Network services company Digital Island Inc. said that NetGravity Inc. has begun using DigitalIsland to serve its customers' ads in Europe and Asia. R...
View articleTwelve months ago, just over half of the people on the Internet were making purchases. Now, three-quarters are buying and 82 percent of these are fill...
View articleHere's a scenario all planners and buyers face the second-to-last week of every month: The first month of your client's buy is almost over. And you've...
View articleBravo! Marketing has been named thepublic relations agency of record for StreetFusion.com, an onlinebroadcaster of earnings conference calls. Read Mor...
View articleThe people at the OCLC Online Computer Library Center have taken on the nearly impossible task of measuring the scope of the World Wide Web and counte...
View articleCost per click network Click Agents said it served its threebillionth ad on September 9. Read More...
View articleYahoo! Inc. may raise advertising rates asmuch as 15 percent to 20 percent this week, according to a published report. Read More...
View articleWe've been hearing about the upcoming convergence of online and offline commerce. Boundaries between online and offline commerce may blur and fade to ...
View articleE*Trade, one of the leading online brokerages, says it wants a "bricks and mortar" partner. Chairman Christos Cotsakos told analysts he's been looking...
View articleIn a move aimed at helping the company stand out in the increasingly crowdedonline pet supply field, PETsMART.com is launching a nationaltelevision ca...
View articleA pair of reports differ on whether Europe or North America will be the leading market for Internet users when 2005 rolls around, but they do agree on...
View articleInternet discussion service company RemarQ Communities Inc. has introduced a newmarketing program that allows advertisers to purchase callouts or keyw...
View articleHere's how to create a successful ad sponsored site, not! A hot new start-up has a great idea for a new web product or service that appeals to a wide ...
View articleThe most clicked-on banner for the week ending Sept. 5 was an ad for auctionsite eBay, which had an 18.6% CTR, according to Webmeasurement firm Nielse...
View articleWould you open a department store where half your customers got lost and left in frustration? Or a multiplex where nobody can find their movie? Of cou...
View articleAdRelevance said it has launched a newservice designed to provide Web marketers "with the most complete andaccurate data available" on competitive onl...
View articleOnly two years after their debut, appliance servers are taking the server market by storm and threatening the space of multipurpose servers, according...
View articleClassifieds company AdOne launched a redesigned version of its consumer site,ClassifiedWarehouse.comThe company said the redesign improves consumers' ...
View articleCatholic Healthcare West (CHW), a not-for-profit healthcare system, launchedchwHEALTH.com and hired interactiveagencyMultimedia Marketing Group to pro...
View articleBig business still doesn't get the web. But they think they've figured out a way to take it anyway. The word is scale. Scale means a site takes time t...
View articleYahoo accounts for 43.55 percent of all search engine referrals, according to statistics gathered by WebSideStory's StatMarket.com. Read More...
View articleDoubleClick Inc. added online publisherNando Media to its roster of DART adserver clients. Read More...
View articleAd agency Leapnet Inc. said net income for the secondquarter increased to $576,326 or $0.04 per diluted share, compared to netincome of $73,894, or $0...
View articleFew topics can whip a group of public relations professionals into a lather faster than news clips - the regular, systematic collection and analysis o...
View articleThere's this thing that generals do when they send regular folk to war. They encourage the de-personalization of the enemy because it's easier to kill...
View articleInteractive agency AGENCY.COM said it has been chosen byconsumer goods giant Colgate-Palmolive as agency ofrecord for all global interactive activity....
View articleInternet residential mortgage banker AppOnline.com named Benenson and Jansonas its first advertising agency of record. Read More...
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