SF Interactive named Rob Middleton toprincipal, director of media services. Middleton will be responsible forstrategic media planning, buying, trackin...
View articleReady to choose your e-commerce software? And how would you like that sir? With or without cookies? Sales tax and shipping charges on the side? Today'...
View articleUSWeb Corp. named Mark Silber as partner andsenior creative director in its New York office, overseeing all creativecomponents of client engagements a...
View articleTo better reflect its business emphasis on Thing-based technologies, tools and services and its Web site, Parable in Newton, MA officially adopted the...
View articleTime Inc. New Media selected THINK New Ideas Inc. as its interactive agency ofrecord to develop the value of its digital brands, including Time.com,Fo...
View articleRare Medium in New York signed letters ofintent to acquire Big Hand Inc. and FS3 Interactive, both based in Dallas. Inaddition, Big Hand's subsidiary,...
View articleOnline brokerage E*Trade Group Inc. signed Silicon Valleystrategic communications firm Neale-May & Partners as its new public relationsagency of recor...
View articleOne of the most perplexing issues about ad counting centers around caching. But wait!...before you delete this article and go about your business, kno...
View articleInternet guide network MiningCo.com in New York City named John Caplan to the newly created position of senior vice president of marketing. Read More...
View articleTHINK New Ideas Inc. said that the companyhas been selected by National Football League Players Inc. ,the licensing and marketing unit of the NFL Play...
View articleModem Media . Poppe Tyson Inc. filed for an initial stock offering that could raise as much as$45 million. Read More...
View articleReliant Interactive Media Corp. of Clearwater, Fla., will end itsrelationship with HSN Direct International Ltd., under which it developedmarketing pr...
View articleAccording to 1997 data from the National Telecommunications and Information Administration, the following are profiles of groups that are among the "l...
View articleNetscape's BillerXpert, its new bill presentment and payment application, is using Real Media's Open AdStream ad managementtechnology to deliver targe...
View articleMarketing Online Network Europe (Marketing O.N.E.), a European network ofindependent interactive agencies, is opening its first U.S. office in Los Ang...
View articleSmall businesses may not be embracing the opportunities the Internet offers them, and the reason may be a lack of the proper tools, and the traditiona...
View articleUSWeb Corp. and CKS Group Inc. said that the Securities andExchange Commission has declared effective the joint proxystatement/prospectus required in ...
View articleOnHealth Network Co. in Seattle said that Nicorette nicotine gum and NicoDermCQ nicotine patch, SmithKline Beecham's top-selling smoking cessation aid...
View articleLast week, I reviewed some examples of common mistakes made by community sites. Read More...
View articleK2 Design Inc. posted aloss of $231,000 from continuing operations for the third quarter ending Sept.30, compared to a loss of about $397,000 for the ...
View articleHunt Marketing Group , a Seattle-baseddirect marketing firm, has launched The Direct Line, a free online newsletterfor marketers that gives informatio...
View articleUS small businesses accessing the Internet increased dramatically from 19.7 percent in 1996 to 41.2 percent in 1998, according to IDC Research. Read M...
View articleBarnesandnoble.com launched a new TVadvertising campaign with a series of 30-second television commercialsstarring authors Scott Adams, Tom Clancy, St...
View articleA new survey shows that most consumers do not question the editorial integrityof online news providers that engage in commerce initiatives. Read More...
View articleAd sales and marketing company Real Media Inc. launched an advertisingcampaign to promote Real Media's network of more than 550 locally brandednewspap...
View articleAvenue A Media in Seattle named former AT&TWireless executive Neve Savage as vice president of client results. Read More...
View articleA survey by Jupiter Communications shows that more than 80 percent of US online consumers trust online news as much as the more traditional news outle...
View articleCalling itself "the country's first Internet franchise," Americorp Marketing Inc. (AMI) said it plans to launch a site for realestate and community bu...
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