With partner categories, Facebook eliminates too-broad targeting and helps ensure that the category you belong to is relevant. Read More...
View articleBrands will need to evolve with new changes to work on meaningful customer interaction if they are going to get the most out of this new feature as it...
View articleNo more dirty fingers for consumers, who can throw away print circulars and browse sales on their tablets, phones or desktops thanks to Find&Save....
View articleAre we witnessing the decline of mobile ad networks or the ascent of publishers selling mobile ads? It depends on who you ask and how you look at it. ...
View articleFacebook is combining what it knows about its users’ behavior and activities on Facebook and off, with the help of data brokers like Acxiom, Datalogix...
View articleAnnual U.S. social ad revenue is expected to reach $11 billion by 2017, according to a recent study by BIA/Kelsey. Read More...
View articleFive key ways to manage your social media marketing so you can sleep at night and see social media working for you. Read More...
View articleWith Home, Facebook could immediately increase the amount of time its mobile users spend on its network by almost tenfold. Read More...
View articleClickZ caught some one-on-one time with Facebook Home and the new HTC First following Facebook's press announcement at its headquarters on April 4. In...
View articleThe Facebook phone has arrived, or will arrive on April 12, giving the social network giant a new window into its users' mobile habits and a more cons...
View articleThe year 2013 heralds a new world: a world where brands and agencies turn to social rich media advertising as a core way for connecting with the incre...
View articleFacebook will try to carve itself a bigger slice of the mobile pie at an event today where it is widely expected to reveal a new mobile ecosystem of s...
View articleIn late March, the HRC called on its Facebook friends to show support for same-sex marriage by updating their profile picture to a red HRC logo. Read ...
View articleLearn to see the social web with your online presence at the core. Read More...
View articleWith this new power to reach into fans' news feeds, the potential to drive sustained brand and business value is suddenly real. Read More...
View articleFacebook is doubling down on its real-time bidding exchange and bringing third-party ads into users' news feeds for the first time. Read More...
View articleWill Zuckerberg be pressured by Wall Street into selling out his vision for Facebook, or will Facebook remain at the forefront of social media innovat...
View articleHow many marketing tactics and programs have you constructed around encouraging social shares? Read More...
View articleFour ways that a B2B organization representing 200 brands uses social and mobile for communications. Read More...
View articleThe Facebook news feed is where marketers need to be if they want to get their message right into the conversation between friends. Read More...
View articleThe most obvious and easy way to get more likes for your page is to get all of your current customers to fan/follow/like you. Read More...
View articleThe brand's What's Your Mountain promotion asks its Facebook fans to define and share their goals. Read More...
View articleLove them or hate them, hashtags are reportedly coming to Facebook - sometime - and most marketers couldn't be happier. Read More...
View articleHow three apps are looking at different ways of thinking about and leveraging check-ins and people's interests wherever they are. Read More...
View articleThe new app, Albumatic, is a startup concept that lets you create photo albums in real time that your friends can contribute to. Read More...
View articleSocial networks, review sites, deal sites, and mobile applications can be some of your best strengths if you utilize them to your advantage. Read More...
View articleThis week, streaming members in the U.S. will be able to opt in to see what movies and TV shows their friends are watching and rating highly. Read Mor...
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