The portal giant learns why discussion list e-mails have ads at the bottom, rather than at the top. Read More...
View articleDoes your company understand what it means to be in the media business? The answer may be less obvious than you think. Some sites think the customers ...
View articleThe vast majority of permission that comes easily is completely worthless. To quote one of Nick's friends: "It smells bad and has the head of a chicke...
View articleWith any obsession comes the desire to amass specialized tools for greater indulgence. Weekend warriors may be satisfied playing their computer games ...
View articleBrand. Anyone who has any experience in marketing understands that having a strong brand can provide a tremendous competitive advantage. So for compan...
View articleThe Jupiter Media Metrix unit rolled out a more advanced version of its online advertising analysis product. Read More...
View articleMost research agrees that roughly half of the US has Internet access. But what about those who don't have it? While there is undoubtedly a digital div...
View articleThe company says new ads will promote its non-investment products, but denies the new direction is a result of regulatory investigation. Read More...
View articleThe time has come to answer the question we've been dreading. Who do you like for president? In many ways, this should be an easy one. There seems no ...
View articleThose who deploy HTML campaigns on a regular basis already know how to create designed messages for quick and easy downloading. You know that the over...
View articleStart-ups, businesses new to the web, and dot-coms in transition will all find Kim's "any way you can" approach very relevant these days, regardless o...
View articleA major radio station owner teams with three Internet firms to go on the Web and to monetize its online ad inventory. Read More...
View articleTracking prospects beyond the click on banner-ad creative is useful because you can see the actions prospects take when they respond to your banner. Y...
View articleThe consumer electronics giant's digital keychain allows users to mark radio songs for later purchase online. Read More...
View articleThe interactive health club marketers will combine their networks. Read More...
View articleThere's been a lot of press about the exploding affiliate marketing industry across the pond in Europe. But little ink has been dedicated to the oppor...
View articleMedia representatives have their ups and downs. It can be amusing to make fun of the stereotypes and extremes, and don't think for a minute that they ...
View articleDot-com executives aren't all the twenty-something, equity-driven, job-hoppers they're often thought to be, according to research by IDC. Read More...
View article24/7 Media appears to be preparing to raise some cash. Read More...
View articleThe NetWorld + Interop show in Atlanta showed all the signs of glorious excess. You'd think the audience was the Wall Street types rather than potenti...
View articleiWon.com launches TV promo; LifeMinders, XMarkstheSpot sign new advertisers. Read More...
View articleThe original suit and two countersuits were settled in an agreement involving up to $1.4 million. Read More...
View articleThis article courtesy of ChannelSeven.com. “It’s beyond banner, it’s rich media, it’s content sponsorships” Adam Hand...
View articleRichard Ord recently launched with zero outside investment a highly successful network of e-zines called the iEntry Network. iEntry is composed of som...
View articleImagine you're a relatively new e-business. You've got confidence in your business model, but there are major players out there. Where do you focus yo...
View articleWe're as sick of hearing about Napster and the RIAA and music downloads as anyone, but there has been some interesting research done on the download m...
View articleIn a break from the trend of weak online marketing revenues, the company says it will report sales doubled from last quarter's. Read More...
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