Shopping for an E-Mail Vendor, Part 2: Your RFP Is a Recipe for Success
Email

Shopping for an E-Mail Vendor, Part 2: Your RFP Is a Recipe for Success

23y Edward Grossman

Shopping for an E-Mail Vendor, Part 2: Your RFP Is...

What happens when one of the biggest e-newsletter publishers goes shopping for a new e-mail vendor? Read More...

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News Sites See Traffic Surges, Maintain Reliability
Media

News Sites See Traffic Surges, Maintain Reliability

23y Brian Morrissey

News Sites See Traffic Surges, Maintain Reliabilit...

Web users flood news sites for war news, while the sites mostly maintain excellent reliability. Read More...

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War Underway, Online Ad Industry Treads Carefully
Media

War Underway, Online Ad Industry Treads Carefully

23y Brian Morrissey

War Underway, Online Ad Industry Treads Carefully

Both publishers and advertisers have taken a cautious approach to online marketing in wartime. Read More...

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Execs and Accounts for March 21, 2003
Media

Execs and Accounts for March 21, 2003

23y Zachary Rodgers

Execs and Accounts for March 21, 2003

Habeas signs new e-mail filters to its Sender Warranted E-mail service; ninedots appoints two; RareMethod acquires 25 percent of Idea Machine. Read Mo...

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Digital Campaigning Underutilized
Audience

Digital Campaigning Underutilized

23y Robyn Greenspan

Digital Campaigning Underutilized

Political professionals don't make the most of the Web, and constituents are often frustrated by the lack of candidate information available. Read Mor...

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Create a New Channel: Does Wireless Deserve Another 15 Minutes?
Analytics

Create a New Channel: Does Wireless Deserve Another 15 Minutes?

23y Jack Aaronson

Create a New Channel: Does Wireless Deserve Anothe...

Steps to determine if wireless (or any other new channel) belongs in your multichannel strategy. Read More...

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Top Advertisers Using Online More
Media

Top Advertisers Using Online More

23y Brian Morrissey

Top Advertisers Using Online More

New research from Nielsen//NetRatings shows the top 100 advertisers' messages made up 30 percent of ad impressions in 2002. Read More...

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And the Oscar Goes to... Online Advertisers
Media

And the Oscar Goes to... Online Advertisers

23y Tessa Wegert

And the Oscar Goes to... Online Advertisers

There's nothing like a high-profile event to get online marketers thinking creatively. Read More...

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Top Advertisers Using Online More
Ad Industry Metrics

Top Advertisers Using Online More

23y Brian Morrissey

Top Advertisers Using Online More

Research from Nielsen//NetRatings shows the top 100 advertisers' messages made up 30 percent of ad impressions in 2002. Read More...

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Google Signs Search Deal With Top Korean Portal
Media

Google Signs Search Deal With Top Korean Portal

23y Brian Morrissey

Google Signs Search Deal With Top Korean Portal

The deal with Daum Communications calls for Google to provide Web search, while rival Overture already signed up the portal for paid listings. Read Mo...

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ASAP Case Study
Email

ASAP Case Study

23y Heidi Anderson

ASAP Case Study

Readers sometimes ask if e-mail marketing is really the way to go. If you’re still not convinced, today’s case study is for you. Read More...

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Digital Media: It's Not Just the Internet Anymore, Part 2
Marketing

Digital Media: It's Not Just the Internet Anymore, Part 2

23y David Cohen

Digital Media: It's Not Just the Internet Anymore,...

Got a grip on this Internet thing? Good. Now, get up to speed on wireless, iTV, and gaming for 2004. Read More...

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Traffic Patterns of February 2003
Audience

Traffic Patterns of February 2003

23y ClickZ Stats Staff

Traffic Patterns of February 2003

Nielsen//NetRatings analyzes who is going where on the Web, and for how long. Read More...

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Could Google Have Saved theglobe.com?
Media

Could Google Have Saved theglobe.com?

23y Brian Morrissey

Could Google Have Saved theglobe.com?

Paid-listings executives gather to celebrate the industry's vigor, while looking ahead to new opportunities like paid inclusion. Read More...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

23y Brian Morrissey

IAR Bits and Bytes

Covad ad push for small businesses; Lightning Cast raises funds. Read More...

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Big Game, Big Revenue
Audience

Big Game, Big Revenue

23y Robyn Greenspan

Big Game, Big Revenue

Companies that don't get behind the joystick now potentially risk losing the huge revenues that will be generated by the gaming industry. Read More...

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Contextual Advertising in Context, Part 1
Search

Contextual Advertising in Context, Part 1

23y Danny Sullivan

Contextual Advertising in Context, Part 1

Google leaps into contextual advertising. Is search forever changed? Part one of a two-part series. Read More...

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The Web's Hippie Period Is Over
Marketing

The Web's Hippie Period Is Over

23y Gerry McGovern

The Web's Hippie Period Is Over

It was good to experiment and explore, but that wild ride is over. Time to organize your content. Read More...

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Reuters To Stream War Video
Media

Reuters To Stream War Video

23y Erin Joyce

Reuters To Stream War Video

News and financial data giant adds frontline footage from Iraq toits recently revamped Web site. Read More...

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Spam and Blacklists
Email

Spam and Blacklists

23y Kathleen Goodwin

Spam and Blacklists

Blacklists: the black holes of e-mail marketing. Read More

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Execs and Accounts for March 19, 2003
Media

Execs and Accounts for March 19, 2003

23y Zachary Rodgers

Execs and Accounts for March 19, 2003

MarketWatch.com to supply Knight Ridder/Tribune Information Services with columns and breaking news; Fathom Online hires Rob Middleton as executive VP...

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Tech Pink Slips Soar
Audience

Tech Pink Slips Soar

23y Robyn Greenspan

Tech Pink Slips Soar

The half a million IT job cuts in the last two years have crushed the dot-com workforce and lowered morale for those still collecting paychecks. Read ...

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Yes, ClickZ Newsletters Have Changed
Marketing

Yes, ClickZ Newsletters Have Changed

23y Rebecca Lieb

Yes, ClickZ Newsletters Have Changed

Many of you noticed ClickZ newsletters changed recently. They did (we changed providers). Some subscribers may need to tweak their e-mail filters. Rea...

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Nielsen Schmielsen
Analytics

Nielsen Schmielsen

23y Mark Sakalosky

Nielsen Schmielsen

Meet the Nielsen family. Demographic accuracy on par with the Cleavers, the Bradys, the Mertzes, and the Ricardos. Read More...

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Five Steps to Online Trust for Your Brand
Marketing

Five Steps to Online Trust for Your Brand

23y Martin Lindstrom

Five Steps to Online Trust for Your Brand

Trust is a brand's greatest asset -- especially in troubling times. Martin tells you how to create brand trust and credibility online. Read More...

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Don't Be Afraid, Be Informed
Marketing

Don't Be Afraid, Be Informed

23y ClickZ Stats Staff

Don't Be Afraid, Be Informed

Take a look at this CyberAtlas compilation of articles focusing on digital attacks, cyberterrorism, hacking, viruses and worms, fraud, identity theft,...

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Leading Advertisers of February 2003
Ad Industry Metrics

Leading Advertisers of February 2003

23y ClickZ Stats Staff

Leading Advertisers of February 2003

The top Web advertisers for the month, ranked by impressions. Read More...

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