Pampers launches royally reactive #everybaby campaign
Acquisition

Pampers launches royally reactive #everybaby campaign

11y Huw Jenkins

Pampers launches royally reactive #everybaby campa...

Directed by award-winning documentary maker Elizabeth Stopford, the touching campaign aims to celebrate #everybaby on the day the world anticipated th...

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A brief history of email (Infographic)
Insights

A brief history of email (Infographic)

11y Huw Jenkins

A brief history of email (Infographic)

Explore the evolution of email from as early as 1971 to the present day with this fascinating infographic, plotting the history of email and email des...

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One minute with: Jonathan Milne @ Celtra
Insights

One minute with: Jonathan Milne @ Celtra

11y Huw Jenkins

One minute with: Jonathan Milne @ Celtra

This week’s unmasked marketer is Jonathan Milne, General Manager, EMEA & APAC from Celtra. Milne doesn't care much for the afterlife, but lives fo...

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Most mentioned B2B brands broken down by UK county
Disruptive MarTech

Most mentioned B2B brands broken down by UK county

11y Huw Jenkins

Most mentioned B2B brands broken down by UK county

The research from Brandwatch found that 53.8% of all 10 B2B industry conversations on social is about the business software sector. Find out which B2B...

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Google PLAs show 118% rise in search results, finds study
Insights

Google PLAs show 118% rise in search results, finds study

11y Huw Jenkins

Google PLAs show 118% rise in search results, find...

The appearance of Google Shopping Product Listing Ad (PLA) integrations within Google’s search results increased by 118% during 2014, with video resul...

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Marcom acquisition deals drop during Q1 2015
Insights

Marcom acquisition deals drop during Q1 2015

11y Huw Jenkins

Marcom acquisition deals drop during Q1 2015

Marcom mergers and acquisition deals are down, but the level of disclosed deal value grew to $3.9bn during the first quarter of 2015, according to Res...

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Hot this week: Email, election and jobs
Insights

Hot this week: Email, election and jobs

11y Huw Jenkins

Hot this week: Email, election and jobs

Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...

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Snickers launches Siri-like hangry iVoice assistant
Acquisition

Snickers launches Siri-like hangry iVoice assistant

11y Huw Jenkins

Snickers launches Siri-like hangry iVoice assistan...

Snickers released the indignant assistant, which refuses to answer even the simplest question, as part of its 'You're Not You When You're Hungry' camp...

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WATCH: Elderly man punches bear in face to save dog
Video

WATCH: Elderly man punches bear in face to save dog

11y Huw Jenkins

WATCH: Elderly man punches bear in face to save do...

What would you do if a grizzly bear threatened your dog? Well, 73-year-old ex-Marine Carl Moore punched a bear in the face to save his dog. Read More...

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General Election 2015: Social analysis
Insights

General Election 2015: Social analysis

11y Huw Jenkins

General Election 2015: Social analysis

Labour boasts a quarter more followers than the Conservatives, and David Cameron is the most followed UK politician, according to SocialBro. Find out ...

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Could your ear replace the fingerprint?
Disruptive MarTech

Could your ear replace the fingerprint?

11y Huw Jenkins

Could your ear replace the fingerprint?

Yahoo is looking into ways of using a smartphone owners' ear, rather than a fingerprint or password, as a cheaper form of biometric authentication. Re...

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Digital advertising playing key role in sweeping up swing votes
Insights

Digital advertising playing key role in sweeping up swing votes

11y Huw Jenkins

Digital advertising playing key role in sweeping u...

Social is becoming a crucial tool to gauge when voters are most susceptible to persuasion messaging, allowing political advertisers to better target s...

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Budweiser regrets 'rape' slogan following social outcry
Acquisition

Budweiser regrets 'rape' slogan following social outcry

11y Huw Jenkins

Budweiser regrets 'rape' slogan following social o...

Budweiser was forced to apologise after strapping bottles with a slogan claiming it's "the perfect beer for removing ‘no’ from your vocabulary for the...

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ASA bans Protein World ad which makes 61% of women ashamed of their body
Acquisition

ASA bans Protein World ad which makes 61% of women ashamed of their body

11y Huw Jenkins

ASA bans Protein World ad which makes 61% of women...

The ad, which is strapped across London’s Underground network has provoked a fierce social media storm, with many calling it irresponsible. Will the i...

