Automating affiliate: Why digital marketing’s last hold-out should be connected to the AI grid
AI & Automation

Automating affiliate: Why digital marketing’s last hold-out should be conne...

6y Julie Van Ullen

Automating affiliate: Why digital marketing’s last...

Julie Van Ullen, US Managing Director of Rakuten Advertising, talks about how AI can directly address the criticisms of affiliate marketing and make i...

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Key marketing areas ripe for innovation during the Coronavirus crisis
AI & Automation

Key marketing areas ripe for innovation during the Coronavirus crisis

6y Lomit Patel

Key marketing areas ripe for innovation during the...

Lomit Patel, Vice President of Growth at IMVU, looks are five key areas in marketing that are ripe for innovation during the coronavirus pandemic. Rea...

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Machine learning is your secret weapon for customer acquisition
AI & Automation

Machine learning is your secret weapon for customer acquisition

6y Chad Ruff

Machine learning is your secret weapon for custome...

Chad Ruff, CTO of SMB software provider Swiftpage, discusses how machine learning, artificial intelligence etc. can help companies grow and improve cu...

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Real-time digital insights & automation: Powering digital marketer’s performance
AI & Automation

Real-time digital insights & automation: Powering digital marketer’s perfor...

6y Jim Yu

Real-time digital insights & automation: Powering ...

This evolution of real-time marketing puts digital marketers squarely at the forefront of strategy, creative, and innovation. Are you positioned to ca...

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Drive enterprise level innovation with Robotics Process Automation (RPA)
AI & Automation

Drive enterprise level innovation with Robotics Process Automation (RPA)

6y Amit Dua

Drive enterprise level innovation with Robotics Pr...

Signity Solutions' Amit Dua highlights how Robotics Process Automation (RPA) can be leveraged to drive innovation at an enterprise level. Read More...

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The beginner’s guide to neural networks
AI & Automation

The beginner’s guide to neural networks

6y Jeremy Fain

The beginner’s guide to neural networks

Deep Learning Neural Network startup Cognitiv's CEO, Jeremy Fain, provides a beginner’s guide to neural networks and its benefits to brands and market...

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Five technology + trends changing digital marketing in 2020
AI & Automation

Five technology + trends changing digital marketing in 2020

6y Timothy Seward

Five technology + trends changing digital marketin...

ROI Revolution's Timothy Seward highlights the tech and trends that will reshape the world of digital marketing over the next decade, and common mista...

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How Citi Commercial Cards is using conversational AI to improve CX
AI & Automation

How Citi Commercial Cards is using conversational AI to improve CX

6y Jacqueline Dooley

How Citi Commercial Cards is using conversational ...

We spoke with Citi’s Managing Director, Gonca Latif-Schmitt, to learn more about Citi Commercial Cards is using AI chatbot technology within the large...

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The age of customer acquisition 3.0
AI & Automation

The age of customer acquisition 3.0

6y Lomit Patel

The age of customer acquisition 3.0

IMVU's Lomit Patel shows how to use AI and automation to provide an operational layer atop customer acquisition solutions to deliver amazing results f...

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The future of AI is in job enhancement, not replacement
AI & Automation

The future of AI is in job enhancement, not replacement

6y Neil Hammerton

The future of AI is in job enhancement, not replac...

Natterbox’s CEO, Neil Hammerton explores AI’s growing role in the future of communication, particularly how companies can strike the right balance bet...

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SuperBowl ads reveal our ever-evolving relationship with AI
AI & Automation

SuperBowl ads reveal our ever-evolving relationship with AI

6y Eric Turkington

SuperBowl ads reveal our ever-evolving relationshi...

RAIN's Eric Turkington, discusses how this year’s Super Bowl ads showcase the increasing adoption of voice tech from consumers, and the core themes to...

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Why you need an SMS chatbot right now: Six strategic best practices
AI & Automation

Why you need an SMS chatbot right now: Six strategic best practices

6y Hillary Black

Why you need an SMS chatbot right now: Six strateg...

Head of Marketing and Strategy at Mav, Hillary Black helps you design a strategic, conversational experience on SMS with best practices and examples. ...

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Using artificial intelligence to design better mobile app user experience
AI & Automation

Using artificial intelligence to design better mobile app user experience

6y Samantha Roberson

Using artificial intelligence to design better mob...

As hype around artificial intelligence continues to grow year-on-year, here is a look at how it can help mobile apps boost their end-users' experience...

