Doomed from the start? If you deal with media suppliers who fit these profiles and your campaign fails, don't say we didn't warn you. Read More...
View articleU.S. consumer broadband subscriptions are increasing, but lower prices propel Canada's lead in the high-speed adoption race. Read More...
View articleLyris offers and develops solutions for managing email lists, delivering email, and filtering email. Read More...
View articleBillions have been spent on complex supply chain management and enterprise resource planning technologies, but why has so little attention been paid t...
View articleEyeWonder names former CBS President to board of advisors; Forbes.com hires Janett Kennedy Haas to its New York sales team; Quris names Robb Wilson as...
View articlePeople can be stupid. Designers who don't take this into account aren't any smarter. Read More...
View articleUPDATE: Calling the e-mail campaign a 'bait and switch of the worstkind,' the federal agency freezes the assets of a well-known 900-numberoperator and...
View articleChina is in a distant second place to the U.S. in at-home Internet population but leading the race in the Asia Pacific region. Read More...
View articleNew work for ElectricArtists, Cake Marketing JV; VideoBanner, will be accepted across the DoubleClick Media Network; Agency.com, creates and launches ...
View articleThe Web may be over. Connectivity's not. Think 'apps' not 'ads.' Read More...
View article'Opt-out' becomes the standard in the newest version of a controversial directive. Read More...
View articleThere's a generation coming of age -- just as the Internet hits its stride as a marketing medium. Read More...
View articleIt's easy to point fingers at competitors --until you find you're guilty of the same transgressions. At least finding out what the competition's doing...
View articleEvery e-marketer should realize by now that sending unsolicited email to an individual or group of individuals can lead to consequences including dama...
View articleVOP modusMail may be the answer. VOP modusMail is a comprehensive and solid solution that offers outstanding antivirus and antispam capabilities for s...
View articleCanada is teeming with Web-savvy consumers. Here's how, and where, to reach them. Read More...
View articleIf the Internet is all about Me, what are the best 'My' sites on the Web? Read More...
View articleIf your e-newsletter is running out of steam, you need to devise a plan that will keep it going strong. Read More...
View articleInteractive marketing company 24/7 Real Media makes promotions; YellowPages.Com names a new vice president of business development; e*media launches a...
View articleToday's game is about being as aggressive as you can with cost-saving strategies. So Philip provides seven great low-cost, high-impact initiatives to ...
View articleYahoo! debuts Purina IM Skin, Eagles tour promo; Return Path strikes alliances; Spiderdance to 'hibernate' until market improves. Read More...
View articleWe promise to respect your privacy and your wishes -- until such time as we don't. Read More...
View articleThe ad agency holding group reorganizes its online specialty marketing units, following its multi-million dollar purchase of Tempus Group. Read More...
View articleThe mobile carrier borrows thematically from its earlier rebranding effort, in a significant new advertising push for its version of i-mode. AT&T Wire...
View articleThe offer: what it is and why it matters to your email campaign. But first, the winner of our April Fool’s Day contest! Read More...
View articleA survey from the Direct Marketing Association suggests that marketers are running their sites profitably, cashing in on either sales or lead-generati...
View articleA survey from the Direct Marketing Association suggests that marketers are running their sites profitably, cashing in on either sales or lead-generati...
View articleIt's spring -- time to make a fresh start on your daily routine. Read More...
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