Most of us don't appreciate the great slapstick comics anymore. Like Jerry Seinfeld, we prefer the verbal abuse of Bud Abbott to the physical abuse of...
View articleThe most clicked-on ad banner for the week ending Sept. 12 was VarsityBooks.com's ad featuring acoupon promotion, which had a 9.4% click rate accordin...
View articlePR firm TechMarcom Inc. has been retained by Kryptonite Corp. for the upcominglaunch of a line of anti-theft devices for notebook computers. Read More...
View articleThe latest survey on Internet use in Hungary found the online population of that nation to be in the 550,000 to 600,000 range. That is up from 254,000...
View articleNaviant Technology Solutions, a CustomerRelationship Management (CRM) consulting and services provider, said that Excite@Home and XL Ventures have joi...
View articleG & L Internet Bank, which says it is thefirst FDIC-backed, Internet bank targeted at the gay and lesbian community,hired public relations firm Aplomb...
View articleOnline advertising solutions firm Latitude90 changed its name to L90 "in an effort to bring continuity to thecompany's brand identity." Read More...
View articleWhen you're in a relationship, the one constant element is conflict. Even if you have a perfect relationship and all parties are happy 99 percent of t...
View articleUpscale jewelry e-commerce site Mondera.com said that Leo Burnett and its Starcom media division will behandling all advertising efforts for the site....
View articlePR professionals are in an ongoing struggle to convince senior management that PR activities legitimately move the company forward. The problem seems ...
View articleFour new online brands signed with interactive networkPhase2Media for sales representation,bringing the number of marketing partnerships to more than ...
View articleAs a radio show guest, Nick fielded a question from a caller about selling antique and rare books on structural engineering. Brilliant. This fellow ha...
View articleOmnicom Group Inc. launched a new Web site designed to provide visitors withmore comprehensive strategic and financial information about the company. ...
View articleIntraware Inc., a provider ofInternet-based services for IT professionals, in conjunction with onlinemarketing company Gamelet, launched a promotional...
View articleMSNBC.com signed a one-year cross-marketingagreement with drugstore.com, an online source forhealth, beauty, wellness, personal care and pharmacy prod...
View articleInternet Profiles Corp. (I/PRO), a provider ofWeb traffic analysis and auditing solutions, opened a European headquarters,co-locating with the establi...
View articleBingo.com Inc. said it launched the firstphase of its online international advertising campaign, with the 24/7 Network. Read More...
View articleHistorians tell us there are a lot of myths concerning the Old West. The forces of big business and big government were far more powerful than we've b...
View articleLosing money was fashionable for a while, but most dot-com companies have been jolted out of La-La Land by investors. Agencies are expected to make mo...
View articleConsumer online spending will be surpassed by the B2B sector in South Africa, according to a study by Acuity Media Africa. Read More...
View articleOff-line promotion specialist Eisnor Interactive Inc. launched apromotional campaign that features ads on coffee cups for online investmentand financi...
View articleNewspaper publishers in Germany are reportedly moving to head off competitionin Internet advertising sales by forming a joint marketing organization f...
View articleAccording to Dataquest, 2.4 million households have had problems with their e-commerce orders being properly filled. Read More...
View articleOnline sweepstakes promotions company Webstakes.com named Heater Advertising as its agency ofrecord. Read More...
View articleCanadian online retailers need to focus on service and convenience if the Internet is to become an important retail channel, according to J.C. William...
View articleE-mail outsourcing company Media Synergy formed a strategicalliance with Winfreestuff.com, which allows peopleto win promotional items and gathers nam...
View articleThe biggest difference between online advertising and offline advertising is in the focus. Online media is like hockey, with a focus on what happens d...
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