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Renault UK launches latest viral campaign with #TwingoFlamingo
Acquisition

Renault UK launches latest viral campaign with #TwingoFlamingo

11y Huw Jenkins

Renault UK launches latest viral campaign with #Tw...

A film follows a young woman bursting into song, Broadway-style, in a Renault dealership, listing her demands alongside a musical chorus, a pink flami...

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Heineken digital campaign brings consumers closer to sustainability message
Acquisition

Heineken digital campaign brings consumers closer to sustainability message

11y Huw Jenkins

Heineken digital campaign brings consumers closer ...

By scanning a Heineken label using Blippar consumers can unlock exclusive content such as animation films, sustainability reports and the ‘7elfie’ cam...

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Job of the week: Marketing Manager @ Contentive
Headline News

Job of the week: Marketing Manager @ Contentive

11y Huw Jenkins

Job of the week: Marketing Manager @ Contentive

Fancy working among the fantastic team behind the scenes at .rising? Of course you do. If you're an experienced marketer with a background in B2B audi...

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Snapchat encouraging advertisers to flip video perspective and target Millennials
Disruptive MarTech

Snapchat encouraging advertisers to flip video perspective and target Mille...

11y Huw Jenkins

Snapchat encouraging advertisers to flip video per...

Snapchat is calling on marketers and media companies to shoot ads vertically in a bid to tailor content to the popular photo apps format and better ta...

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Lib Dems woo swing voters with geolocation tech
Disruptive MarTech

Lib Dems woo swing voters with geolocation tech

11y Huw Jenkins

Lib Dems woo swing voters with geolocation tech

The Liberal Democrats are attempting to sweep up undecided voters using geolocation technology to deliver relevant content on local issues ahead of th...

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Digital ad crime on the rise (Infographic)
Insights

Digital ad crime on the rise (Infographic)

11y Huw Jenkins

Digital ad crime on the rise (Infographic)

UK digital advertising spend is predicted to break the £20bn barrier in 2016. As digital continues to eat up market share, the growing trend brings gr...

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Pandora tugs at emotional mother-child bond in new campaign
Acquisition

Pandora tugs at emotional mother-child bond in new campaign

11y Huw Jenkins

Pandora tugs at emotional mother-child bond in new...

Pandora conducted a "small experiment of women’s uniqueness and the special bond between a mother and child", in a new tear-jerking ad push. Read More...

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Socially responsible marketing could change the world, says report
Insights

Socially responsible marketing could change the world, says report

11y Huw Jenkins

Socially responsible marketing could change the wo...

Leaders and sustainability champions in the marketing industry are being urged to take a lead in transforming their approach to marketing in a bid to ...

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Facebook more influential than newspapers in influencing young voters, reveals poll
Disruptive MarTech

Facebook more influential than newspapers in influencing young voters, reve...

11y Huw Jenkins

Facebook more influential than newspapers in influ...

Research found that traditional media still rules in terms of influencing young voters, with 62% saying TV is the most influential, followed by Facebo...

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Hot this week: Mobilegeddon, video war and the Loch Ness Monster
Insights

Hot this week: Mobilegeddon, video war and the Loch Ness Monster

11y Huw Jenkins

Hot this week: Mobilegeddon, video war and the Loc...

Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...

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WATCH: Lion King laughs his ass off
Video

WATCH: Lion King laughs his ass off

11y Huw Jenkins

WATCH: Lion King laughs his ass off

It's the weekend. If you've had a hard week and need to be reminded that happiness exists in this stressful online world, then take a look at this hil...

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Facebook Q1 revenue up 42% to £3.54bn
Disruptive MarTech

Facebook Q1 revenue up 42% to £3.54bn

11y Huw Jenkins

Facebook Q1 revenue up 42% to £3.54bn

Mobile now accounts for 73% of Facebook’s ad sales, as the social tool posted £3.32bn in ad revenue for Q1 2015, up by 46%. Read More...

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Currys PC World launches #PerfectMatch owner-product love story
Acquisition

Currys PC World launches #PerfectMatch owner-product love story

11y Huw Jenkins

Currys PC World launches #PerfectMatch owner-produ...

Currys PC World launched a new ad series on Facebook this week which visualises the loving relationship between people and their products. Read More...

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