Banks offering online services report that only 5 to 10 percent of their customer base use such services, eMarketer found. This means that, for many f...
View articleThe Cambridge, Mass., Internet consultancy had been one of the few in a battered sector to avoid wholesale layoffs. No more -- it's slashing 720 worke...
View articleThe Cambridge, Mass. firm finishes the year on a high note -- higher, at least, than some of its competition. Read More...
View articleThe Cambridge, Mass., e-consultancy cut revenue and profit estimates for fourth quarter 2000. Read More...
View articleThe e-business applications company will be sponsoring U.S. Formula 1 Racing until 2002. Read More...
View articleE-commerce companies this holiday season are spending billions inadvertising, attracting millions of potential customers and then driving mostof them ...
View articleAt Shoptalk, Travis Katz and Jessica Alba did not describe a new marketing channel. They described the end of the distinction between content and comm...
View articleA year ago at Shoptalk, speakers kept making the same joke. Something about not being able to give a presentation without mentioning AI, followed by a...
View articleThe marketing funnel that e-commerce was built on is a decade-old agreement between brands and consumers. Brands pay for attention, consumers click th...
View articleAt NRF 2026, the signal was clear: AI is rewriting discovery, but the brands that win will be the ones that keep the customer promise, online, in-stor...
View articleAt an NRF session, Dhruv Grewal shared results from a four-year study of 237 in-store digital signage campaigns using randomized A B testing and 30 mi...
View articleSenior marketers are entering 2026 with rising pressure to personalize at scale, unify customer data, and prove ROI across every channel. In this excl...
View articleParis, December 4th 2025 – Brevo, a leader in customer engagement software, has closed its latest $500+ million financing round, officially becoming a...
View articleTechnology for Marketing 2025 carried one clear message: marketers are done with noise, they want results. From simplifying martech to rethinki...
View articleHere’s your 24-hour guide to making it count in Chicago Zihan Lyu September 16, 2025 Hi there, Shoptalk Fall opens its doors tomorrow and AI is&he...
View articleHere’s your 24-hour guide to making it count in San Diego Zihan Lyu September 14, 2025 Hi there, eTail Connect West opens its doors tomorrow and&...
View articleFrom MaryRuth's to Fospha, here’s who’s taking the stage at eTail Connect West Zihan Lyu September 07, 2025 Hi there, The countdown is on. As...
View articleWhat it really takes to drive marketing transformation Zihan Lyu July 04, 2025 Welcome to Unofficially MAD//Fest — the official media-partner newslet...
View articleWhat we saw at MAD//Fest London Zihan Lyu July 03, 2025 Welcome to Unofficially MAD//Fest — the official media-partner newsletter bringing you speake...
View articleInside the key takeaways at MAD//Fest Day 1 Zihan Lyu July 02, 2025 Welcome to Unofficially MAD//Fest — the official media-partner newsletter bringin...
View articleHere’s what’s shaping Day 1 — plus your essential checklist before you hit the floor. Zihan Lyu July 01, 2025 Welcome to Unofficially MAD//Fest — the...
View articleWhen ten blue links disappear and GenAI writes the answer, where does your brand go? In this punchy keynote, Avinash Kaushik maps the path forward: AI...
View articleHere’s your 24-hour guide to making it count in London Zihan Lyu June 30, 2025 Welcome to Unofficially MAD//Fest — the official media-partner newslet...
View articleHere’s what mattered and what marketers will carry forward. Zihan Lyu June 29, 2025 Hi there! What a week in New York! CommerceNext Growth Show 2...
View article1. Authenticity and Purpose: The Unyielding Core, Taught by the Martial Way At the heart of a resilient DTC brand, much like a true martial artist, li...
View articleQ&A with Tati Lindenberg, Global VP of Marketing at Dirt is Good (Unilever). Read More...
View articleWhat we saw on Day 2 at eTail London Zihan Lyu June 26, 2025 Hi there, At eTail London Day 2, three brands shared a common message: growth doesn’t...
View articleWhat we saw on Day 3 at Shoptalk Europe Zihan Lyu June 05, 2025… Read More...
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