys Blogbeat

In a move that has implications for corporate bloggers, blog publishers and blog advertisers, RSS feed management company FeedBurner will today announ...

View article
Three Good Reasons to Survey Your E-Mail List
Email

Three Good Reasons to Survey Your E-Mail List

20y Jeanne Jennings

Three Good Reasons to Survey Your E-Mail List

When was the last time you surveyed your e-mail list? Read More...

View article
Execs & Accounts for July 17, 2006
Media

Execs & Accounts for July 17, 2006

20y Zachary Rodgers

Execs & Accounts for July 17, 2006

Brightcove hires two; IndustryBrains signs publishers; Fuel Industries hires a head of licensing. Read More...

View article
Mobile Agency ipsh! Launches Media Unit
Media

Mobile Agency ipsh! Launches Media Unit

20y Zachary Rodgers

Mobile Agency ipsh! Launches Media Unit

The Omnicom-owned firm will broker media deals in wireless media settings. Read More...

View article
Yahoo Enlists Film Students to Announce Its Redesign
Media

Yahoo Enlists Film Students to Announce Its Redesign

20y Kevin Newcomb

Yahoo Enlists Film Students to Announce Its Redesi...

Yahoo's new home page launched today, and several film school students have created video ads to spread the word. Read More...

View article
To Each Search Engine Its Own Algorithms
Media

To Each Search Engine Its Own Algorithms

20y Enid Burns

To Each Search Engine Its Own Algorithms

Search engines weigh similar characteristics differently to determine organic rankings. Read More...

View article
Waterfront Media Launches new Health Site
Media

Waterfront Media Launches new Health Site

20y Kevin Newcomb

Waterfront Media Launches new Health Site

EverydayHealth.com will let users customize the content to their needs, and let advertisers target ads against that data. Read More...

View article
Crowdsourcing
Marketing

Crowdsourcing

20y Gary Stein

Crowdsourcing

Beyond consumer-generated media into the next big creative concept in marketing. Read More...

View article
Why TiVo-Proof Is a Flawed Concept
Marketing

Why TiVo-Proof Is a Flawed Concept

20y Jeremy Lockhorn

Why TiVo-Proof Is a Flawed Concept

Intrusive is intrusive is intrusive. Read More

View article
Questions for Six Apart's Ad Honcho
Media

Questions for Six Apart's Ad Honcho

20y Zachary Rodgers

Questions for Six Apart's Ad Honcho

Patty Mitchell was brought in seven months ago to lead the ad sales strategy for a company rooted in subscription revenue. Read More...

View article
SEO and Affiliate Marketing
Search

SEO and Affiliate Marketing

20y Shari Thurow

SEO and Affiliate Marketing

Effective search optimization benefits everyone: end users, corporations, affiliates, and search engines. Learning do SEO is not a bad thing. Read Mor...

View article
1 944 945 946 947 948 1,702