MTV, Motorola Ink $75M Marketing Pact
Media

MTV, Motorola Ink $75M Marketing Pact

23y Brian Morrissey

MTV, Motorola Ink $75M Marketing Pact

The cross-promotional deal seeks to combine MTV's content and brand with the reach of Motorola's wireless technology. Read More...

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Yahoo! Launches Personals Ad Blitz
Media

Yahoo! Launches Personals Ad Blitz

23y Brian Morrissey

Yahoo! Launches Personals Ad Blitz

The portal kicks off an ad campaign for its personals service to sell online dating as fun and exciting. Read More...

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Wedding Bells for DealTime, Epinions
Media

Wedding Bells for DealTime, Epinions

23y Beth Cox

Wedding Bells for DealTime, Epinions

The shopping search company and the consumer review and product ratings firm will integrate content and technology, while maintaining their branding. ...

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Ending the Cloaking Debate, Part 3
Search

Ending the Cloaking Debate, Part 3

23y Danny Sullivan

Ending the Cloaking Debate, Part 3

Cloaking: what it is, what it isn't, and why it matters. Read More...

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Phone-Based E-Mail Capture: The Next Wave?
Email

Phone-Based E-Mail Capture: The Next Wave?

23y Karen Gedney

Phone-Based E-Mail Capture: The Next Wave?

B2B marketers who build e-mail lists the old-fashioned way: by phone. Read More...

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ABC News Targets Broadband Subscribers
Media

ABC News Targets Broadband Subscribers

23y Ryan Naraine

ABC News Targets Broadband Subscribers

ABCNews.com launches a live, 24-hours news service for broadband Web users with the hope that looming war coverage will lure paying subscribers. Read ...

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Connected Age Needs Art and Science
Media

Connected Age Needs Art and Science

23y Len Ellis

Connected Age Needs Art and Science

Perceiving sense and meaning in all that information. Read More...

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February's Top Affiliate Programs
Audience

February's Top Affiliate Programs

23y ClickZ Stats Staff

February's Top Affiliate Programs

The top 10 affiliate programs of February 2003, as ranked by Refer-it. Read More...

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Intel Debuts Centrino With Street Hoopla
Media

Intel Debuts Centrino With Street Hoopla

23y Brian Morrissey

Intel Debuts Centrino With Street Hoopla

The chipmaker looks to build buzz on the street for its new Wi-Fi chip with magenta-clad messengers, sidewalk performers, and a pop concert. Read More...

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Search Guiding More Web Activity
Media

Search Guiding More Web Activity

23y Brian Morrissey

Search Guiding More Web Activity

Search engines' share of site referrals surged in the past year, according to WebSideStory. Read More...

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Respect: Last Word of Advice for Online Copywriters
Marketing

Respect: Last Word of Advice for Online Copywriters

23y Nick Usborne

Respect: Last Word of Advice for Online Copywriter...

The essence of online copywriting. Read More...

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Execs and Accounts for March 12, 2003
Media

Execs and Accounts for March 12, 2003

23y Zachary Rodgers

Execs and Accounts for March 12, 2003

The IAB creates of an Associate Member category; Agency.com launches a new Web site for Hart Schaffner Marx; Esselte Corporation launches an online ma...

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DSL Leads Global Connections
Data insights

DSL Leads Global Connections

23y Robyn Greenspan

DSL Leads Global Connections

Global DSL subscriptions nearly doubled during 2002, and there are expectations of another huge growth spurt during 2003. Read More...

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AOL Pops Pop-Ups
Media

AOL Pops Pop-Ups

23y Brian Morrissey

AOL Pops Pop-Ups

UPDATE: The Internet service follows up on its ban of third-party pop-ups with a new browser icon that allows users to block Web pop-up and pop-under ...

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The Integration Opportunity, Part 1
Media

The Integration Opportunity, Part 1

23y Mark Redetzke

The Integration Opportunity, Part 1

Integration works well now, but real promise is still down the road. Read More...

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In-House Market Research
Analytics

In-House Market Research

23y Melaney Smith

In-House Market Research

Your colleagues can tell you what your customers can't -- or won't. Read More...

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Paid Content: Three New Studies
Media

Paid Content: Three New Studies

23y Vin Crosbie

Paid Content: Three New Studies

Three interesting reports involving questions about publishing paid content landed on Vin's desk this month. Read More...

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A Popular Breed:The AOL E-Mail User
Audience

A Popular Breed:The AOL E-Mail User

23y Robyn Greenspan

A Popular Breed:The AOL E-Mail User

This huge population represents a goldmine to the e-mail marketer that can effectively target this unique market. Read More...

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Does Your Brand Have a Sense of Humor?
Marketing

Does Your Brand Have a Sense of Humor?

23y Martin Lindstrom

Does Your Brand Have a Sense of Humor?

A smile couldn't hurt your brand. It could even help. Read More...

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CMR: Internet Ad Market Fell in 2002
Media

CMR: Internet Ad Market Fell in 2002

23y Brian Morrissey

CMR: Internet Ad Market Fell in 2002

The ad measurement firm says the overall ad market grew 4.3 percent, despite a shaky economy and international uncertainty. Read More...

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Yahoo! Rolls Out New Anti-Spam Features
Media

Yahoo! Rolls Out New Anti-Spam Features

23y Brian Morrissey

Yahoo! Rolls Out New Anti-Spam Features

The mega-portal rolls out a buffed-up version of its SpamGuard filter for its e-mail users. Read More...

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Citysearch Rolls Out Local Search
Media

Citysearch Rolls Out Local Search

23y Brian Morrissey

Citysearch Rolls Out Local Search

The move comes as Overture readies its own pay-for-performance local search offering. Read More...

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Wi-Fi Gets 'Super Sized'
Media

Wi-Fi Gets 'Super Sized'

23y Michael Pastore

Wi-Fi Gets 'Super Sized'

UPDATE: McDonalds supports Intel's Centrino wireless chipset with a nationwide rollout of wireless Internet in its restaurants. Borders, Hilton Promot...

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Web Leads for Busy Execs
Audience

Web Leads for Busy Execs

23y Brian Morrissey

Web Leads for Busy Execs

The Net has replaced the newspaper as the first information source of the day, and high-level professionals are spending more time in front of a monit...

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Execs and Accounts for March 10, 2003
Media

Execs and Accounts for March 10, 2003

23y Zachary Rodgers

Execs and Accounts for March 10, 2003

aQuantive elects Richard Fox to its board of directors; 24/7 Real Media signs repping deals with Business.com and Office.com; Noise Media launches an ...

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Finding Money In the Music
Audience

Finding Money In the Music

23y Robyn Greenspan

Finding Money In the Music

The number of downloaders who are willing to pay has increased, while the Internet radio audience continues to grow too. Read More...

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Stomping Out Spam: The Spam Series, Part 1
Email

Stomping Out Spam: The Spam Series, Part 1

23y Jacqueline Emigh

Stomping Out Spam: The Spam Series, Part 1

The onslaught of spam is spawning a growing spate of solutions. Join Jacqueline Emigh as she delves into the issue of how spam proliferates so quickly...

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