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Brands are competing on emotional connection, and using AI to get there
AI & Automation

Brands are competing on emotional connection, and using AI to get there

6y Danny Tomsett

Brands are competing on emotional connection, and ...

Emotional connection is more than twice as valuable to brands than customer satisfaction. But how can they connect with people on a deeper, human leve...

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AI in marketing: How to find the right use cases, people and technology
AI & Automation

AI in marketing: How to find the right use cases, people and technology

6y Bill Hobbib

AI in marketing: How to find the right use cases, ...

DataRobot's SVP of Marketing, Bill Hobbib, discusses how to evaluate opportunities that are good for AI, and offers best practices for implementing an...

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IBM’s Watson now powers ad optimization with new Advertising Accelerator
AI & Automation

IBM’s Watson now powers ad optimization with new Advertising Accelerator

6y Barry Levine

IBM’s Watson now powers ad optimization with new A...

IBM Watson Advertising announced the launch of IBM Advertising Accelerator with Watson, a solution aimed at helping advertisers find and convert the r...

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2020: A new chapter for AI technologies in customer experience?
AI & Automation

2020: A new chapter for AI technologies in customer experience?

6y Joe Petro

2020: A new chapter for AI technologies in custome...

Conversational AI specialists Nuance Communications' CTO Joe Petro, provides key trends for the technology sector to look out for in 2020. Read More...

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Cooler Screens is bringing the digital shopping experience to brick-and-mortar stores
AI & Automation

Cooler Screens is bringing the digital shopping experience to brick-and-mor...

6y Jacqueline Dooley

Cooler Screens is bringing the digital shopping ex...

Chicago-based Cooler Screens, leverages smart screens powered by AI and IoT, to enhance the in-store customer shopping experience at Walgreens. Read M...

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Identify bottlenecks in your supply chain with machine learning
AI & Automation

Identify bottlenecks in your supply chain with machine learning

6y Amit Dua

Identify bottlenecks in your supply chain with mac...

By integrating machine learning along with the emerging technologies in supply chain management, companies can achieve a better understanding of the l...

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Three sure-fire ways to use machine learning for improved personalization
AI & Automation

Three sure-fire ways to use machine learning for improved personalization

6y John Ejiofor

Three sure-fire ways to use machine learning for i...

As personalization is predictive, machine learning has started playing a central role. Nature Torch's John Ejiofor gives three ways to utilize the tec...

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The technologies set to transform video content
AI & Automation

The technologies set to transform video content

6y Tim Jobling

The technologies set to transform video content

Imagen’s CTO Tim Jobling highlights the wave of new video technologies which are set to transform our lives, and if there is the infrastructure in pla...

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How machine learning-powered agencies are reshaping digital marketing
AI & Automation

How machine learning-powered agencies are reshaping digital marketing

6y Jacqueline Dooley

How machine learning-powered agencies are reshapin...

New report advises marketers to demand more from their agencies, hire consultants to help accelerate growth and navigate the complex martech ecosystem...

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Three ways marketers are achieving more with RPA
AI & Automation

Three ways marketers are achieving more with RPA

6y Bobby Patrick

Three ways marketers are achieving more with RPA

RPA can be applied to any department in an organization and marketers are increasingly finding value in it. Read More...

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AI and automation can make marketers champions again
AI & Automation

AI and automation can make marketers champions again

6y Mahir Prasad

AI and automation can make marketers champions aga...

AI and automation is here to help marketers, not replace them. We explore how the technology can help marketers refocus and flourish across their KPIs...

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Five fascinating ways AI is changing advertising
AI & Automation

Five fascinating ways AI is changing advertising

6y Shereta Williams

Five fascinating ways AI is changing advertising

Videa's President Shereta Williams highlights AI's impact on the advertising industry and the people in it. Read More...

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US craft giant JOANN ushers in a new era with AI-powered copywriting
AI & Automation

US craft giant JOANN ushers in a new era with AI-powered copywriting

6y Mahir Prasad

US craft giant JOANN ushers in a new era with AI-p...

Building on its efforts to digitally transform and refocus on its customer, JOANN used Phrasee’s AI-powered copywriting to improve customer engagement...

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Chorus.ai unveils industry-first cold call dashboard powered by Conversation Intelligence
AI & Automation

Chorus.ai unveils industry-first cold call dashboard powered by Conversatio...

6y Mahir Prasad

Chorus.ai unveils industry-first cold call dashboa...

Chorus.ai’s Smart Call Disposition now automatically detects cold call results to improve connection rates, drive top of the funnel pipeline and provi...

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