Two Sides of the Same Mobile Web [Video]
Media

Two Sides of the Same Mobile Web [Video]

15y Tim McLaughlin

Two Sides of the Same Mobile Web [Video]

The mobile web of today and tomorrow: when technology and user experience collide. Read More...

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Verizon iPhone Builds Ad Share
Data insights

Verizon iPhone Builds Ad Share

15y Jack Marshall

Verizon iPhone Builds Ad Share

Verizon iPhones are building ad share, according to Millennial Media. Read More...

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Businesses Rally to Assist Victims in Japan
Asia

Businesses Rally to Assist Victims in Japan

15y Adaline Lau

Businesses Rally to Assist Victims in Japan

From Asia Pacific to North America, tech and interactive media companies activate disaster relief fund-raising efforts. Here's a snapshot of who's doi...

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Android Crowned Leading U.S. Smartphone Platform
Data insights

Android Crowned Leading U.S. Smartphone Platform

15y Jack Marshall

Android Crowned Leading U.S. Smartphone Platform

Google's mobile OS overtakes RIM's BlackBerry as most popular in the U.S. Read More...

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Branded Apps - Looking Beyond the iPhone
Asia

Branded Apps - Looking Beyond the iPhone

15y Ben Condit

Branded Apps - Looking Beyond the iPhone

Brands need to care about Android, BlackBerry, and, yes, Nokia. Read More...

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Understanding the iPad
Media

Understanding the iPad

15y Tessa Wegert

Understanding the iPad

A look at who is using the popular device and the trouble with the iAd. Read More...

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Apple Halves Minimum iAd Spend to Speed Advertiser Uptake
Media

Apple Halves Minimum iAd Spend to Speed Advertiser Uptake

15y Jack Marshall

Apple Halves Minimum iAd Spend to Speed Advertiser...

Sixty brands have bought iAds so far. With price cut, Apple aims to significantly increase that number. Read More...

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Facebook Grows Mobile Footprint, But Still No Ads
Data insights

Facebook Grows Mobile Footprint, But Still No Ads

15y Jack Marshall

Facebook Grows Mobile Footprint, But Still No Ads

Almost half of Facebook's members log in via mobile, yet the company has made no attempt to monetize that audience with ads. Read More...

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American Express Offers Five Free iTunes on Facebook
Social

American Express Offers Five Free iTunes on Facebook

15y Christopher Heine

American Express Offers Five Free iTunes on Facebo...

Campaign involves Facebook.com ads, Promoted Tweets, and banners on music sites. Read More...

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iPad – The Form Factor for Mobile Commerce
Social

iPad – The Form Factor for Mobile Commerce

15y Cathy Halligan

iPad – The Form Factor for Mobile Commerce

How social plays a big role and how you can make your e-commerce tablet-friendly. Read More...

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Nokia's Microsoft Deal Could Drive Mobile Ad Growth
Media

Nokia's Microsoft Deal Could Drive Mobile Ad Growth

15y Jack Marshall

Nokia's Microsoft Deal Could Drive Mobile Ad Growt...

Increased adoption of the Windows Phone 7 platform could present advertisers with more opportunities to reach users via mobile devices. Read More...

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Top the iOS App Store Rankings by Getting All Your Ducks in a Row
Media

Top the iOS App Store Rankings by Getting All Your Ducks in a Row

15y Rob Weber

Top the iOS App Store Rankings by Getting All Your...

Use SEO, advertising, promotion, PR, cross-promotion, and trade shows to catapult you to the top of the App Store rankings. Read More...

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U.S. Smartphone Penetration Up 60 Percent in Q4 2010
Data insights

U.S. Smartphone Penetration Up 60 Percent in Q4 2010

15y Jack Marshall

U.S. Smartphone Penetration Up 60 Percent in Q4 20...

Android and Apple's iOS make gains as all other smartphone platforms see decline in user base. Read More...

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Winning the Game
Marketing

Winning the Game

15y Gustavo Razzetti

Winning the Game

Game publishers and big advertisers are missing out on the opportunity to connect with Latinos. Here's why. Read More...

