The Tweet That Was Retweeted 8,000 Times and Other Stories
Asia

The Tweet That Was Retweeted 8,000 Times and Other Stories

15y Vijay Sankaran

The Tweet That Was Retweeted 8,000 Times and Other...

How Google gets it and Bing got it so wrong using Twitter in response to Japan's disaster. Read More...

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Green Bay Star Gives Twitter Advice to NFL Draftees
Marketing

Green Bay Star Gives Twitter Advice to NFL Draftees

15y Christopher Heine

Green Bay Star Gives Twitter Advice to NFL Draftee...

Packers running back Ryan Grant talks social media marketing with ClickZ. Read More...

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Twitter Seeks 3 Month Commitments in New Ad Program
Media

Twitter Seeks 3 Month Commitments in New Ad Program

15y Kate Kaye

Twitter Seeks 3 Month Commitments in New Ad Progra...

Unlike the pricey Promoted Trends offering, the partner program requires ad clients to spend a minimum of just $15,000 over three months. Read More...

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Branding Lessons From the Middle East
Marketing

Branding Lessons From the Middle East

15y Howard Belk

Branding Lessons From the Middle East

Digital marketers have much to learn from the rapid and fundamental shifts in power. Consider these four takeaways Read More...

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Harnessing the Need Medium
Media

Harnessing the Need Medium

15y Tessa Wegert

Harnessing the Need Medium

A look at how one Canadian company has taken on businesses' social media monitoring efforts, and added social media lead generation. Read More...

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Bridal and Lifestyle Brands Don Royal Wedding Garb
Marketing

Bridal and Lifestyle Brands Don Royal Wedding Garb

15y Lisa Lacy

Bridal and Lifestyle Brands Don Royal Wedding Garb

Digital content embraces buzz over William and Kate nuptials. Read More...

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Arizona Diamondbacks Outfielder Justin Upton Talks Twitter [Video]
Marketing

Arizona Diamondbacks Outfielder Justin Upton Talks Twitter [Video]

15y Kate Kaye

Arizona Diamondbacks Outfielder Justin Upton Talks...

ClickZ News talks about athletes on Twitter with Arizona Diamondbacks right fielder Justin Upton. Read More...

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How Twitter Makes Money
Media

How Twitter Makes Money

15y Harry Gold

How Twitter Makes Money

A look at Twitter's advertising opportunities. Read More

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8 Questions About the State of Email Marketing
Email

8 Questions About the State of Email Marketing

15y Simms Jenkins

8 Questions About the State of Email Marketing

For all those worried about email in the days of Twitter and Facebook, learn some truths here. Read More...

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Placing First in Location Targeting
Media

Placing First in Location Targeting

15y Tessa Wegert

Placing First in Location Targeting

Without a geographic targeting strategy, creative investments can go to waste. Read More...

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Taco Bell Aims For Brand Positivity as Lawsuit Is Dropped
Social

Taco Bell Aims For Brand Positivity as Lawsuit Is Dropped

15y Kate Kaye

Taco Bell Aims For Brand Positivity as Lawsuit Is ...

Meanwhile, the restaurant chain gets unexpected buzz out of the fact that today is a special day for pot smokers. Read More...

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Wrigley Brand Uses Twitter to Push Coachella Live-Stream
Data insights

Wrigley Brand Uses Twitter to Push Coachella Live-Stream

15y Christopher Heine

Wrigley Brand Uses Twitter to Push Coachella Live-...

5 Gum runs Promoted Trend to drive traffic to YouTube channel for music festival. Read More...

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Beyond the Buzz, Social Media Is a Business Decision
Social

Beyond the Buzz, Social Media Is a Business Decision

15y Rishi Dave

Beyond the Buzz, Social Media Is a Business Decisi...

Six tips from Dell on how to maximize your social media efforts. Read More...

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Chipotle 'Wraps' Twitter Ad Around Amy Sedaris
Social

Chipotle 'Wraps' Twitter Ad Around Amy Sedaris

15y Christopher Heine

Chipotle 'Wraps' Twitter Ad Around Amy Sedaris

Burritos retailer buys Promoted Trend for "Wrap What You Love" effort. Read More...

