I had lunch today with Bill Flitter, founder and VP marketing of RSS ad network Pheedo.com Read More...
View articleI'll be back on CNBC's "On the Money" tonight discussing MySpace's incredible spike in traffic with Vanity Fair's Michael Wolf. The show's at 7:00 EST...
View articleNow, I've heard of giving viewers an online taste of offline content, but a 24-minute-long preview? Yup, that's what the "A Scanner Darkly" (Keanu Ree...
View articleIt appears that Google's recent changes to its landing page quality assessment has many advertisers up in arms Read More...
View articleAt stake, among other things, are untold ad dollars associated with high bandwidth content such as video. Read More...
View articleHow many rich media ads belong in an online campaign? Read More
View articleWhat do Google's Quality Score and Nielsen's move to measure TV commercial ratings have in common? Relevance. Read More...
View articleAutobytel hires former AOL Search exec; Nurun acquires Madrid-based Crazy Labs; Dynamic Logic's Nyhan takes broader role. Read More...
View articleRich media ads and an extensive microsite ground JCPenney's integrated back to school campaign. Read More...
View articleBrand goes beyond just look and feel. Three non-graphical factorsthat belong in every e-mail style guide. Read More...
View articleIn a new extension of its global ad campaign, HP lets Web users star in their own TV spots. Read More...
View articleEver wonder why computers come with a mute button? If you're running video ads, you should. Read More...
View articleThe Internets are alight with speculation about Google radio ads, since Tim at TechToolBlog reported receiving a survey that touched on talent brokeri...
View articleLaddie mag Maxim's Web property has agreed to a content partnership with CBS SportsLine to exchange what each of them do best respectively Read More...
View articleA new gadget claims to replicate the world's odors and disseminate them digitally. It could also be used to "record" smells in one place (e.g Read Mor...
View articleUPDATE: The company will seek advertisers to monetize the service. Read More...
View articleTopix and ShopLocal.com team to unveil new dynamic, geographically-targeted ads. Read More...
View articleRacking your brain to come up with something to include in a banner? Look to your Web site. Read More...
View articleY2M's College Newspaper Readership Survey respondents prefer local campus news and want more local ads. Read More...
View articleA joint venture with LiveWorld will bring community and networking features to the holding company's client campaigns. Read More...
View articlePodcasting and mobile combine to offer marketers a vibrant new channel with which to reach consumers. Read More...
View articleEmbrace, rather than restrict, customer e-mail responses. Read More...
View articleContinuing its efforts to jazz up the sport after a strike forced a year hiatus, the National Hockey League next season will offer an online social ne...
View articleSomething about this new click fraud study from MIT doesn't make sense to me. Understandably, it's hard to find objective, third-party data on the ext...
View articleTNT just announced it will create an online broadband "channel" to promote its new series "Nightmares & Dreamscapes" From the Stories of Stephen King....
View article