Digital Media: Not Just the Internet Anymore, Part 1
Marketing

Digital Media: Not Just the Internet Anymore, Part 1

23y David Cohen

Digital Media: Not Just the Internet Anymore, Part...

Got a grip on this Internet thing? Good. Now, get up to speed on wireless, iTV, and gaming for 2004. Read More...

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Overture's Buying Spree
Search

Overture's Buying Spree

23y Danny Sullivan

Overture's Buying Spree

Two weeks, two major acquisitions. Why did Overture want AltaVista and AllTheWeb -- and what does it mean for the competition? Read More...

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AOL: Spam Problem Is Getting Worse
Media

AOL: Spam Problem Is Getting Worse

23y Brian Morrissey

AOL: Spam Problem Is Getting Worse

The world's largest ISP tells e-marketers the spam deluge has intensified, making AOL mull stricter e-mail policies. Read More...

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Execs and Accounts for March 5, 2003
Media

Execs and Accounts for March 5, 2003

23y Zachary Rodgers

Execs and Accounts for March 5, 2003

True North awarded projects with Pitney Bowes, Hachette Filipacchi Magazines and Thorn Communications; Yellow Corporation selects Coremetrics' Marketf...

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Portland, Vancouver: Hottest Spots
Audience

Portland, Vancouver: Hottest Spots

23y ClickZ Stats Staff

Portland, Vancouver: Hottest Spots

A compilation of the 'Most Unwired Cities' ranks the Pacific Northwest metropolises as the leaders in wireless Internet accessibility. Read More...

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Study: Consumer Spending on Online Content Fell in Q4
Media

Study: Consumer Spending on Online Content Fell in Q4

23y Brian Morrissey

Study: Consumer Spending on Online Content Fell in...

For the first time, the Online Publishers Association tracks a sequential decline in consumer spending on Internet content. Read More...

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Search Seeks Economic/User Balance
Media

Search Seeks Economic/User Balance

23y Jeanniey Mullen

Search Seeks Economic/User Balance

Depending who you talk to, the popularity of paid inclusion and the skyrocketing number of queries represent a happy confluence of events or a dangero...

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Can Your Content Speak Spanish?
Media

Can Your Content Speak Spanish?

23y Susan Solomon

Can Your Content Speak Spanish?

If you don't believe the Spanish-speaking market is using the Internet, Susan suggests you take a look at the latest U.S.Census figures. This might ju...

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U.S. Unprepared for Disasters
Marketing

U.S. Unprepared for Disasters

23y Team ClickZ

U.S. Unprepared for Disasters

Despite a recent Orange Alert status, a significant portion of U.S. businesses and households are not equipped to deal with catastrophe. Read More...

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No Mystery: The Slow Growth of Interactive Marketing
Media

No Mystery: The Slow Growth of Interactive Marketing

23y Chris Elwell

No Mystery: The Slow Growth of Interactive Marketi...

It seems odd that growth of interactive marketing didn't better endure the ongoing recession in advertising spending. Read More...

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Studies: Internet Drives Purchases, Increases Reach
Media

Studies: Internet Drives Purchases, Increases Reach

23y Pamela Parker

Studies: Internet Drives Purchases, Increases Reac...

The Internet can have a major impact among light television viewersand buyers in the later purchase stages, researchers found. Read More...

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InternetDrives Purchases, Increases Reach
Ad Industry Metrics

InternetDrives Purchases, Increases Reach

23y Pamela Parker

InternetDrives Purchases, Increases Reach

The Internet can have a major impact among light television viewers and buyers in the later purchase stages, researchers found. Read More...

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January 2003 Internet Usage Stats
Audience

January 2003 Internet Usage Stats

23y ClickZ Stats Staff

January 2003 Internet Usage Stats

The average activity for a Web user in January 2003, as reported by Nielsen//NetRatings Inc. Read More...

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For Paid Search, Feedback is Essential
Media

For Paid Search, Feedback is Essential

23y ClickZ News Staff

For Paid Search, Feedback is Essential

Companies running paid inclusion campaigns must employ analysis software if they hope to improve rankings and results, according to experts at the Sea...

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Online Ad Execs See Supply, Demand Divergence
Media

Online Ad Execs See Supply, Demand Divergence

23y Brian Morrissey

Online Ad Execs See Supply, Demand Divergence

Top sites are running out of ad inventory, but the millions of other commercial Web sites make oversupply a continuing problem. Read More...

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Fluffing the Numbers
Analytics

Fluffing the Numbers

23y Mark Sakalosky

Fluffing the Numbers

Don't believe everything you see or read -- particularly offline media's demographic data. Read More...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

23y Brian Morrissey

IAR Bits and Bytes

PBS taps TiVO Showcase; and Future Now and iProspect link. Read More

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Is It a Boy or a Girl?
Marketing

Is It a Boy or a Girl?

23y Martin Lindstrom

Is It a Boy or a Girl?

As your site grows, brand identity can wither. Martin offers four steps to ensure online brand integrity. Read More...

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Sprinks Offers Paid Listings on Content Pages, E-Mail
Media

Sprinks Offers Paid Listings on Content Pages, E-Mail

23y Brian Morrissey

Sprinks Offers Paid Listings on Content Pages, E-M...

The Primedia unit now offers paid listings beyond the search page, joining Google and soon Overture. Read More...

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InfoUSA Buys Yesmail
Media

InfoUSA Buys Yesmail

23y Brian Morrissey

InfoUSA Buys Yesmail

The e-mail marketing and list-management company is bought as parent company CMGI continues to pare down its portfolio. Read More...

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Traffic Patterns of January 2003
Audience

Traffic Patterns of January 2003

23y ClickZ Stats Staff

Traffic Patterns of January 2003

Nielsen//NetRatings analyzes who is going where on the Web, and for how long. Read More...

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Customer Service Tech Solutions 101
Marketing

Customer Service Tech Solutions 101

23y Jeremy Lockhorn

Customer Service Tech Solutions 101

An overview of the four basic, Web-based customer service solutions -- what they are, what they do, and why you should consider them for your business...

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Execs and Accounts for March 3, 2003
Media

Execs and Accounts for March 3, 2003

23y Zachary Rodgers

Execs and Accounts for March 3, 2003

Boede&partners launches an integrated campaign for Mercator Software; Viewpoint Corporation to license its software to Samsung; Sonic Branding Solutio...

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Mobile Marketing: When Words Aren't Enough
Marketing

Mobile Marketing: When Words Aren't Enough

23y Staffan Engdegard

Mobile Marketing: When Words Aren't Enough

There's a bright and creative future for mobile messaging. How far off is it? Read More...

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SBC Intros Small Business Bundles
Media

SBC Intros Small Business Bundles

23y Zachary Rodgers

SBC Intros Small Business Bundles

As corporations remain skittish about large, long-term contracts, service providers aggressively court small firms to make up the difference. Read Mor...

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Intel Kicks Off Big Wi-Fi Ad Push
Media

Intel Kicks Off Big Wi-Fi Ad Push

23y Brian Morrissey

Intel Kicks Off Big Wi-Fi Ad Push

The chipmaker plans to spend up to $300 million for the launch of its Centrino wireless Internet technology. Read More...

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Why You Should Worry About State Spam Laws
Email

Why You Should Worry About State Spam Laws

23y Ben Isaacson

Why You Should Worry About State Spam Laws

Who manages your e-mail program -- you... or your lawyer? Read More...

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