Instagram will have a natural role in mobile advertising because visuals are an increasingly decisive element of efficient campaigns, says Eric Mugnie...
View articleSixty-seven percent of top brands are now using Instagram, which they see as a great platform for reaching new, younger, tech-aware audiences. Here ar...
View articleJust in time for Halloween, a Twitter and Instagram initiative helps the brand push its new horror film hub. Read More...
View articleOnce considered the darling of the sexy office wear segment, fashion brand Bebe is seeking to recapture its luster with an interactive campaign that a...
View articleA recent study reveals how Fortune 500 companies are using Instagram to better their brands. The research also provides tips on how you can use Instag...
View articleThe product brings user-generated content to brand sites and helps turn loyal fans into revenue generators, the company says. Read More...
View articleWith a long history in photography, National Geographic says it wants to find new ways to share images and interact with fans. Read More...
View articleNesquik’s #NationalBunnyEarsDay, which asked fans to use the brand’s app to post tagged photos to Twitter and Instagram, did not generate much partici...
View articleBefore you default to old platform stand-ins for your next campaign, explore the potential of image-based social media. Read More...
View articleThe campaign, which attempts to make softness relevant to users outside its existing fan base, uses social elements to determine future billboard cont...
View articleThe show, Hello Ross, incorporated YouTube footage, tweets, live chats, and hashtags in its premiere on September 6. Read More...
View articleThe 2013 concert, taking place on September 21 in Saratoga Springs, N.Y., features a hashtag, webcast, and app. Read More...
View articleThe profile was up to 32,000 followers by the end of its first day, which coincided with the launch of the lunar explorer LADEE. Read More...
View articleThe communications provider has tapped actor Eric Stonestreet to issue weekly challenges that ask fans to share photos and videos. Read More...
View articleThe Twitter campaign, which looks to soothe real-life irritation, is expanding to Instagram and the outdoors this year. Read More...
View articleThe steak sauce is offering branded prizes to the fans passionate enough to participate in the Facebook initiative. Read More...
View articleThe quick service chain wants fans to upload videos of themselves singing its jingle on YouTube, Instagram, or Vine. Read More...
View articleMellow Mushroom prompts consumers to enter ten-digit codes to win prizes and offers additional mobile experiences to further appeal to its customer ba...
View articleThe ultimate drive for social success should be built on the ability to publish content that connects your brands to the heart of your customer, in a ...
View articleA new study examines the extent that Fortune 500 corporations are using Twitter, Facebook, YouTube, Google+, Pinterest, Instagram, and Foursquare. Rea...
View articlePiqora aims to enable companies to track hashtag campaigns, images and brand advocates on the three networks through a single dashboard. Read More...
View articleInstagram now offers users the chance to upload creative 15-second videos. Looking for some ideas of your own? Here are a handful of noteworthy ways b...
View articleMTV says this makes the VMAs the first award show to utilize Instagram and Vine videos in this capacity. Read More...
View articleA link to the 15-second trailer was posted on the film's Facebook and Twitter pages on July 12. Read More...
View articleThe embed feature could be promising for brands by allowing content to be more discoverable. The feature is only available to those with public conten...
View articleThis revolution isn't being televised, but it is being captured, filtered, and shared - six and 15 seconds at a time. Read More...
View articleIt's pretty clear that anyone in publishing needs to move toward a world that is more visually driven and strategically tagged. Read More...
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