Inside the key takeaways at Shoptalk Fall Day 1 Zihan Lyu September 18, 2025 Hi there, After a first day focused on resilience and real-world exe...
View articleAt ShopTalk Fall, Bushbalm and LAMIK Beauty shared how independent founders are reshaping supply chains and betting on human connection to build resil...
View articleAt Smartly Advance, leaders from Amazon, Meta, YouTube, TikTok, and Pinterest shared how AI can drive growth while embedding responsibility and trust....
View articleHere’s what’s shaping Day 1 — plus your essential checklist before you hit the floor. Zihan Lyu September 17, 2025 Hi there, Shoptalk Fall 2025 k...
View articleWhy last click attribution could cost retailers their biggest sales season Zihan Lyu September 17, 2025 Hi there, It’s the final day at eTail Con...
View articleAt eTail Connect West, marketing leaders debated how to measure impact in an omnichannel world. From last-click bias to the upper-funne...
View articleWhat to watch today and where to focus your time. Zihan Lyu September 16, 2025 Hi there, Day 2 at eTail Connect West is here and… Read Mor...
View articleHere’s your 24-hour guide to making it count in Chicago Zihan Lyu September 16, 2025 Hi there, Shoptalk Fall opens its doors tomorrow and AI is&he...
View articleHere's what's shaping Day 1 Zihan Lyu September 15, 2025 Hi there, eTail Connect West kicks off today in San Diego with leaders from reta...
View articleHere’s your 24-hour guide to making it count in San Diego Zihan Lyu September 14, 2025 Hi there, eTail Connect West opens its doors tomorrow and&...
View articleNot just keynotes – here’s what’s really catching our eye. Zihan Lyu September 14, 2025 Hi there, Shoptalk Fall is just days away, and the ...
View articleFormula One (F1) has pulled off the marketing equivalent of a perfect pit stop: transforming from a niche motorsport to a cultural phenomenon. But the...
View articleKey Topics Shaping the Shoptalk Fall 2025 Agenda Zihan Lyu September 07, 2025 Hi there, Shoptalk Fall is almost here – and so are retail’s ...
View articleFrom MaryRuth's to Fospha, here’s who’s taking the stage at eTail Connect West Zihan Lyu September 07, 2025 Hi there, The countdown is on. As...
View articleThe CEO shares why brands are restructuring around creator-led strategies and what it means for the future of marketing Read More...
View articleHave you sorted your ticket? Zihan Lyu August 29, 2025 Hi there, Next stop: San Diego At eTail Boston, AI moved from buzz to business, retail med...
View articleIncluding insider pre-event tips from the Shoptalk team Zihan Lyu August 28, 2025 Hi there, Welcome back to Unofficially Shoptalk — your behind-t...
View articlePLUS: Liquid Death CMO breaks down viral marketing Read More...
View articleWhat’s coming to the stage this September in San Diego. Zihan Lyu August 22, 2025 Hi there, We’re back – and this time, it’s San Diego!&hel...
View articleWhat last Fall taught us, and what’s coming to the stage this September in Chicago Zihan Lyu August 22, 2025 Hi there, We’re back, and this time,...
View articlePLUS: A challenge for you – treat 2025 as a year of intentional experimentation Zihan Lyu August 17, 2025 Hi there, In this edition, we’re s...
View articleand “complexity is the silent killer of growth” Zihan Lyu August 16, 2025 Hi there, At eTail Boston, leaders from Samsonite, Nuts.com, and New Bal...
View articleModern brand communities aren’t built on follower counts – they’re engineered for belonging. From guardrails and exclusivity to co‐creation and ...
View articleSocial media success in 2025 isn’t about being everywhere, it’s about showing up where it counts. In this ClickZ coverage from the Social Commerce �...
View articleAt eTail Boston, Fospha’s Dom Devlin unpacked how last-click bias hides the true impact of discovery channels and what leaders can do about it. Lee Ar...
View articleNuts.com CEO PJ Oleksak shares how a 100-year-old brand is rewriting its growth story through a disciplined playbook of simplification, brand strength...
View articleSamsonite’s David Oksman shares how a century-old brand stays relevant for Gen Z and Millennials blending heritage with innovation, AI-driven personal...
View articleNew Balance SVP Americas Melissa Worth shares how the brand is accelerating toward a $10B vision by blending heritage with innovation, expanding premi...
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