An interview with Massive CEO Cory Van Arsdale about in-game advertising. First in a two-part series. Read More...
View articleVideo should put viewers somewhere between self-induced narcolepsy and a nervous breakdown. Read More...
View articleA new online tool allows marketers to deliver video, audio, and text content through elaborate widgets that can be downloaded to consumer desktops and...
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View articleWeb-based platform's promise lies in streamlining the media research, selection, and request-for-proposal (RFP) processes. Read More...
View articleClickable video content is nothing new. But AOL's new format offers users and marketers something valuable: a better video experience. Read More...
View articleConfessions of a marketer who loves her social network served up on a BlackBerry. Read More...
View articleWhy the second coming will be different for online and disastrous for print. Read More...
View articleU.S. carriers support over 250 million wireless subscriptions, and over 22 million subscribers have mobile high-speed capabilities. Read More...
View articleInvestors and VCs roamed the show floors looking for the next best thing, while attendees tried to figure out what an ad network is. Read More...
View articleHow social networking sites may prove to be the best online video distribution and monetization channel yet. Read More...
View articleFor media planners and buyers, technology blogs offer ad options that rival those of online newspapers and entertainment portals. Read More...
View articleWithout standards and participation from all operators and carriers, a new behavior can't efficiently be taught. Read More...
View articlePodcasting guru Mark McCrery continues with his outline of advertising and sponsorship opportunities available for marketers. Last in a series. Read M...
View articleVideo is fully online. What's the best way for ad marketers to get in on the action? Read More...
View articleGet up to speed on social media, video advertising, brand building, the outlook for interactive, and lots more. Read More...
View articleFor advertising, distribution of online content is every bit as important as its quality. Read More...
View articleIn a perfect world, we'd always know where our clients' ads are running. Some advances are helping that happen. Read More...
View articleA study shows over 90 percent of the top 1,000 U.S. brands don't have a mobile Web presence of any kind. What does this mean for brands and their agen...
View articleAfter testing the new Hulu video site from NewsCorp and NBC Universal, launched in beta today, weÂ’ve experienced some smooth streaming, and some vide...
View articlePodcasting guru Mark McCrery outlines advertising and sponsorship opportunities available for marketers. Second in a series. Read More...
View articleOnline video is changing and maturing. What are you doing about it? Read More...
View articleThe ability to create unique ads quickly and easily doesn't discriminate, nor should marketers who could use a more innovative video presence online. ...
View articleWhy interactive agencies must do a better job of practicing what they preach. Read More...
View articleHow you can avoid being yesterday's advertising news. Read More...
View articleOld-skool mobile messaging may be the best place for mobile marketing campaigns to start. Read More...
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