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The Future of Publishing and Advertising
Analytics

The Future of Publishing and Advertising

15y Bryan Eisenberg

The Future of Publishing and Advertising

As people change the way they consume content, they're also creating new opportunities for advertising. Here's how. Read More...

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Crispin Porter + Bogusky Pairs With Bonnier for New Tablet Ad Formats
Media

Crispin Porter + Bogusky Pairs With Bonnier for New Tablet Ad Formats

15y Jack Marshall

Crispin Porter + Bogusky Pairs With Bonnier for Ne...

Companies team to explore new creative ad formats for tablet devices such as the iPad. Read More...

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Verizon iPhone Deal Could Boost Overall Mobile Ad Market
Media

Verizon iPhone Deal Could Boost Overall Mobile Ad Market

15y Jack Marshall

Verizon iPhone Deal Could Boost Overall Mobile Ad ...

Increased audience size and reach could fuel more growth in the mobile ad and content business. Read More...

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Smartphone Market Share: Android Bypasses Apple
Data insights

Smartphone Market Share: Android Bypasses Apple

15y Anna Maria Virzi

Smartphone Market Share: Android Bypasses Apple

The number of smartphones using Google's Android operating system exceed those using Apple's, comScore reports. Read More...

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Facebook, Twitter, iPad Ads and More: What Mattered in 2010
Marketing

Facebook, Twitter, iPad Ads and More: What Mattered in 2010

15y Kate Kaye

Facebook, Twitter, iPad Ads and More: What Mattere...

From Facebook's Like button expansion to Twitter's first ads, the stories that drove the industry in 2010. Read More...

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2010: The Year of Mobile?
Media

2010: The Year of Mobile?

15y Jack Marshall

2010: The Year of Mobile?

This year, the mobile ad space progressed rapidly, thanks to growth in smartphone adoption and the entry of Google and Apple to the market. Read More...

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Apple Accelerates iAd Rollout With Ad Production Tool
Media

Apple Accelerates iAd Rollout With Ad Production Tool

15y Jack Marshall

Apple Accelerates iAd Rollout With Ad Production T...

Point and click software will allow third parties to easily create rich media ads for Apple's mobile ad network. Read More...

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U.S. Mobile Ad Spend Up 138 Percent in 2010
Data insights

U.S. Mobile Ad Spend Up 138 Percent in 2010

15y Jack Marshall

U.S. Mobile Ad Spend Up 138 Percent in 2010

Google attracted the lion's share of mobile ad spend in 2010, thanks to its dominance in mobile search. Read More...

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Apple Signs Brands for European iAd Launch
Marketing

Apple Signs Brands for European iAd Launch

15y Jack Marshall

Apple Signs Brands for European iAd Launch

Renault, L’Oréal, and numerous other advertisers hope to see iAd campaigns live in Europe by Christmas. Read More...

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Thanks iPad – Apple's Darling Spawns New Sponsorship Opportunities
Media

Thanks iPad – Apple's Darling Spawns New Sponsorship Opportunities

15y Tessa Wegert

Thanks iPad – Apple's Darling Spawns New Sponsorsh...

Many companies are redesigning their websites to accommodate the iPad or creating custom sites. Here are a few examples. Read More...

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The Mobile Web: 3 Key Improvements
Media

The Mobile Web: 3 Key Improvements

15y Jason Dempsey

The Mobile Web: 3 Key Improvements

The mobile Web stands to become an effective marketing platform. Watch for these advances in 2011. Read More...

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Apple Drops Prices for European iAd Launch
Media

Apple Drops Prices for European iAd Launch

15y Jack Marshall

Apple Drops Prices for European iAd Launch

Report suggests Apple is struggling to sell iAds in Europe as easily as it did in the U.S. Read More...

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Apple and Dentsu Hope iAd Is Big in Japan
Media

Apple and Dentsu Hope iAd Is Big in Japan

15y Jack Marshall

Apple and Dentsu Hope iAd Is Big in Japan

Companies partner to bring mobile advertising network to Japanese market. Read More...

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