Shoppers are bypassing major brands for product recommendations, instructional guidance, and social engagement from thousands of beauty personalities ...
View articleMicrosoft has named Nadella as the company's third chief executive in its history. Additionally, Bill Gates will step down as chairman and move into a...
View articleHighlights of the week leading up to the Super Bowl include: early releases, censorship, live fan auditions, and even a promise from one advertiser to...
View articleMany of the world's top brands will now own their own branded top-level domains, opening up a new world of marketing possibilities. Read More...
View articleBy using these Responsive Design strategies, emails can come to life across a variety of devices and contexts. Read More...
View articleBig Data and "People Analytics" are making their way into the human resources department, and changing the way companies hire new employees. Read More...
View articleA look at how Google Flight Search would impact the travel sector. Read More...
View articleDevice fragmentation, and its effect on the way consumers connect with material, will have a huge impact on marketing strategies in the coming months....
View articleAOL's $90.7 million acquisition of Gravity to personalize ads and editorial is good news. But is it good enough to enable it to compete with the likes...
View articleDuring last year's Super Bowl, many brands embraced hashtags as a way to promote fan participation and prolong the conversation -- will this trend con...
View articleGoogle's AdSense Direct enables publishers to manage their directly sold ads and display them without any changes to their site’s code. Read More...
View articlePaid search advertising significantly increased in the fourth quarter of 2013, driven by the use of Product Listing Ads and mobile devices during the ...
View articleAfter CES, the tech world is buzzing with opinions about what the $3.2 billion acquisition means for Google's future -- but is it safe to speculate? R...
View articleIf Google has the time, money and resources to create self-driving cars, they have the resources to keep AdWords Editor fully up to date. They've simp...
View articleGoogle dominated search marketing news in 2013, especially with secure search (keyword data not provided), the Hummingbird algorithm, and Panda/Pengui...
View articleGoogle rolled out a new comments system for its YouTube property, after its previous attempt at doing so sparked users outrage. Read More...
View articleOnline content video views have exceeded 50 billion a month for the first time on record, as 188.2 million Americans watched 52.4 billion online conte...
View articleGoogle has splashed out $3.2bn in a deal to buy Nest Labs, a firm that has set out to try and improve everyday items around the home such as smoke ala...
View articleA new Gmail feature connects Google's mail service to Google+. If you don't have someone's email, but that person is on Google+, you can presumably em...
View articleYahoo CEO, Marissa Mayer, reaffirms the company's focus on mobile with an acquisition announcement and the launch of a new app. She also reveals the i...
View articleTech giant Google and leading internet radio service Pandora will focus on building their services into automobiles in 2014. Read More...
View articleBump, an information-sharing app, and photo sharing app Flock, will cease to exist January 31st, though they may live on within other Google products....
View articleAs SEO gets more content-centric, let's look at 8 trends that we need to be equipped with this year. Read More...
View articleMarketers - there's no need to panic. If your emails are engaging, customers will find them. Read More...
View articleTips and insights on optimizing videos for maximum YouTube visibility, strong brand impression, engagement, and viral social sharing. Part two in a tw...
View articleThe site allows consumers to virtually decorate their homes while also communicating potential hazards and how to avoid them. Read More...
View articleJosh Bledsoe shares search marketing trends to watch out for in 2014 in this video. Read More...
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