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Facebook Users 'Like' Concise Posts And Long URLs
Social

Facebook Users 'Like' Concise Posts And Long URLs

15y Christopher Heine

Facebook Users 'Like' Concise Posts And Long URLs

Study offers messaging tips to fashion, retail, automotive, and sports marketers. Read More...

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What Does Your Twitter Ratio Say About You?
Community Management

What Does Your Twitter Ratio Say About You?

15y Caroline Chen

What Does Your Twitter Ratio Say About You?

What high school-type category does your Twitter personality fit into? Read More...

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Oh Those Bones, oh Those Bones, oh Those Dry Bones
Local

Oh Those Bones, oh Those Bones, oh Those Dry Bones

15y Gregg Stewart

Oh Those Bones, oh Those Bones, oh Those Dry Bones

What the integration of social media and search means for SMBs. Read More...

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Help! I Need a Social Media Strategy
Asia

Help! I Need a Social Media Strategy

15y Mandeep Grover

Help! I Need a Social Media Strategy

Having a social media strategy is a long-term plan that goes beyond your campaign cycle. Here are six tips and tricks to get you started. Read More...

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Twitter Debuts 'Follower Dashboard,' Opens Geotargeting Spigot
Social

Twitter Debuts 'Follower Dashboard,' Opens Geotargeting Spigot

15y Christopher Heine

Twitter Debuts 'Follower Dashboard,' Opens Geotarg...

New insights into follower demographics and actions. Read More...

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ClickZ Stats: Cross Promotions a Theme in Twitter Promo Trends
Social

ClickZ Stats: Cross Promotions a Theme in Twitter Promo Trends

15y Kate Kaye

ClickZ Stats: Cross Promotions a Theme in Twitter ...

Tech and telecom brands accounted for 39 percent of the Promoted Trends in March. Read More...

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4 Reasons Your Boss Should Care About Social Media for SEO
Search

4 Reasons Your Boss Should Care About Social Media for SEO

15y Crispin Sheridan

4 Reasons Your Boss Should Care About Social Media...

Dismissing Facebook and Twitter? Personal communication, rankings, reputation management, and social media sells/converts are four reasons not to. Rea...

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Building Solid Relationships in Social Media Communities
Social

Building Solid Relationships in Social Media Communities

15y Liana Evans

Building Solid Relationships in Social Media Commu...

Six tips to successfully engage consumers in social media communities. Read More...

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Twitter, Facebook, Groupon, and Social Media - What Online Advertisers Need to Know
Media

Twitter, Facebook, Groupon, and Social Media - What Online Advertisers Need...

15y Hollis Thomases

Twitter, Facebook, Groupon, and Social Media - Wha...

Don't get too distracted by social media from proven tactics or develop unrealistic perceptions. Instead focus on online tactics that will help you re...

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Q&A: Kraft Talks Twitter, 'Mac & Cheese TV'
Social

Q&A: Kraft Talks Twitter, 'Mac & Cheese TV'

15y Christopher Heine

Q&A: Kraft Talks Twitter, 'Mac & Cheese TV'

CPG brand says two-day campaign generated 10 million impressions. Read More...

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Verizon Takes a Big Twitter Shot for March Madness
Social

Verizon Takes a Big Twitter Shot for March Madness

15y Christopher Heine

Verizon Takes a Big Twitter Shot for March Madness

Verizon Wireless likely spent around $600,000 on Promoted Trend ads during the last month. Read More...

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McDonald's Tests Geotargeted Twitter Ads
Social

McDonald's Tests Geotargeted Twitter Ads

15y Christopher Heine

McDonald's Tests Geotargeted Twitter Ads

Quick-serve brand's Canadian division looks to increase followers via Promoted Accounts. Read More...

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Multi-Channel Customer Service: @DeltaAssist Leads the Way
Analytics

Multi-Channel Customer Service: @DeltaAssist Leads the Way

15y Jack Aaronson

Multi-Channel Customer Service: @DeltaAssist Leads...

Delta is helping customers and showing people it is human by utilizing real-time customer service on Twitter. Read More...

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